Ziff-Davis said that ZDNet has developed the "Extramercial," a form of Webadvertising that uses what it calls "Extra," the three-inch-wide column offr...
View articleOnline advertising rates are actually going down, a new survey from AdKnowledge shows. Read More...
View articleThe Perrier Group of North America, a unit of Nestle, named OgilvyInteractive as its onlineagency of record. Read More...
View articleMediaRep, a division of Z.Com, launched the MediaRep Web Site Advertising Network tosell advertising space on the new Z.Com portal. Read More...
View articleIf connectivity service bundling is to work, companies will need to offer consumers a competitively priced package that is customized to their particu...
View articleSan Francisco-based ad network Flycast Communications and promotionscompany RealTIME Media Inc. are partnering tooffer an integrated "instant win" swe...
View articleSeattle-based Go2Net Inc. , which operates a network oftechnology- and community-driven Web sites, hired Ellen McManus as thecompany's national sales ...
View articleNiche markets are the only markets to succeed in generating revenue from content, according to Jupiter Communications. Users will not pay for content ...
View articleWhile 85 percent of US public schools have Internet access, only 14 percent say that teachers use the Web as a teaching resource, according to a study...
View articleOver the last six months the number of people with Internet access in Germany has increased by one third and the German consulting firm, GfK, estimate...
View articleWhile 85 percent of US public schools have Internet access, only 14 percent say that teachers use the Web as a teaching resource, according to a study...
View articleWhile the majority of consumers who buy online will increase their spending in 1999, consumers who browse but do not buy are unlikely to make that fir...
View articleThe typical Russian Internet user is male, living in the Moscow area, and most likely accesses the Web from the workplace, according to a survey by In...
View articleLocal news sites in the US have a predominantly male, high-income, loyal audience who purchase online, according to a study by the Laredo Group, Inc. ...
View articleGeoSystems Global Corp. in Phoenix unveiled anew MapQuest interface and a series ofcorresponding new advertising products for the site that claims 42 ...
View articleMore Internet users are booking travel arrangements online, but getting those who look to book is still the number one challenge for Internet travel s...
View articleOne million people in Ireland will have Internet access by 2005, accounting for more than 25 percent of the total population, according to a report by...
View articleAlmost 2.25 million Spaniards, 6.6 percent of the population, have Internet access, according to a study by the Spanish Internet Users Association (AU...
View articleIDC Research estimates that there are 362,000 Austrians online. Read More...
View articleClosing date for entries in the International Web Page Awards is Nov. 30.Entries are being taken from Web page designers, advertising agencies,corpora...
View articleInternet auction site ONSALE Inc. launched itsAd+Vantage Program to increase awareness of manufacturers' product offeringsby guiding ONSALE customers ...
View articleLycos Inc. launched anintegrated national advertising campaign aimed at building its brand andfeaturing "Lycos," a black Labrador retriever who really...
View articleAd rep company 24/7 Media Inc. in NewYork signed KnightRidder's Real Cities and cars.com to its 24/7 Network. Read More...
View articleA $100,000-plus online campaign emphasizing the superiority of Real Media's Open AdStream (OAS) ad serversoftware launched on 10 major online sites an...
View articleIngalls Moranville Advertising wasselected by Adauction.com as its agency ofrecord andlaunched a print and online campaign designed to increase awaren...
View articleInterVU Inc. delivered a newmanagement service for Web publishers, advertisers and agencies that enablesautomated audio and video content publishing a...
View articleWired Digital in San Francisco, adivisionof Lycos, is running an ad for Hewlett-Packard's new color printing campaignthat takes the screen from black ...
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