Dot-com executives aren't all the twenty-something, equity-driven, job-hoppers they're often thought to be, according to research by IDC. Read More...
View articleRichard Ord recently launched with zero outside investment a highly successful network of e-zines called the iEntry Network. iEntry is composed of som...
View articleThe CyberAtlas Statistics Toolbox was set up as a resource that allows CyberAtlas visitors to easily find statistics, numbers, and tables that have ru...
View articleDespite reports that smaller ISPs are using high-speed access to steal some market share from the big names, Cahners In-Stat found that national ISPs ...
View articleMartin lives Down Under, upside down, and in the center of the world's biggest-ever branding exercise. It's called Sydney 2000. Being so close to a wo...
View articleBack in the '80s, experts claimed we were bombarded with 5,000 messages per day. Today, this figure has increased to 40,000 messages per day. Whatever...
View articleThere are only so many ways to properly lay out content, whether in a newspaper or on the web, but there are two, sometimes conflicting, objectives yo...
View articleDeveloping and designing an effective web site is challenging. And there are a number of web design firms in the marketplace that can assist companies...
View articleHas peer-to-peer file sharing made the idea of making money from the distribution of intellectual property dead? If so, are there new opportunities th...
View articleConsumers have more trust in online auctions, and that may partly explain why traffic to auction sites is up. But research by cPulse found that much o...
View articleThere are numerous high-powered .asp web sites in cyberspace, but not many are getting positioned into the major search engines. Marketing consultants...
View articleThere are numerous dot-com firms using traditional postal lists to direct targeted traffic to their sites, to strengthen branding, and to secure direc...
View articleVoice portals, a new class of audio interface web sites, have recently come on the scene. They're not web sites in the normal sense because they're de...
View articleThere is a publicity medium that rivals network TV in its reach and dwarfs print media in its circulation and intimacy. The medium targets its markets...
View articleMore people are using the Internet to aid in new-vehicle shopping, according to a study by J.D. Power and Associates, but the auto shoppers seem to be...
View articleWhen implementing an online marketing campaign, the first stage is usually composed of banner ads. Used in conjunction with rich media and unique ad u...
View articleService-agency selection is always a challenge for new companies. Often the selection process may come down to something as simple as agency size. For...
View articleEver heard of a :CueCat? It's a plastic cat you can attach to your computer that's supposed to swipe ad bar codes in print magazines bringing you to r...
View articleFascinating things are happening in the B2B realm. Obviously, the growing momentum behind Net markets and exchanges is at the top of the list. But ano...
View articleLet's face it, some of us have the "decorating gene" and some of us don't. Luckily, as in many areas of design and art, the computer and the Internet ...
View articleWho loves the concept of permission marketing better: online marketers or online customers? The truth is, marketers love it to bits. Because getting p...
View articleRetail banking and brokerage customers consider the Web a top media source for financial information and use it on a regular basis, according to a stu...
View articleOne thing that's sure to make an email message stand out aside from razor-sharp targeting, customized content, and personalization is groundbreaking, ...
View articleB2B communities are places where businesses sometimes engage in e-commerce, but that's not their primary goal. Exchanges or online marketplaces, on th...
View articleHIPAA is an acronym that stands for Health Insurance Portability and Accountability Act of 1996. Embedded in that act was also legislation governing p...
View articleThe web consists of roughly 7.5 million active web sites, all in the potential affiliate pool. That makes for a huge market, but many merchants may be...
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