Facebook's Self-Serve Ads Can Now Target Hispanics
Marketing

Facebook's Self-Serve Ads Can Now Target Hispanics

14y Christopher Heine

Facebook's Self-Serve Ads Can Now Target Hispanics

Feature lets marketers auto-target 7.7 million Latino adults in the United States. Read More...

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Rediscover Your Company's Narrative With iBooks
Analytics

Rediscover Your Company's Narrative With iBooks

14y Jack Aaronson

Rediscover Your Company's Narrative With iBooks

Four reasons why marketers should try using Apple's iBooks Author app. Read More...

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Google's Screenwise Research Business
Paid Search

Google's Screenwise Research Business

14y Kevin Lee

Google's Screenwise Research Business

Google's launch of Screenwise may signal a move to go into the research business. Should comScore and Nielsen be worried? Read More...

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Consumer Costs of Mobile Advertising
Media

Consumer Costs of Mobile Advertising

14y Joe Laszlo

Consumer Costs of Mobile Advertising

Does 2012 portend a mobile ad apocalypse? Read More

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Digital Natives Explore Career Options
Media

Digital Natives Explore Career Options

14y Jeanniey Mullen

Digital Natives Explore Career Options

Thirteen girls, one interview, and four rules you need to know to succeed. Read More...

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Search, Display, and the Media Multiplier Effect – Why 1+1 = 3
Asia

Search, Display, and the Media Multiplier Effect – Why 1+1 = 3

14y Vikas Gulati

Search, Display, and the Media Multiplier Effect –...

Here's why these principles haven't changed at all when it comes to digital. Read More...

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Chimichanga-Gate Spurs Hispanic Group's Facebook Ads
Marketing

Chimichanga-Gate Spurs Hispanic Group's Facebook Ads

14y Kate Kaye

Chimichanga-Gate Spurs Hispanic Group's Facebook A...

Hispanic Leadership Network is testing a new form of direct Hispanic Facebook targeting. Read More...

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Video: Glamour's Shoppable Wall in the Meatpacking District
Ecommerce

Video: Glamour's Shoppable Wall in the Meatpacking District

14y Zachary Rodgers

Video: Glamour's Shoppable Wall in the Meatpacking...

2D products can be scanned and bought with mobile phones. Read More...

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FTC Sees Privacy Failings in Mobile Apps for Kids
Data insights

FTC Sees Privacy Failings in Mobile Apps for Kids

14y Susan Kuchinskas

FTC Sees Privacy Failings in Mobile Apps for Kids

Agency examined hundreds of apps in the Apple App Store and Android Marketplace. Read More...

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Teleflora Orders Go MIA on Valentine's Day
Marketing

Teleflora Orders Go MIA on Valentine's Day

14y Christopher Heine

Teleflora Orders Go MIA on Valentine's Day

Super Bowl ad seemingly created too much response for the romantic holiday. Read More...

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The Sponsored Obama and Jay-Z Web Event That Never Was
Marketing

The Sponsored Obama and Jay-Z Web Event That Never Was

14y Kate Kaye

The Sponsored Obama and Jay-Z Web Event That Never...

Vevo offered corporate brands the opportunity to wrap their names around the White House event. Read More...

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Condom Maker Promotes… Sex
Social

Condom Maker Promotes… Sex

14y Team ClickZ

Condom Maker Promotes… Sex

LifeStyles' new campaign, "This Changes Everything," features attractive models online, offline, and in person. Read More...

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With Streaming Video, Ad Strategies Come Streaming In
Media

With Streaming Video, Ad Strategies Come Streaming In

14y Tessa Wegert

With Streaming Video, Ad Strategies Come Streaming...

The best practices that have evolved from streaming media advertising are essential to marketers reliant on video content to promote their services an...

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Integrating Email Marketing for Small Businesses
Marketing

Integrating Email Marketing for Small Businesses

14y Liana Evans

Integrating Email Marketing for Small Businesses

You must understand what your demographic and your audience finds valuable enough to share. Read More...

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Analytics Problems Won't Die
Analytics

Analytics Problems Won't Die

14y Jim Sterne

Analytics Problems Won't Die

Which analytics issues still walk among us seven years later? Read More...

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Job Forecast for Digital Marketing
Marketing

Job Forecast for Digital Marketing

14y Jake Langwith

Job Forecast for Digital Marketing

Opportunities - and salaries - are likely to keep growing in a field that has withstood the economic downturn. Read More...

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Linsanity and Social Media
Social

Linsanity and Social Media

14y Michael Zung

Linsanity and Social Media

A view from Asia Pacific on Jeremy Lin, the NBA phenomenon. Read More...

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Is Email Appending an Abusive Practice?
Email

Is Email Appending an Abusive Practice?

14y Derek Harding

Is Email Appending an Abusive Practice?

MAAWG contends that email appending is an abusive practice. What does this mean for email marketers? Read More...

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Tencent Enters U.S. With Twitter Rival, Facebook Games
Asia

Tencent Enters U.S. With Twitter Rival, Facebook Games

14y Guest

Tencent Enters U.S. With Twitter Rival, Facebook G...

Its weibo service gets English version, starts building games for Facebook. Read More...

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The Jeremy Lin-ernet Effect and Social Media
Asia

The Jeremy Lin-ernet Effect and Social Media

14y Michael Zung

The Jeremy Lin-ernet Effect and Social Media

A basketball player's underdog story is the "dunk heard around the world" on social networks. Read More...

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Facebook Timeline Apps Increase Visits to Pinterest, Fab.com
Social

Facebook Timeline Apps Increase Visits to Pinterest, Fab.com

14y Christopher Heine

Facebook Timeline Apps Increase Visits to Pinteres...

Social site claims big traffic increases for its social app launch partners. Read More...

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Deals Site Flies High at Fashion Week, Focuses on Social
Social

Deals Site Flies High at Fashion Week, Focuses on Social

14y Christopher Heine

Deals Site Flies High at Fashion Week, Focuses on ...

Ideeli has found its niche at the glamorous industry show. Read More...

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Jersey City Protests Snooki Show Online
Marketing

Jersey City Protests Snooki Show Online

14y Kate Kaye

Jersey City Protests Snooki Show Online

Residents take up virtual arms to fight a "Jersey Shore" spinoff. Read More...

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Mobile Marketing: An Underutilized Ad Platform
Asia

Mobile Marketing: An Underutilized Ad Platform

14y Chris Wieners

Mobile Marketing: An Underutilized Ad Platform

Consider these tips to drive real-time mobile conversions in China. Read More...

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Agency News: GroupM, Next Digital, Aegis
Agency Spotlight

Agency News: GroupM, Next Digital, Aegis

14y Adaline Lau

Agency News: GroupM, Next Digital, Aegis

GroupM launches MJoule, Next Digital acquires FutureLab, Aegis buys Upper Storey, and other agency news. Read More...

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Sports Illustrated App Reveals Swimsuit Videos
Media

Sports Illustrated App Reveals Swimsuit Videos

14y Susan Kuchinskas

Sports Illustrated App Reveals Swimsuit Videos

Mobile app for iOS and Android offers videos of the 19 shoots. Read More...

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Glam Nabs Digital Marketer From Anheuser Busch
Marketing

Glam Nabs Digital Marketer From Anheuser Busch

14y Zachary Rodgers

Glam Nabs Digital Marketer From Anheuser Busch

Erin Matts has experience buying digital media at A-B InBev and OMD. Read More...

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