Brands hijack April Fools' Day: The best and worst

Once upon a time cling film, buckets and falling books were the main apparatus for pranks. Nowadays, brands are in on the action, using clever and funny pranks to boost PR and awareness. We've taken a look at some of the best, and worst. Take a look and choose your favourite!

Once upon a time cling film, buckets and falling books were the main apparatus for pranks. Nowadays, brands are in on the action, using clever and funny pranks to boost PR and awareness.

We’ve taken a look at some of the best, and worst, take a look and choose your favourite:

Green Flag pranks rugby stars 

https://www.youtube.com/watch?t=46&v=ALF59hqrn3E

Virgin Australia launches dedicated airport lounge for pets

 

Marmite releases limited edition clear paste

A spokesperson from Marmite commented: “The psychological benefits from eating a clear or lighter coloured spread simply cannot be ignored.”

marmiteclear

WOW air to launch world’s first electric plane

“We are super excited about not only offering the lowest airfares across the Atlantic, but now also being at the forefront of introducing the aircraft of the future,” says WOW air Founder and CEO Skúli Mogensen.

wowair

Vegemite went big 

Costa and a kip 

If. only.

A slimline Toblerone 

A car for the Selfie Artist 

https://www.youtube.com/watch?v=VzXAZWnKitY

Richard Branson (AKA King of pranks) 

Dominos launches first driverless delivery vehicle

 

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