Netflix will run studio and movie-related banner ads on its site. Read More...
View articleOver 80 percent of teens subscribe to mobile family plans, while many entry-level handsets are purchased online. Read More...
View articleA marketer's guide to promoting your company to content creators. Read More...
View articleAd spending on the Internet was upgraded while the overall spend expectations came down slightly in a full-year forecast. Read More...
View articleIndicating the increasing importance of Web communities in the world of job recruitment, MySpace has launched a Careers section powered by the job cla...
View articleAdRoll brings behavioral remarketing techniques to in-stream and in-banner video. Read More...
View articleA new attempt to connect and bond with consumers and to reinvent how sponsored content amplifies the experience. Read More...
View articleAs an organization's needs develop, so too does the need for more powerful reporting and analysis tools. Part two of a series. Read More...
View articleThe latest acquisition of an e-mail service provider by a database marketer. Read More...
View articleThe internet today gave birth to a new celebrity and gossip site, courtesy of CBS Digital Media Read More...
View articleI just got off the phone with Joel Cheesman, the guy who scored big by auctioning a unique sponsorship on eBay Read More...
View articleIt's not every day we launch a new ClickZ Experts column Read More...
View articleRedmond's star blogger used online buzz and word of mouth to put a human face on the company. Read More...
View articleUPDATE: The site beta tests an expansion of its affiliate program that lets sites carry context-targeted ads. Read More...
View articleNew IntelliTXT Video ad units bring motion to the green-underlined, in-text contextual ads. Read More...
View articleThe new simulation looks at 'A Day in the Life' of a persona, focusing on device and media usage. Read More...
View articleUntil recently, co-registration was a downright nasty word. Read More...
View articlePrepare for major disruptions: control, not video, will have huge implications for advertisers, publishers, and marketers in the future. Read More...
View articleEpsilon Interactive hires Ted Wham to lead Europe; OPA makes Horan president. Read More...
View articleAnyone in your organization who’s involved in your e-mail campaign holds a great deal of power over your brand. And it only takes one wrong word or se...
View articleJust called the National Hockey League to check on their digital plans for The Stanley Cup Read More...
View articleWho says blogging isn’t profitable? Joel Cheesman, author of Cheezhead, a blog focusing on SEO, HR and job recruitment issues, has just scored over $7...
View articleThere's much digital excitement afoot today, the first day of the World Cup soccer tournament Read More...
View articleStill at the Innovative Marketing Conference, three leaders in the space were asked where the money is in consumer-generated media Read More...
View articleNielsen//NetRatings plans to offer digital audio and video measurement, as well as to track audiences between the Web and TV. Read More...
View articleCraig Newmark just made an earnest and quite impassioned plea for net neutrality at the Innovative Marketing Conference . "The Internet neutrality iss...
View article