Temptations launches crazy cat campaign

Temptations is promoting its Snacky Mouse product with a...different online campaign, complete with cat boxing and a standalone game on Buzzfeed's website.

Temptations is promoting its Snacky Mouse product with a…different online campaign, complete with cat boxing and a standalone game on Buzzfeed’s website.

The cat treat brand, owned by Mars, called upon creative agency Adam & Eve/DDB to deliver the online film titled “snacky mouse”, in which cats are put in the boxing ring against a variety of opponents.

https://www.youtube.com/watch?v=GjqkMqh-CNI

The campaign, to promote Temptations’ Snacky Mouse product – a plastic mouse-shaped object that releases treats when it is struck – is complimented with a unique online game featured on Buzzfeed’s website.

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