Big Brands Tap Facebook Data For Local Gift Cards
Ecommerce

Big Brands Tap Facebook Data For Local Gift Cards

14y Christopher Heine

Big Brands Tap Facebook Data For Local Gift Cards

Sephora, Gap, and H&M are U.S. launch partners for Wrapp, a new social commerce platform. Read More...

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Techno + Health: The Future Is Here
Asia

Techno + Health: The Future Is Here

14y Mandeep Grover

Techno + Health: The Future Is Here

How fitness apps and are helping me to lead a healthier life. Read More...

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Glam Exec: Mobile Ad Sales Growing Fastest
Media

Glam Exec: Mobile Ad Sales Growing Fastest

14y Christopher Heine

Glam Exec: Mobile Ad Sales Growing Fastest

In Q&A, Jason Rosenthal also compares vertical online advertising to cable TV. Read More...

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Windows Phone 7: When Will Consumers Decide It's Time?
Media

Windows Phone 7: When Will Consumers Decide It's Time?

14y Andrew Solmssen

Windows Phone 7: When Will Consumers Decide It's T...

There's a real opportunity for developers to stand out from the crowd and get recognized with a breakthrough app on Windows Phone 7. Read More...

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Kraft Mobile App Downloads Triple Since Dropping Fee
Media

Kraft Mobile App Downloads Triple Since Dropping Fee

14y Christopher Heine

Kraft Mobile App Downloads Triple Since Dropping F...

CPG exec dishes on mobile strategy and Shopkick. Read More...

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Waiting for That Year of Mobile - An Indian Perspective
Asia

Waiting for That Year of Mobile - An Indian Perspective

14y RP Singh

Waiting for That Year of Mobile - An Indian Perspe...

With 800 million mobile subscribers in India, there are opportunities and challenges to developing successful mobile marketing and advertising campaig...

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Mobile Shopping Co Bee Media Buys Location Tech Firm
Marketing

Mobile Shopping Co Bee Media Buys Location Tech Firm

14y Anna Maria Virzi

Mobile Shopping Co Bee Media Buys Location Tech Fi...

Round up: Bee Media Buys Adcentricity; Moat gets investment. Read More...

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Former Apple Exec Helps Foursquare With Ads
Local

Former Apple Exec Helps Foursquare With Ads

14y Christopher Heine

Former Apple Exec Helps Foursquare With Ads

Sales vet Steven Rosenblatt is working closely with geo-social app. Read More...

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The AMPT Effect
Media

The AMPT Effect

14y Melinda Krueger

The AMPT Effect

How Apple, mobile, Pinterest, and Facebook's Timeline are influencing marketing creative - mobile or otherwise. Read More...

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Digital Wallets Beyond the Money
Media

Digital Wallets Beyond the Money

14y Daniel Israel

Digital Wallets Beyond the Money

How the clash of old businesses and new technologies could derail mobile payments. Read More...

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Coca-Cola: Spotify Partnership Is 'Limitless'
Media

Coca-Cola: Spotify Partnership Is 'Limitless'

14y Christopher Heine

Coca-Cola: Spotify Partnership Is 'Limitless'

McDonald's, AT&T, Intel, and Reebok also sign deals with the digital music service. Read More...

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Pandora Local Ads Not Just for Car Dealers
Media

Pandora Local Ads Not Just for Car Dealers

14y Kate Kaye

Pandora Local Ads Not Just for Car Dealers

Rehab center St. Jude Retreats and Orange Beach Tourism are targeting locally on music service. Read More...

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Think Globally, Act Mobile-ly
Media

Think Globally, Act Mobile-ly

14y Joe Laszlo

Think Globally, Act Mobile-ly

Identifying the next great trend in mobile may be impossible…but that's what makes it so exciting. Read More...

