How Publishers Can Leverage the Upturn
Marketing

How Publishers Can Leverage the Upturn

22y Julian Smith

How Publishers Can Leverage the Upturn

Emerging ad technologies help broaden online revenue potential. Read More...

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U.S Adults Search for Info On Colleagues and Employees
Marketing

U.S Adults Search for Info On Colleagues and Employees

22y Sean Michael Kerner

U.S Adults Search for Info On Colleagues and Emplo...

Curiosity fuels desire to learn more about clients and the person at the next desk. Read More...

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Media's Believe-It-or-Not Future
Marketing

Media's Believe-It-or-Not Future

22y Eric Picard

Media's Believe-It-or-Not Future

We consume traditional media primarily in a linear fashion. In the future, we'll consume media any way we like. Read More...

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What to Look for in an SEO Firm
Search

What to Look for in an SEO Firm

22y Shari Thurow

What to Look for in an SEO Firm

Looking to hire an SEO firm? First, review these characteristics. Read More...

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An Automated E-Mail Strategy?
Email

An Automated E-Mail Strategy?

22y Jeanne Jennings

An Automated E-Mail Strategy?

Should you completely automate your e-mail marketing strategy? Read More...

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Must-See Marketing
Marketing

Must-See Marketing

22y Pamela Parker

Must-See Marketing

How Amazon's perfecting 'pull' marketing. Read More

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Behavioral Targeting: Let's Do Lunch
Data insights

Behavioral Targeting: Let's Do Lunch

22y Chang Yu

Behavioral Targeting: Let's Do Lunch

Hold the onions, and other benefits of behavioral targeting. Read More...

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Privacy and Desktop Search: A Closer Look
Search

Privacy and Desktop Search: A Closer Look

22y Danny Sullivan

Privacy and Desktop Search: A Closer Look

A new era of desktop search is coming. With it come new search privacy issues. If you’ve protected your data the way you always should, no problem. If...

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Thought Leadership in Three Easy Steps
Email

Thought Leadership in Three Easy Steps

22y Karen Gedney

Thought Leadership in Three Easy Steps

Whether you're a consultant, small firm, or large enterprise, getting your name out there is a whole lot easier. Read More...

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The Deadly Duo - Spam and Viruses - September 2004
Data insights

The Deadly Duo - Spam and Viruses - September 2004

22y Sean Michael Kerner

The Deadly Duo - Spam and Viruses - September 2004

Hurricanes slowed spam for a few days in September. Read More...

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The Customization Economy: Myth or Reality?
Marketing

The Customization Economy: Myth or Reality?

22y Hans-Peter Brøndmo

The Customization Economy: Myth or Reality?

The customization economy train is running down the tracks. Are you on it? Read More...

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Advertising Is More Than Just TV Commercials
Marketing

Advertising Is More Than Just TV Commercials

22y Sean Carton

Advertising Is More Than Just TV Commercials

The passive consumer days are dwindling. How will you reach elusive consumers? Read More...

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Online Holiday Shopping Well Underway
Audience

Online Holiday Shopping Well Underway

22y Sean Michael Kerner

Online Holiday Shopping Well Underway

Shop early, shop often. Online holiday shopping is already off to a robust start. Read More...

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When Client/SEM Communications Break Down
Search

When Client/SEM Communications Break Down

22y Fredrick Marckini

When Client/SEM Communications Break Down

Three major communication breakdowns that can demolish SEM campaign results. Read More...

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Customer Service E-Mail Can Compromise Sales E-Mail
Email

Customer Service E-Mail Can Compromise Sales E-Mail

22y Paul Soltoff

Customer Service E-Mail Can Compromise Sales E-Mai...

Most direct response businesses count on additional purchases to turn a profit. So why do they annoy customers with poor customer service e-mail? Read...

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Online Collections Services Favored By Users
Marketing

Online Collections Services Favored By Users

22y Sean Michael Kerner

Online Collections Services Favored By Users

Most people would prefer an online service to dealing with an agency by phone, but repo men needn't start job-hunting yet. Read More...

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Media and Potatoheads
Marketing

Media and Potatoheads

22y Rebecca Lieb

Media and Potatoheads

New Media means doing things in New Ways. This means you, PR pros. Read More...

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Understanding Seller Woes
Marketing

Understanding Seller Woes

22y David Cohen

Understanding Seller Woes

Agency sympathy for publishers' problems -- and some suggestions for solutions. Read More...

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TV 2.0: HDTV, Program Guide and DVR Outlook
Audience

TV 2.0: HDTV, Program Guide and DVR Outlook

22y Sean Michael Kerner

TV 2.0: HDTV, Program Guide and DVR Outlook

Next-gen TV technologies still lag, though the future looks promising. Read More...

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Learning to Behave
Data insights

Learning to Behave

22y Andy Chen

Learning to Behave

Behavioral targeting as a learning tool for marketers. Read More

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Google Print Opens Wide to Publishers
Search

Google Print Opens Wide to Publishers

22y Danny Sullivan

Google Print Opens Wide to Publishers

Google Print is set for a huge content expansion, which will boost Google’s ad inventory. Read More...

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Get Flash Sites Ranked in Search Engines
Search

Get Flash Sites Ranked in Search Engines

22y Shari Thurow

Get Flash Sites Ranked in Search Engines

If a site absolutely, positively must contain Flash, there are ways to get it indexed by the search engines. Warning: Proceed with extreme caution. Re...

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Campaign Monitor
Email

Campaign Monitor

22y Team ClickZ

Campaign Monitor

Campaign Monitor is an e-mail marketing tool built specifically for Web design agencies. Read More...

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Being Relevant
Email

Being Relevant

22y Philippe Suchet

Being Relevant

Personalization is great. Relevance impacts the bottom line. Read More

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SMS Advertising: Engage the Consumer
Marketing

SMS Advertising: Engage the Consumer

22y Jeremy Lockhorn

SMS Advertising: Engage the Consumer

Leverage SMS campaigns to get consumers talking about, and interacting with, your brand. Read More...

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Improve E-Mail Campaigns With Behavioral Data
Marketing

Improve E-Mail Campaigns With Behavioral Data

22y David Daniels

Improve E-Mail Campaigns With Behavioral Data

The open rate has become a near-useless metric. Move beyond it. Read More...

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Micropayments On The Rise
Audience

Micropayments On The Rise

22y Sean Michael Kerner

Micropayments On The Rise

A resurgence in the growth of non-cash purchases under $5. Read More...

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