Developing a Culture of Excellence
Marketing

Developing a Culture of Excellence

26y Andy Bourland

Developing a Culture of Excellence

Andy got email from a frustrated reader: "Like I said, I don't expect to hear back from you, but I'm so frustrated... that I thought I'd feel better b...

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Webmaster Portal, 24/7 Media Strike Advertising Deal
Media

Webmaster Portal, 24/7 Media Strike Advertising Deal

26y Josh Schonwald

Webmaster Portal, 24/7 Media Strike Advertising De...

24/7 Media's ad network grows with the addition of a new site. Read More...

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That Sneaking Impression
Media

That Sneaking Impression

26y Tig Tillinghast

That Sneaking Impression

Tig starts a two-part series to accurately portray the shoddy industry-standard methods of collecting performance data. He starts by chronicling the w...

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Spam War Heats up Again
Media

Spam War Heats up Again

26y Dana Blankenhorn

Spam War Heats up Again

The war over spam is heating up again. This time the venue is the courts, and it's the accused spammers who are on the attack. Yesmail and the folks w...

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Dutch Company Unveils Geo-Targeting Tool
Media

Dutch Company Unveils Geo-Targeting Tool

26y Josh Schonwald

Dutch Company Unveils Geo-Targeting Tool

Do you want your product offers in pesos, pounds, or dollars? Read More...

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@ccessibility
Marketing

@ccessibility

26y Greg Sherwin and Emily Avila

@ccessibility

On the tenth anniversary of the Americans with Disabilities Act, Greg and Emily give you tips and resources for making your site accessible. We alread...

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Saving Webvan
Media

Saving Webvan

26y Dana Blankenhorn

Saving Webvan

While many of the "me-too" e-tailers of the web boom are going under, the truly innovative ideas are also under threat. And we're not talking about Am...

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Leading E-Commerce Companies Spending More on Marketing
Media

Leading E-Commerce Companies Spending More on Marketing

26y Josh Schonwald

Leading E-Commerce Companies Spending More on Mark...

Internet commerce giants are actually spending a smaller percentageof their total budget on advertising and marketing -- but that still equalsa big le...

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UK Consumers Wary of Online Security
Audience

UK Consumers Wary of Online Security

26y Michael Pastore

UK Consumers Wary of Online Security

UK consumers' lack of confidence in the strength of Internet security is hindering the expansion of online shopping, according to research commissione...

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Teen Web Site Launches First TV Ad Campaign
Media

Teen Web Site Launches First TV Ad Campaign

26y Josh Schonwald

Teen Web Site Launches First TV Ad Campaign

Bolt.com puts its members on camera. Read More

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Give Site Visitors a Learning Experience
Media

Give Site Visitors a Learning Experience

26y Trude Diamond

Give Site Visitors a Learning Experience

If you're wondering why you should care about providing a learning experience for your site visitors, here's why: People increasingly feel that they c...

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The Joy of Responsible Email Marketing
Email

The Joy of Responsible Email Marketing

26y Heidi Anderson

The Joy of Responsible Email Marketing

What would you do if you had a database of thousands of email addresses, but no explicit permission to contact the people behind the addresses? If you...

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$13 Billion Spent on Web Promotion
Ad Industry Metrics

$13 Billion Spent on Web Promotion

26y Michael Pastore

$13 Billion Spent on Web Promotion

Businesses will spend more than $13 billion to promote their Web businesses in the year 2000, according to a report by ActivMedia Research, that found...

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I-Media: Hiring at the Entry Level
Media

I-Media: Hiring at the Entry Level

26y Tom Hespos

I-Media: Hiring at the Entry Level

Winning a big account is very rewarding, but it can require staffing up in the interactive media department. Some media directors would rather submit ...

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Anti-Spam Organization Vows to Fight Lawsuit
Media

Anti-Spam Organization Vows to Fight Lawsuit

26y Team ClickZ

Anti-Spam Organization Vows to Fight Lawsuit

The struggle over spam and how to stop it just took an interestingturn. Read More...

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E-Commerce Companies Spending More on Marketing
Media

E-Commerce Companies Spending More on Marketing

26y Josh Schonwald

E-Commerce Companies Spending More on Marketing

Internet commerce giants are actually spending a smaller percentageof their total budget on advertising and marketing -- but that still equalsa big le...

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Advertising.Com Receives Major Investment
Media

Advertising.Com Receives Major Investment

26y Josh Schonwald

Advertising.Com Receives Major Investment

A group of big-name investors sinks $57 million into online ad firmAdvertising.com. Read More...

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The Deal with Online Returns
Audience

The Deal with Online Returns

26y Michael Pastore

The Deal with Online Returns

A survey by PricewaterhouseCoopers has found that few shoppers actually return items purchased from online sites, and those that do are not so dissati...

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Internet Ad Character "Baby Bob" Goes Hollywood
Media

Internet Ad Character "Baby Bob" Goes Hollywood

26y Josh Schonwald

Internet Ad Character "Baby Bob" Goes Hollywood

The "spokesbaby" star of freeinternet.com's ad campaign isgetting a prime-time role. Read More...

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Brand Crisis Management
Marketing

Brand Crisis Management

26y Martin Lindstrom

Brand Crisis Management

Last week Yahoo! got some negative publicity over its online auction site in France offering Nazi paraphernalia for sale, which is against French law....

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3D: Closer to Web Reality
Media

3D: Closer to Web Reality

26y Bill McCloskey

3D: Closer to Web Reality

The use of 3D on the web remains compelling, but there have always been a number of issues holding back widespread adoption. Like lack of a widely dis...

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More Tech Users, But Divide Still Exists
Audience

More Tech Users, But Divide Still Exists

26y Michael Pastore

More Tech Users, But Divide Still Exists

A study by Roper Starch Worldwide has found sharp rises in PC ownership and Internet use in several nations around the world, but the divide between d...

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Dot-Com Compensation More than Options
Audience

Dot-Com Compensation More than Options

26y Michael Pastore

Dot-Com Compensation More than Options

Dot-com compensation used to mean lower pay with the promise of a payoff in stock options. But with a shortage of high-tech and business professionals...

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ISP Lets Small Businesses Buy Ads Online
Media

ISP Lets Small Businesses Buy Ads Online

26y Pamela Parker

ISP Lets Small Businesses Buy Ads Online

One of the largest free ISPs is targeting the lucrative small business market. Read More...

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Excite@Home Acquires DataInsight
Media

Excite@Home Acquires DataInsight

26y Team ClickZ

Excite@Home Acquires DataInsight

Excite@Home beefed up its MatchLogic division with the acquisition of database management company DataInsight. Read More...

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MUYO: The New Beyond the Banner
Marketing

MUYO: The New Beyond the Banner

26y Stefanie Nelson

MUYO: The New Beyond the Banner

Beyond the banner has never been exclusive to rich media and interstitials, and yet we often forget that there are other options. Advertisers simply a...

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L90 Launches Low-Cost Ad Network
Media

L90 Launches Low-Cost Ad Network

26y Pamela Parker

L90 Launches Low-Cost Ad Network

Firm follows a get-them-when-they're-young philosophy. Read More...

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