Stockgroup.com Holdings Inc. named New York City-based RocketScience as its agency of recordfor an advertising and brand-building awareness campaign. ...
View articleWhat's it like to be head over heels over your new car and not even have the dealership understand? Forget about technical introductions and get perso...
View articleAccess to buyers is a top concern in any sales organization design, and it's a critical factor in Internet ad sales, where every buyer is hugely busy....
View articleA survey by the Gartner Group found that e-mail users are not only annoyed by unsolicited commercial e-mail (UCE) or spam, but many blame their ISP fo...
View articleNielsen and Net Ratings have teamed up to deliver detailed audience information on the Internet, and among the statistics they are keeping track of is...
View articleThe statistics below represent average activity for a Web user,as reported by Nielsen//Net Ratings Inc. Read More...
View articleLifeMinders.com Inc., a provider offree, sponsored e-mailreminders and tips, completed a $10.6 million round of financing led by ABSVentures. Read Mor...
View articleTargeting. Whether it's carefully selecting sites to reach a precise demographic, or using sophisticated profiling techniques to find that needle-in-t...
View articleInteractive agency Beyond Interactive signed marketingagreements with First Alliance Corp., a consumermortgage loan company, and Petstore.com, an onli...
View articleMore than 37 million PCs have been used for e-commerce and related activities as of January 1999, according to research by Ziff-Davis' InfoBeads. The ...
View articleThe top banner based on reach for the week ending June 6 was from Amazon.com,according to the BannerTrack service of Nielsen//NetRatings. Read More...
View articleOnline ad management company AdForce signed an ad distribution contractwith MapQuest.com Inc., the first company tobring mapping and driving direction...
View articleBlue Shield of California chose Lot21 Interactive as its interactive agencyof record to handle mylifepath.com, its health information Web site availab...
View articleHere's a cool and we hope helpful concept. At no cost to themselves, visitorsto the Hunger Site can donate a freeserving of rice, wheat, maize or othe...
View articleLast week Nick had some opinionated things to say about online companies that invest $10 a head to acquire new customers -- and spend only about a ten...
View articleHot stuff they are, but are you ready to hear about the real scoop on rich media banners? Uncover it all -- the good, the bad and above all, the reali...
View articleSendFree.com, operator of an autoresponderad exchange, said it now will allow members to use any autoresponder from anysource in conjunction with its ...
View articleInternet access via foreign domains has reached nearly half of all Web traffic, according to statistics compiled by WebSideStory's StatMarket. Read Mo...
View articleThe overall number of ISPs in Western Europe is still growing, with more than 3,000 doing business at the end of 1998, according to a report by Analys...
View articleInternet company eGuide2000.com Inc. launched anadvertising campaign with Infoseek and the GO Network by signing an initial first-year commitment of $...
View articleLeapnet Inc. signed a letter of intent toacquire privately-held interactive agency Nine Dots Corp. Financialterms of the deal were not disclosed. Read...
View articleKatsin/Loeb Advertising Inc. has beennamed advertising agency of record by Reston, Va.-based CyberCash Inc., a provider of e-commercetechnologies and ...
View articleThe recent eating crow announcement by Merrill Lynch -- that they are going to finally offer onlinetrading -- is one that health care executives are w...
View articleProfessionalCity.com Inc. launcheda new, free online research facility and community with a component aimed atmarketers. Read More...
View article1&1 Aktiengesellschaft & Co. KgaA, the German company that marketed IT trade show CeBit '99, has decided to delve further into its new focus on Intern...
View articleTMP Worldwide Inc., a provider of recruitmentsolutions including Monster.com and operator of a Yellow Pagesadvertising agency acquired online marketin...
View articleDoubleClick Inc. added five more Websites and re-signed travel reservation site for the DoubleClick SelectNetwork of premium sites. Read More...
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