The Canadian companies consolidate to form an integrated marketing services firm. Read More...
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View articleBob DeSena was head of Mars Direct consumer sales channels and also founded his own company to measure cross-channel touchpoints. Read More...
View articleAttacks on IM programs continue to rise as businesses adopt the communications channel. Read More...
View articleSomething's wrong. There's a widening chasm between buyers and sellers. Read More...
View articleLifetime Networks hires Dan Suratt to lead digital media; [x+1] makes several hires; Reuters names VP of ad sales. Read More...
View articleThe talent networking site has acquired recruiting industry blog Recruiting.com. Read More...
View articleWhy gauging success purely on measurable online conversions is bad for business. Read More...
View articleGet this: 150 BBC writers, editors, designers and TV correspondents have signed a petition protesting the company's plans to run ads on the internatio...
View articleAccording to Andy Beal , Think Partnership is calling off its acquisition of blog search engine IceRocket.com Read More...
View articleHollis Thomases , who many of you know as one of our Agency Media Strategies columnists, is running a survey on ad agency perspective on the state of ...
View articleNewspapers and magazines have been doin' it forever, but it always seems to catch us off guard when a paid service decides to run ads Read More...
View articleHow big-brand advertisers can leverage local search. Read More...
View articleThe ad-supported clips will be delivered by Roo. Read More
View articleA new branded video experience courtesy of CP+B takes motorbike stunts as its theme. Read More...
View articleOnline and mobile media properties gear up for the World Cup, kicking off Friday. Read More...
View articleWell, the House is supposed to move on one of the many net-neutrality-related telecom bills today Read More...
View articleI just spoke with TiVo's SVP of Programming, Tara Maitra, about the company's new TiVoCast broadband-to-TV offering and what sorts of ad opportunities...
View articleHow overmailing an e-mail list can come with a significant negative financial and deliverability outcome. Read More...
View articleCan cutting-edge advertising and Christian values coexist? They do in a new deal between Left Behind Games, which creates PC games based on the popula...
View articleWhen you consider the untapped potential of mobile marketing, do you think about how you can use the medium to physically move people to a location in...
View articlePlanners must holistically understand what behaviors are from both the scientific and the technological perspective to develop sophisticated client st...
View articleThe combined adware company will be rebranded as Zango. Read More...
View articleMerchantCircle offers free and paid Web sites, blogs and coupons to local businesses, and is in talks with Jingle Networks and newspaper sites to dist...
View articleComScore aims to quantify how many Web searches lead to offline sales. Read More...
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