One minute with: Lindsay McEwan @ Tealium
Insights

One minute with: Lindsay McEwan @ Tealium

11y Huw Jenkins

One minute with: Lindsay McEwan @ Tealium

Everyone has dreams, aspirations and fears – so find out what happens when you give marketers seven questions and one minute to explain what inspires ...

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Organisational obstacles, not technical, biggest barrier to better customer service
Insights

Organisational obstacles, not technical, biggest barrier to better customer...

11y Huw Jenkins

Organisational obstacles, not technical, biggest b...

A new report finds that more than a third (36%) of marketers see silos within their organisation as the biggest issue, while around a quarter (24%) ci...

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Clarks exploits WhatsApp to bring alive boot campaign
Acquisition

Clarks exploits WhatsApp to bring alive boot campaign

11y Huw Jenkins

Clarks exploits WhatsApp to bring alive boot campa...

Clarks Originals is using the WhatsApp platform for an exciting digital project which will send images, playlists, videos and messages to users in a b...

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Safari users win right to sue Google over privacy
Disruptive MarTech

Safari users win right to sue Google over privacy

11y Huw Jenkins

Safari users win right to sue Google over privacy

The search giant lost a Court of Appeal bid after a group of users claimed it bypassed security settings though the Safari browser to install tracking...

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Twitter hunting for UK’s first consumer marketer
Media

Twitter hunting for UK’s first consumer marketer

11y Huw Jenkins

Twitter hunting for UK’s first consumer marketer

In a bid to double advertising revenues year on year, Twitter is hiring a senior marketer to lead its strategic development, execution and measurement...

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Watch: If people left parties like they leave Facebook
Video

Watch: If people left parties like they leave Facebook

11y Huw Jenkins

Watch: If people left parties like they leave Face...

Digital disconnection is all around us: we all have that one friend that treats their exit from Facebook like an apocalyptic ending. Take a look at th...

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Hot this week: RIP desktop, video power and your mobile faux pas
Insights

Hot this week: RIP desktop, video power and your mobile faux pas

11y Huw Jenkins

Hot this week: RIP desktop, video power and your m...

Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...

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Facebook opens Messenger to third-party apps
Disruptive MarTech

Facebook opens Messenger to third-party apps

11y Huw Jenkins

Facebook opens Messenger to third-party apps

Facebook Messenger will be opened up to third-party developers, marking its four-year journey from a “lightweight” app into a comprehensive “platform”...

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#PutOutYourBats displays extraordinary power of Twitter
Video

#PutOutYourBats displays extraordinary power of Twitter

11y Huw Jenkins

#PutOutYourBats displays extraordinary power of Tw...

Following the tragic death of Phillip Hughes, cricket enthusiast Paul D Taylor lent his cricket bat against his front door in a show of respect. What ...

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Currys crowned top UK retailer for savvy digital strategy
Insights

Currys crowned top UK retailer for savvy digital strategy

11y Huw Jenkins

Currys crowned top UK retailer for savvy digital s...

Currys are top of the UK retailing pile for their savvy digital promotions strategy, followed by Thomas Cook and Boots, according to a new report whic...

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Mobile ad spend to overtake desktop by end of 2015
Insights

Mobile ad spend to overtake desktop by end of 2015

11y Huw Jenkins

Mobile ad spend to overtake desktop by end of 2015

The report also reveals that while consumers use mobile devices for product research, they still make most purchases on desktops. For advertisers, thi...

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YouTube: Top 5 branded videos in March
Acquisition

YouTube: Top 5 branded videos in March

11y Huw Jenkins

YouTube: Top 5 branded videos in March

Take a look at the top branded campaigns clocking up views this month on YouTube. On top is Air France's latest 'France is in the air' push, followed ...

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Taco Bell declares war on McDonald's breakfast monopoly
Acquisition

Taco Bell declares war on McDonald's breakfast monopoly

11y Huw Jenkins

Taco Bell declares war on McDonald's breakfast mon...

The surreal and entertaining segment has pointed a fully-loaded advertising barrel at McDonald's, with the infamous imagery of the fast food chain rei...

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2015: The year of video marketing (Infographic)
Insights

2015: The year of video marketing (Infographic)

11y Huw Jenkins

2015: The year of video marketing (Infographic)

This year, online video will account for 50% of all mobile traffic, signalling a seismic shift in consumer behaviour alongside the rapid rise of the s...

