GoodFirms surveyed 450+ social media users and found that nearly all of them access at least four social media platforms a day. Read More...
View articleNew report finds that spend on Pinterest ads is up 107% since last year, and Instagram ad spend up 44%. Meanwhile, CTRs have fallen by 37%. Key insigh...
View articleNew ecommerce study from March/April 2019 reveals that about 50% of respondents plan to increase investment in Facebook Ads and Google Ads compared to...
View articleCEO and cofounder of Photoslurp talks to us about how companies are using user-generated content to grow their ecommerce presence with social, visual ...
View articlePeople spend nearly two hours per day on social. What platforms should marketers be using to reach these users? An overview of the ten main types, plu...
View articleThe five most significant announcements about Instagram from the F8 conference, and how they might affect marketing strategy. Read More...
View articleA recent study found that measuring the electrical charge on people's skin can predict whether a piece of content will go viral -- but merely asking p...
View articleTheir updated vision is now based on six principles: Private interactions, encryption, reduced permanence, safety, interoperability, and secure data s...
View articleFacebook Stories daily users have jumped to 500 million, as compared to 300 million in Sept 2018. What's next for the platform and how should brands p...
View articleTikTok is the latest trending social media app. Its number of downloads have skyrocketed over the last few months. Is it time for your brand to try it...
View articleLinqia's influencer marketing platform is used by brands like Levi's, Unilever, NBC, and Walmart. What makes them stand out and what's next for the co...
View articleTop social media marketing tools for 2019 and key points to consider for each. Hootsuite, Buffer, Lightful, Sprout Social – which is best for your bus...
View articleInstagram can help your brand drive action to meet your goals. Here are eight ways on how to use Instagram more effectively to find your ROI. Read Mor...
View articleA study of more than 21,000 people across 13 countries reveals interesting insight into how people use Instagram for more than just brand awareness. R...
View articleFacebook is changing the future of social media marketing by promising to focus on private messaging. How does this decision affect marketers? Read Mo...
View article60% of social media marketers say they lack sufficient funds to do their jobs. Ideas / examples of social strategies that work -- without breaking the...
View articleMore than 3 billion snaps are shared on a daily basis, and marketers are looking to improve their Snapchat marketing strategy for certain audiences. ...
View articleTwitter content marketing continues to get more complex with each passing day. Tips for a unique approach to your Twitter marketing strategy in 2019. ...
View articleDid you know the average engagement rates for macro-influencers is 1.5%, but 4.9%+ with just 10k followers? Red flags for fake influencers. Read More...
View articleBased on data from >105 million posts, what can we learn about how Facebook posting strategies are changing? Here's what to expect for Facebook mar...
View articleA picture of an egg beat Kylie Jenner for the most popular post on Instagram. It got 52 million likes, compared to her 18 million. What can the egg te...
View articleAn estimated 94% of US young adults aged 18-24 use Snapchat, and 92% of US teens aged 12-17 are also Snapchat users. Here's a complete guide to Snapch...
View articleThough Super Bowl ads are guaranteed attention, they don't necessarily guarantee sales. But they can, particularly when emotion meets actionability. R...
View articleTechnology has shortened our attention spans to a mere 8 seconds. Here are six examples of digital storytelling that cut through the noise to reach cu...
View article77% of people in the US have a social media account. But few brands succeed at engaging followers. Here's how you can increase social media engagement...
View articleMany marketers have built social media audiences so wide they're losing sight of who they were originally trying to reach. Here are 4 ways to keep you...
View articleThe influencer marketing landscape has changed tremendously over the past few years. Going into 2019, how will it continue to evolve? Read More...
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