Huge numbers of U.S. corporate users are using their cellular phones forvoice communications, not data transmission, Meta Group reports. Read More...
View articleWireless technology has come a long way, but filtering technology hasn't. A brave new wireless world can't be bound by PC paradigms. Read More...
View articleMobile Internet use has been a technology in search of an application, but if it doesn't find one relatively soon, it may be looking for something els...
View articleWireless carriers are eager to recoup the money they've spent building wireless networks, and while m-commerce, mobile entertainment and location-base...
View articleWith wireless, the difference between advertising and commerce is not always clear. To be sure, we've seen some of this blurring on the Web. But given...
View articleWhy all the mobile-commerce and wireless-advertising initiatives if wireless is so limited? Because for businesses that rely on time- or location-sens...
View articleAccording to the GSM Association, 15 billion SMS text messages were sent over GSM wireless networks during December 2000, and it appears messaging is ...
View articleHmm... Small market size, brand-new medium, new or unproven technology, little available inventory -- not exactly a picture that would send the averag...
View articleNorth America will account for less than 10 percent of global advertising, commerce and subscription revenue from mobile phones in 2003, according to ...
View articleWireless voice penetration in the top U.S. markets ranges from 36 to 48 percent, according to Telephia, Inc., meaning not only does an opportunity sti...
View articleNancy asks you to imagine no wires above us, only sky, and all the people sharing a wireless world, even looking forward to receiving wireless ads. Yo...
View articleMuch has been written about the obstacles to wireless Web adoption, but what are the solutions? According to Cahners In-Stat, the number of young adul...
View articleWireless advertising is in diapers still. Yet even now some of its personality traits are apparent. Will they remain unchanged? Probably not. But they...
View articleConsumers are all for wireless advertising -- so long as the the ads are interactive and they believe the ads provide a useful service, according to a...
View articleFew owners of wireless devices use the wireless Web, according to a study by Accenture, but that didn't stop 40 percent of device owners from saying t...
View articleWhen all is said and done, m-commerce may not be commerce at all, but rather another conduit for marketing and CRM that leaves the transactions to oth...
View articleSkeptics say it's doomed, and enthusiasts say it'll fly high. So who's running scared, and who's blowing smoke? Is wireless advertising the latest, gr...
View articlePDAs and mobile phones locked in a battle in 2000 over which will become the preferred method for wireless Internet access. A study by the CEA examine...
View articleBy the end of 2005, the number of worldwide Internet users will nearly triple to 1.17 billion, and an increasing number of these users will be using w...
View articlePhones have become the most popular device for mobile Internet access, in part because they can be used for voice and data applications. But when it c...
View articleAs the debris from the dot-com carnage settles, wireless offers another wave of boundless promise. But don't hail the conquering heroes yet -- not wit...
View articleWAP technology maybe overhyped these days, but here are some very exciting, upcoming possibilities for application developers and consumers alike. Rea...
View articleWAP hasn't really lived up to everyone in the industry's expectations. However, there are some types of WAP services and sites that are genuinely usef...
View articleA field study of WAP users in the UK by the Nielsen Norman Group found that wireless Internet access has a long way to go before the general public co...
View articleThe perceptions wireless users have of mobile technology differ around the world, according to a report by The Boston Consulting Group, which also fou...
View articleMobile portals and wireless ASPs will find it difficult to dominate the mobile Internet services market in the same way that their fixed-line brethren...
View articleWireless phones may indeed join newspapers, radio, and television as a sponsored delivery medium for information, shopping, and entertainment services...
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