Despite a rising unemployment rate, U.S. small businesses are expected to spend $50 billion on human resource functions in 2002. Read More...
View articleBehind the numbers: A recently released report charts the course for online advertisers. Read More...
View articleThe firm's new financing points to the growing importance of marketing resource management tools and services. Read More...
View articleFollowing the launch of 'surround sessions,' the Web publisher looks to bring another traditional broadcast concept to the Internet. Read More...
View articleAT&T unveils a redesigned homepage for its Worldnet Service; SmartDM adds sports outlet to its client list; R/GA launched a redesigned gateway for...
View articleIDC recently released first quarter worldwide server revenue stats,revealing a market in decline for the fifth consecutive quarter. Read More...
View articleProcedures that are no-brainers in the offline world are causing serious headaches online. It’s time to come together as an industry and adopt some so...
View articleZap spam, save your brand? One email marketer developed a simple, elegant solution. List brokers won’t like it. Read More...
View articleA 13-year-old boy with a six-figure income just registered at your site. You know he’s lying about something -- but how do you get to the truth? Read ...
View articleDirect marketing is a lot of science and only a little bit of art. Learn to play by the numbers and win. Read More...
View articleMany Americans and Europeans are avoiding the "all work and no play" syndrome by devoting time to computer and video gaming. Read More...
View articleThe European Union's Parliament sets 'opt-in' as the e-mail marketing standard, but also approves controversial laws affecting ISPs and consumer priva...
View articleThe format's product line will be organized similarly to Unicast's Superstitial. Read More...
View articleValueClick finalizes several management changes after its completed acquisition of Be Free; L90 has named Craig Swerdloff to run its online direct mar...
View articleThe renewal provides a slim measure of comfort for both firms. Read More...
View articleThe huge amount of online health-related information makes it easier for many Internet surfers to play doctor. Read More...
View articleA new study by a network security company shows that employees misusing their Internet connections on the job are forging a path for spam to flood int...
View articleMyMailout provides a customized email marketing service that offers building personal email newsletters, flyers, and announcements. Read More...
View articleA reader asked if spamming tastefully is permissible. You wrote in by the hundreds to say no -- and offered dozens of marketing alternatives. Read Mor...
View article'The Sum of All Fears' will feature the company's SecurID tag, as product placement for tech brands heats up. Read More...
View articleChanging rules in the pay-for-placement search engine world are causing a lot of confusion. Here are some tips for making sense of it all. Read More...
View articleWhere and how does personalization intersect with globalization? Can it help your company do business abroad? Jack got to thinking on a recent trip to...
View articleFacing a financial crisis, the embattled online ad server hopes to come bounding back with an upgraded version of AdManager. Read More...
View articleThe government says retail e-commerce sales in the U.S. grew anestimated 19 percent year-over year to about $9.85 billion. Read More...
View articleYahoo! appoints Euro RSCG Worldwide as agency of record for global projects; Amazing Media hires Melissa Boasberg and Jennifer Johnson to management t...
View articleA new technology promises to deliver the skinny on user perceptions of products and brands. Valid research, or another invasion of online privacy? Rea...
View articleDebbie's annual list of summer reading recommendations is shorter this year. Many publications have succumbed to the fallout. But there's still plenty...
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