Apple is closing its Quattro mobile ad network to focus on the iAd, while Millennial is reportedly in acquisition talks with handset manufacturer RIM....
View articleAn in-depth report from Palo Alto on Facebook Places and partnerships with Foursquare, Gowalla, Yelp, and Booyah. Read More...
View articleBoosted by Apple's presence in the space, mobile ad companies are hoping to capitalize on Apple's slow rollout of its first iAd campaigns. Read More...
View articleConnected Marketing Week attendees think Facebook's expected geo-social play will lead to more brands entering the space, but more privacy concerns lo...
View articleComiXology recently ran its first ad on its iPhone/iPad application. Read More...
View articleMobile ad growth allowed the company to launch free ad-supported text-messaging, and it plans same for voice services. Read More...
View articleFirms including Medialets and InMobi are driving investment and expanding to new markets. Read More...
View articleMobile Internet and mobile app adoption is higher in China than in the U.S. Read More...
View articleApple has succeeded because of its appeal to consumers. What happens when the consumers get angry? Read More...
View articleThe location-based service created a political category for campaigns to show momentum at fundraisers and rallies. Read More...
View articleSome users have complained the experience doesn't work. Read More...
View articleAdWords addition include expandable, embedded maps. Read More...
View articleNew product could help developers sell more software and boost ad revenues. Read More...
View articleMeredith to capitalize on mobile marketing growth. Read More...
View articleYahoo has released demographic data on visitors to its properties from the Apple device three months after its U.S. launch. Read More...
View articleYahoo has released demographic data on visitors to its properties from the Apple device three months after its U.S. launch. Read More...
View articleNeed to advise clients on mobile marketing strategies? Here are three ways to get up to speed on emerging trends. Read More...
View articleShare of ad impressions to Apple smartphone devices from Millennial Media's network falls below 50 percent in May. Read More...
View articleWhat kind of mobile marketing should you do? Here's a look at four tactics. Read More...
View articleTwo tech giants will automate, codify, and grow a marketplace of ad opportunities. Here's how. Read More...
View articleMarketers are hungry for information on how to use mobile marketing. Here are a few FAQs and their answers. Read More...
View articleWhy is mobile still lagging behind predictions when there are millions of users permanently attached to their phones? Read More...
View articleConsumers love old-fashioned paper coupons. Here are some tips for mobile marketers to work with, and around that fact. Read More...
View articleIndustrious entrepreneurs are developing fun, ingenious, and supremely useful mobile applications. Here are three ideas from the author's wish list. R...
View articleThe quest to purchase an LCD TV introduced this shopper to applications and social networks for the on-the-go consumer, plus some lessons learned in m...
View articleFemales, youths, and older users drive mobile Web usage. Read More...
View articleThe practice of recycling creative assets in mobile advertising must end. Some pioneers are taking the initiative. Read More...
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