Online business trade in Canada is expected to reach $272 billion in 2005, according to Forrester Research, accounting for 18 percent of all business-...
View articleBookmarks are effective tools, both for Web visitors and marketers. Just a little extra effort can make bookmarks easier to find for readers, generate...
View articleInternet advertising is taking a beating, calling into question the value of marketing on the Internet at all. The current state of affairs may just b...
View articleE-mail marketing efforts are being seriously undermined by frequent consumer e-mail address changes, according to a survey by NFO WorldGroup, which fo...
View articleThey look like us, talk like us, sign up for email newsletters like us. They live among us but we can't see them. They are the email dead. What can an...
View articleThe latest research in the often-visited TV vs. PC debate has found that streaming media users and younger Internet users consider the TV to be an exp...
View articleNick gives you a heads-up on Facemail, a plug-in that lets you add emoticon expressions to email communications and voice to a Web site. Will it work?...
View articleDo you know what it's like to buy something from your company? Customer relationship management (CRM) success is all about integration. Get your CRM s...
View articleDo you have a serious passion or investment in analog cameras but are afraid to make the jump to digital? Find out why (e)film is worth it. Read More...
View articleThe worldwide server industry received a strong boost in the fourth quarter, which pushed 2000 server shipments to 3.9 million units, an increase of 1...
View articleThanks to some aggressive marketing, the majority of consumers who have a choice among high-speed Internet access technologies are choosing DSL, accor...
View articlePrepare yourself for a shocking statement: Banner advertising is one of the most powerful promotional tools available. Here's how to get good click-th...
View articleFew things are more important to your company's image than its name. It says a lot about your vision, brand, and place in the market. And it can have ...
View articleThere's a lot of help to choose from when it comes to affiliate program management. That's why Joel's back with more outsourcers from A to Z (well, to...
View articleCommunications, financial/accounting, and e-commerce offerings remain the most common types of applications being accessed from an ASP, according to a...
View articleA survey commissioned by the National Consumers League found that nearly one-third of online Americans have participated in Internet auctions, but 41 ...
View articleThe 20/80 rule is interpreted in different ways by different people in different industries. But chances are that 20 percent of your customers bring i...
View articleCustomer service surveys by ICR, Accenture, and CustomerAsset all agree that online retailers have made improvements with regard to their customer ser...
View articleAdvertising revenue is decreasing, as is investor faith in many dot-coms. The result is a return to the commercial world's tried-and-true revenue-earn...
View article"Deal sites" are all the rage. But Jim suggests developing a sound strategy before you start pumping out deals to all of your affiliates. Read More...
View articleYour time to marketing needs to be cut in half for you to compete in this fast-forward economy. Enter JIT marketing: developing the strategic position...
View articleLink popularity is the new kid in town, and a mighty popular one at that. But don't get swept up in the enthusiasm of the crowd. The kid's not without...
View articleWhich is better for an email newsletter, HTML or text? Everyone seems to know the answer to this question -- but no one agrees on what that answer is....
View articleAre you confused about search engine optimization fees and pricing? Paul's answer not only sheds some light on the question, but also shows us how we ...
View articleWe've all heard about the importance of a compelling subject heading. But what about the tail end of a B2B email marketing message? Can it wag the dog...
View articleIs your company looking to the future? If so, what is it focusing on? Keeping too close an eye on financial goals can make you lose sight of your user...
View articleOn the road to work one day, Peter had a big idea: Why not start a Web site dedicated to creativity? Good way to get rich and famous, right? Here are ...
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