FTC Gathers Expert Opinion for CAN-SPAM Report to Congress
Media

FTC Gathers Expert Opinion for CAN-SPAM Report to Congress

21y Rebecca Lieb

FTC Gathers Expert Opinion for CAN-SPAM Report to ...

The FTC asks experts how the Act is doing. Read More...

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Third-Party Cookies Very Stale
Media

Third-Party Cookies Very Stale

21y Enid Burns

Third-Party Cookies Very Stale

WebTrends data shows a more than five percent increase in third-party cookie rejection since April. Read More...

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Teen Use Of Web, Online Technologies Growing
Audience

Teen Use Of Web, Online Technologies Growing

21y Sean Michael Kerner

Teen Use Of Web, Online Technologies Growing

More teenagers are going online, and they're doing more while they're there. Read More...

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Your Name in Pictures: Personalization's Wow Image
Email

Your Name in Pictures: Personalization's Wow Image

21y Karen Gedney

Your Name in Pictures: Personalization's Wow Image

A case study that puts a customer's name in pictures -- and the sender above the clutter. Read More...

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Execs & Accounts for July 27, 2005
Media

Execs & Accounts for July 27, 2005

21y Zachary Rodgers

Execs & Accounts for July 27, 2005

Bombeck to head digital at Euro RSCG unit; NY Times ups two ad execs. Read More...

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Certification for E-Mail Senders
Media

Certification for E-Mail Senders

21y Enid Burns

Certification for E-Mail Senders

TRUSTe to certify e-mail sender Web sites with "We Don't Spam" seal to assure trust in consumers; bolster opt-in rates. Read More...

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Umbria Updates Buzz Report
Media

Umbria Updates Buzz Report

21y Kevin Newcomb

Umbria Updates Buzz Report

The blog monitoring tool will offer quick hit reports on the latest chatter around a brand. Read More...

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Get Ready to Engage With the Engagement Metric
Marketing

Get Ready to Engage With the Engagement Metric

21y Pete Blackshaw

Get Ready to Engage With the Engagement Metric

A significant movement is afoot to overhaul ad measurements. Are you ready to engage? Read More...

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Step Up Your Online Planning
Media

Step Up Your Online Planning

21y Pete Lerma

Step Up Your Online Planning

Have your online campaigns gotten a little stale? Five ideas to perk up campaign performance. Read More...

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An Analysis of U.S. and U.K. Web Analytics
Analytics

An Analysis of U.S. and U.K. Web Analytics

21y Neil Mason

An Analysis of U.S. and U.K. Web Analytics

Can the U.K. keep up with the developments across the pond? Read More...

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Ameritrade Tops List of Best Online Brokerages
Marketing

Ameritrade Tops List of Best Online Brokerages

21y Sean Michael Kerner

Ameritrade Tops List of Best Online Brokerages

Ameritrade outpaces hefty competitors. Read More...

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Community Brand-Builders: Join 'Em
Marketing

Community Brand-Builders: Join 'Em

21y Martin Lindstrom

Community Brand-Builders: Join 'Em

Is your brand ready to join the community of your future customers? Read More...

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BK Launches Chicken Band
Media

BK Launches Chicken Band

21y Zachary Rodgers

BK Launches Chicken Band

Metal band Coq Roq wears chicken masks and sings about fries. CP+B created the site and accompanying TV spots. Read More...

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Eew. That's A Little Too Contextual!
Media

Eew. That's A Little Too Contextual!

21y Rebecca Lieb

Eew. That's A Little Too Contextual!

Q: What's grosser than the B.O Read More

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Marketers, Meet AJAX
Marketing

Marketers, Meet AJAX

21y Sean Carton

Marketers, Meet AJAX

There's a new tech in town that will change the way marketers do business. Are you ready for it? Read More...

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Execs & Accounts for July 25, 2005
Media

Execs & Accounts for July 25, 2005

21y Zachary Rodgers

Execs & Accounts for July 25, 2005

Cyrus Krohn bolts MSN for Yahoo; Darden taps Real Branding; R/GA hires Olderman Read More...

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Superpages.com Tries on Agency Hat
Media

Superpages.com Tries on Agency Hat

21y Zachary Rodgers

Superpages.com Tries on Agency Hat

A new program to offer local advertisers distribution on Yahoo! and Google's PPC networks suggest local search marketing may be scaling up. Read More...

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What Price PageRank? Part 2
Search

What Price PageRank? Part 2

21y Mike Grehan

What Price PageRank? Part 2

Trust me -- I'm a search engine marketer! There is life and search marketing without the PageRank meter. Read More...

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Massive Brings Full-motion Video Ads to Games
Media

Massive Brings Full-motion Video Ads to Games

21y Kevin Newcomb

Massive Brings Full-motion Video Ads to Games

The virtual landscapes of video game environments are now home to full-motion video ads. Read More...

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E-Mail Heatmaps: More Than a Hot Technology
Email

E-Mail Heatmaps: More Than a Hot Technology

21y Jeanniey Mullen

E-Mail Heatmaps: More Than a Hot Technology

How to quickly learn which e-mail copy and creative points may be suppressing response. Read More...

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Feed Use Peaks on Tuesdays: Report
Media

Feed Use Peaks on Tuesdays: Report

21y Enid Burns

Feed Use Peaks on Tuesdays: Report

RSS users read more in the morning, click more at night, and swell to their peak size and engagement with the medium on Tuesdays, according to a feed ...

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Going On Vacation? Pack Your Laptop
Data insights

Going On Vacation? Pack Your Laptop

21y Sean Michael Kerner

Going On Vacation? Pack Your Laptop

Travelers are taking laptops everywhere, even on vacation. Read More...

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The Beta Trend
Marketing

The Beta Trend

21y Hans-Peter Brøndmo

The Beta Trend

Beta releases are all the rage. Can marketers follow suit with their campaigns? Read More...

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Execs & Accounts for July 22, 2005
Media

Execs & Accounts for July 22, 2005

21y Zachary Rodgers

Execs & Accounts for July 22, 2005

Red Door, Rare Method complete Web development projects for clients; DigitalDay makes hires in creative and account management. Read More...

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PointRoll Adds Ad Sequencing
Media

PointRoll Adds Ad Sequencing

21y Kevin Newcomb

PointRoll Adds Ad Sequencing

Rich media advertisers can use the technology to show users different ads based on their past interactions. Read More...

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Emotionally Rich Media
Media

Emotionally Rich Media

21y Dorian Sweet

Emotionally Rich Media

Will online video ever make us get out our handkerchiefs? Read More

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Optimize Online Lead-Gen for Offline Sales
Analytics

Optimize Online Lead-Gen for Offline Sales

21y Bryan Eisenberg

Optimize Online Lead-Gen for Offline Sales

Better technology and persuasive planning will not only increase lead generation, but also measure and optimize it. Read More...

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