Vivian Chang on margin-first growth, restructured digital teams, and what it really takes to evolve a legacy brand online. When Vivian Chang stepped i...
View articleJosh Friedman, SVP of E-Commerce and Digital at Ulta Beauty, on personalization, marketplace expansion, and why loyalty is the real infrastructure. At...
View articleAppLovin’s ecommerce rise is real. Fospha reveals why 2025 is the year to go all in—and how last-click is massively underreporting the upside. Sophie ...
View articlePLUS: The CMO title is evolving Read More...
View articleAmazon sales without Amazon ads? Discover the hidden performance drivers brands are finally measuring. Sophie Bruxner-Randall March 28, 2025 • Estimat...
View articleThe Rise of AI-Generated Answers and the Zero-Click Dilemma For years, SEO has been a game of attracting clicks. But as Google’s AI Overviews and othe...
View articleIn our final Hot Talks wrap-up, we distill 3 days of real conversations with retail leaders—from Shopify to Sephora, Fospha to Huckberry—on what’s act...
View articleWhat if the platform you’re ignoring is your most profitable? Sophie Bruxner-Randall March 27, 2025 • Estimated Reading Time: 5 minutes Inside the Fo...
View articleAt Shoptalk 2025, Publicis Sapient’s Sabrina McPherson doesn’t talk up AI—she breaks it down. In this sharp, no-hype conversation, she explains why th...
View articleWhy measurement matters now more than ever—plus a look at tomorrow’s top sessions. Sophie Bruxner-Randall March 27, 2025 • Estimated Reading Time: 12 ...
View articleAt Shoptalk 2025, Meta, Sephora, and Toys R Us redefined what creativity means in retail. From Hulu docuseries and TikTok mascots to AI-led measuremen...
View articleAt Shoptalk 2025, leaders from Thrive Market, Ulta Beauty, and Wayfair unpacked how modern merchandising is shifting—from endless aisle to intentional...
View articleAt Shoptalk 2025, Roblox’s Winnie Burke showed how digital identity is becoming a driver of real-world purchase intent. From a $20K virtual necklace t...
View articleWhy brands like Sephora, Adidas, and Rent the Runway are rethinking where product discovery begins—and who controls the conversation. At Shoptalk 2025...
View articleAfter 15 years in the DTC mattress market, PlushBeds CEO Michael Hughes is looking for more than scale—he’s looking for signal. At Shoptalk 2025, he e...
View articlePandora’s CMO Berta de Pablos-Barbier is reshaping one of the world’s most beloved jewelry brands—without losing the heart of what makes it personal. ...
View articleJoin Fospha’s Glow Masterclass—learn how to measure and maximize brand impact. Sophie Bruxner-Randall March 25, 2025 • Estimated Reading Time: 4 minut...
View articleVoices from Ulta Beauty, Estee Lauder, NBCUniversal, Fospha, Osmos, Voluspa, Liberis, Pimberly, Chubbies, and more. Lee Arthur March 25, 2025 • Estima...
View articleEstée Lauder’s AI bets, TikTok’s winning strategy, and why swag quality still matters. Sophie Bruxner-Randall March 26, 2025 • ...
View articleSXSW may have wrapped up, but the insights are just getting started! Sophie Bruxner-Randall March 26, 2025 • Estimated Reading Time: 4 minutes As SX...
View articleUnlock TikTok’s full potential—discover how to drive real growth with Fospha’s expert playbook. Sophie Bruxner-Randall March 25, 2025 • Estimated Read...
View articleAs Shoptalk opens tomorrow, its Global President shares how the event balances timeless fundamentals with tech-powered retail—and why AI is in service...
View articleWhat’s really on the minds of retail leaders heading into Shoptalk 2025?We spoke to 20 execs on the eve of the show—here’s what they told us, in 60 se...
View articleExclusive pre-event interviews, industry buzz, and what’s shaping the future of retail at Shoptalk 2025. Sophie Bruxner-Randall March 25, 2025 • Estim...
View articleAt Shoptalk 2025, embedded finance isn’t stealing headlines—but Liberis’ Per Dahlqvist believes it’s doing something more valuable: helping platforms ...
View articleYour Day 3 download: measurement, personalization, and what’s next for retail. Sophie Bruxner-Randall March 28, 2025 • Estimated Readi...
View articleValentina Dalpozzo March 25, 2025 • Estimated Reading Time: 5 minutes At SXSW 2025, industry experts gathered to explore a force reshaping artificia...
View article