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Co-operative Food ‘eggspert’ tips top Easter eggs in online campaign
Acquisition

Co-operative Food ‘eggspert’ tips top Easter eggs in online campaign

11y Huw Jenkins

Co-operative Food ‘eggspert’ tips top Easter eggs ...

Hailed a “triumph in eggonomics”, Co-operative Food has unveiled ‘The New Easter’ digital campaign to celebrate its ‘Loved by Us’ range of chocolate e...

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EE: BT takeover will fuel 5G drive
Disruptive MarTech

EE: BT takeover will fuel 5G drive

11y Huw Jenkins

EE: BT takeover will fuel 5G drive

The £12.5bn BT takeover of EE will take mobile web access to “that next level” in the UK, says the head of EE. Read More...

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Katie Price reveals secret behind her personal brand
Insights

Katie Price reveals secret behind her personal brand

11y Huw Jenkins

Katie Price reveals secret behind her personal bra...

One may not consider brand Price a humble beast, but when it comes to business, Price, who is worth a reported £30m, advised people to be realistic ab...

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WeChat Vs WhatsApp: The data behind their success (Infographic)
Disruptive MarTech

WeChat Vs WhatsApp: The data behind their success (Infographic)

11y Huw Jenkins

WeChat Vs WhatsApp: The data behind their success ...

The infographic from KRDS gives a side-by-side comparison of the two leading apps, detailing marketing strategies and user behaviour. Read More...

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Taylor Swift shakes off copycats and buys raunchy domains
Insights

Taylor Swift shakes off copycats and buys raunchy domains

11y Huw Jenkins

Taylor Swift shakes off copycats and buys raunchy ...

Taylor Swift has employed foresight to snap up a slew of raunchy domains ahead of the internet’s planned expansion this summer. Read More...

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Is Twitter sexist?
Disruptive MarTech

Is Twitter sexist?

11y Huw Jenkins

Is Twitter sexist?

Twitter is the subject of a class action lawsuit after its promotion process has been labelled sexist by a former female employee. Read More...

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One minute with: Hugo Benguesmia, Sublime Skinz
Insights

One minute with: Hugo Benguesmia, Sublime Skinz

11y Huw Jenkins

One minute with: Hugo Benguesmia, Sublime Skinz

Everyone has dreams, aspirations and fears – so find out what happens when you give marketers seven questions and one minute to explain what inspires ...

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Watch: People see colour for the first time
Acquisition

Watch: People see colour for the first time

11y Huw Jenkins

Watch: People see colour for the first time

Valspar Paint is teaming up with EnChroma, a company created to study the possibility of enhancing colour vision, in a bid to open a new spectrum to c...

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Hot this week: PPC, Spartan and a billion dollars
Insights

Hot this week: PPC, Spartan and a billion dollars

11y Huw Jenkins

Hot this week: PPC, Spartan and a billion dollars

Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...

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Secret Sessions founder appointed creative director of PopShackTV
Media

Secret Sessions founder appointed creative director of PopShackTV

11y Huw Jenkins

Secret Sessions founder appointed creative directo...

PopShack, the music network and development label focused on native YouTube talent, has announced the appointment of Harriet Jordan-Wrench as Creative...

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Budget 2015: £3.5m to protect vulnerable consumers from nuisance calls
Insights

Budget 2015: £3.5m to protect vulnerable consumers from nuisance calls

11y Huw Jenkins

Budget 2015: £3.5m to protect vulnerable consumers...

Marketers beware: the crackdown on nuisance calls has received financial teeth, with 2015's budget providing a fund to help combat irresponsible marke...

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Clean & Clear’s latest ad “knocks down” barriers with Transgender star
Acquisition

Clean & Clear’s latest ad “knocks down” barriers with Transgender star

11y Huw Jenkins

Clean & Clear’s latest ad “knocks down” barrie...

The LGBT community is calling the campaign a pivotal moment for transgender representation in media. Read More...

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Vine star admits product placement goes unregulated
Disruptive MarTech

Vine star admits product placement goes unregulated

11y Huw Jenkins

Vine star admits product placement goes unregulate...

Huw Samuel, who has 152,200 followers, claimed that clips featuring product placement can run without any disclosure, speaking at the Guardian’s Chang...

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