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Nielsen: Most Black Americans 'OK' With Mobile Ads
Data insights

Nielsen: Most Black Americans 'OK' With Mobile Ads

14y Christopher Heine

Nielsen: Most Black Americans 'OK' With Mobile Ads

Survey also shows preferences for multimedia ads. Read More...

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Mobile Hispanics Shop Socially
Data insights

Mobile Hispanics Shop Socially

14y Susan Kuchinskas

Mobile Hispanics Shop Socially

Nearly 70 percent of Hispanic smartphone users shop with companions. Read More...

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Nokia Rolls Out $99 Phones With Microsoft Software in U.S.
Media

Nokia Rolls Out $99 Phones With Microsoft Software in U.S.

14y Anna Maria Virzi

Nokia Rolls Out $99 Phones With Microsoft Software...

Microsoft ties big mobile hopes to new device. Read More...

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Will Social Discovery Apps Lead to Meaningful Relationships?
Media

Will Social Discovery Apps Lead to Meaningful Relationships?

14y Paul Schoknecht

Will Social Discovery Apps Lead to Meaningful Rela...

How does this new breed of social media discovery apps factor into our online relationships? Read More...

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Samsung Mobile Exchange Key to Multi-Screen Ad Strategy
Display Advertising

Samsung Mobile Exchange Key to Multi-Screen Ad Strategy

14y Susan Kuchinskas

Samsung Mobile Exchange Key to Multi-Screen Ad Str...

Samsung AdHub signals desire among device manufacturers to snag digital content revenue. Read More...

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TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes
Data insights

TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes

14y Susan Kuchinskas

TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes

System lets them consumers set mobile tracking preferences. Read More...

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Is Your Retail Space Ready to Go Digital?
Media

Is Your Retail Space Ready to Go Digital?

14y Andrew Solmssen

Is Your Retail Space Ready to Go Digital?

The app economy moves in-store. Read More

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Highlight CEO Talks Hype, Monetization and Privacy
Media

Highlight CEO Talks Hype, Monetization and Privacy

14y Christopher Heine

Highlight CEO Talks Hype, Monetization and Privacy

SXSW buzz-child sounds patient about creating revenue. Read More...

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How 'Mad Men' Measures Up on GetGlue
Media

How 'Mad Men' Measures Up on GetGlue

14y Christopher Heine

How 'Mad Men' Measures Up on GetGlue

An AMC sister show beat ad world fave by 3X for check-ins. Read More...

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Jenn-Air Kitchen App Ties Print to Mobile
Media

Jenn-Air Kitchen App Ties Print to Mobile

14y Susan Kuchinskas

Jenn-Air Kitchen App Ties Print to Mobile

Digitas app virtually swaps old kitchen appliances with new for Jenn-Air. Read More...

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Zyrtec Reaches Female Hispanics with Mobile, Video
Marketing

Zyrtec Reaches Female Hispanics with Mobile, Video

14y Kate Kaye

Zyrtec Reaches Female Hispanics with Mobile, Video

Niche campaign features bandwidth-detecting mobile ads. Read More...

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Smartphones and Tablets Changing Paid Search
Data insights

Smartphones and Tablets Changing Paid Search

14y Susan Kuchinskas

Smartphones and Tablets Changing Paid Search

Marin Software expects that by December 2012, mobile devices will generate a quarter of all paid-search clicks. Read More...

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Think Tank Aims Mobile Healthcare Ads at Supreme Court
Marketing

Think Tank Aims Mobile Healthcare Ads at Supreme Court

14y Kate Kaye

Think Tank Aims Mobile Healthcare Ads at Supreme C...

Conservative group aims to reach reporters and activists interested in Affordable Care Act case. Read More...

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RadioShack Mobile Ads Target Users of Old Phones
Media

RadioShack Mobile Ads Target Users of Old Phones

14y Douglas Quenqua

RadioShack Mobile Ads Target Users of Old Phones

Using device model and OS information, ads alert users to a nearby RadioShack. Read More...

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