Salesforce and Apple ignite productivity and learning on the best devices for business
Digital Marketing

Salesforce and Apple ignite productivity and learning on the best devices f...

6y Mahir Prasad

Salesforce and Apple ignite productivity and learn...

Leading CRM launches reimagined customer experience and learning apps with features exclusive to iPhone and iPad. Read More...

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Acoustic reveals AI and machine learning are top marketing trends in new report
AI & Automation

Acoustic reveals AI and machine learning are top marketing trends in new re...

6y Jacqueline Dooley

Acoustic reveals AI and machine learning are top m...

The marketing cloud platform's report, covers everything from the emergence of tech-savvy marketers to AI and machine learning and more. Read More...

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Ladingo’s machine learning platform makes shipping large items affordable for small retailers
Digital Marketing

Ladingo’s machine learning platform makes shipping large items affordable f...

6y Jacqueline Dooley

Ladingo’s machine learning platform makes shipping...

Israel based Ladingo has launched a machine learning platform that makes shipping large items affordable for small retailers. Read More...

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Infographic: Chatbots vs IVAs (intelligent virtual assistants)
Chatbots

Infographic: Chatbots vs IVAs (intelligent virtual assistants)

6y Rashmi Vittal

Infographic: Chatbots vs IVAs (intelligent virtual...

A visual comparing key features of chatbots vs IVAs. While chatbots are rules-based and single-channel, IVAs deliver human-like, two-way conversations...

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Adobe adds Journey Orchestration and marketer-friendly CDP to Experience Platform
AI & Automation

Adobe adds Journey Orchestration and marketer-friendly CDP to Experience Pl...

6y Barry Levine

Adobe adds Journey Orchestration and marketer-frie...

Adobe has announced several enhancements to its Experience Platform, including a real-time CDP service and customer journey orchestration. Read More...

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Brave releases 1.0 of new privacy-focused browser and private ad network
AI & Automation

Brave releases 1.0 of new privacy-focused browser and private ad network

6y Barry Levine

Brave releases 1.0 of new privacy-focused browser ...

Today, Brave released a new 1.0 version of its privacy-focused browser and a new ad network that could dramatically reshape online advertising. Read M...

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Top personalization trends: Email named #1 channel
Disruptive MarTech

Top personalization trends: Email named #1 channel

6y Jacqueline Dooley

Top personalization trends: Email named #1 channel

Six top personalization trends to know, including growth in popularity, lack of resources, goals, focus on email, data, and marketers leading the way....

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Sturfee launches 3D AR mapping of cities, built from satellite imagery
AR & VR

Sturfee launches 3D AR mapping of cities, built from satellite imagery

6y Barry Levine

Sturfee launches 3D AR mapping of cities, built fr...

Computer vision startup Sturfee today released its Visual Positioning Service (VPS) which provides real-time 3D AR city mapping and can, for instance,...

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Case study: How conversational AI tech Interactions helps Kiwi.com manage travel disruptions
Case Study

Case study: How conversational AI tech Interactions helps Kiwi.com manage t...

6y Jacqueline Dooley

Case study: How conversational AI tech Interaction...

Travel search engine Kiwi.com uses an intelligent voice assistant (IVA) from Interactions, a conversational AI tool, to handle 40% of inbound English-...

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At Panera, augmented reality is now on the menu with AR ad unit
AR & VR

At Panera, augmented reality is now on the menu with AR ad unit

6y Barry Levine

At Panera, augmented reality is now on the menu wi...

Playing with your food is now part of the experience at Panera. They released today an AR ad unit for mobile, what they say is a first for the industr...

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Martech budgets 2020: Increasing, varied investment, volume
Disruptive MarTech

Martech budgets 2020: Increasing, varied investment, volume

6y Kimberly Collins

Martech budgets 2020: Increasing, varied investmen...

54% of marketers anticipate martech budgets to increase within the next year, according to a new report. Planned investments and top frustrations. Rea...

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Lytics announces customer journey integration with Salesforce Marketing Cloud
Analytics

Lytics announces customer journey integration with Salesforce Marketing Clo...

6y Kimberly Collins

Lytics announces customer journey integration with...

CDP provider Lytics announced an integration with Salesforce Marketing Cloud that will get marketers a step closer to a single view of customer journe...

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Snapchat bounces back: How are brands marketing on the platform?
Digital Marketing

Snapchat bounces back: How are brands marketing on the platform?

6y Tereza Litsa

Snapchat bounces back: How are brands marketing on...

Snap's shares are up 150% since last year, and more brands are using the platform. What's next for marketers and marketing strategy on Snapchat? Read ...

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FocusVision updates Decipher platform to automatically create surveys from Word docs
Case Study

FocusVision updates Decipher platform to automatically create surveys from ...

6y Jacqueline Dooley

FocusVision updates Decipher platform to automatic...

FocusVision is out with new AI-enabled functionality to automatically generate surveys on their Decipher survey and research platform. Read More...

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Case study: How Goodwill uses AdTheorent to drive visits to stores
Case Study

Case study: How Goodwill uses AdTheorent to drive visits to stores

6y Jacqueline Dooley

Case study: How Goodwill uses AdTheorent to drive ...

Goodwill has used AdTheorent for predictive mobile ads based on a cost per incremental visit (CPIV) pricing model, to deliver a 470% lift in visits. R...

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Remarketing cart and booking abandonment: Q&A with SaleCycle Founder/CEO
Disruptive MarTech

Remarketing cart and booking abandonment: Q&A with SaleCycle Founder/CEO

6y Kimberly Collins

Remarketing cart and booking abandonment: Q&A with...

We spoke with Dominic Edmunds, Founder & CEO of SaleCycle, to learn more about his company and what they’re working on with clients like Puma and Hert...

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Tech + talent: New report highlights need for long-term investment in marketing staff
Disruptive MarTech

Tech + talent: New report highlights need for long-term investment in marke...

6y Luke Richards

Tech + talent: New report highlights need for long...

"Marketers agree that tech alone is not the harbinger of the marketing future. The combination of tech and talent is key to future success," states ne...

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How social media marketing trends affect our martech decisions
Digital Marketing

How social media marketing trends affect our martech decisions

6y Tereza Litsa

How social media marketing trends affect our marte...

We look back at the top six social media trends from 2019, how they've shaped our martech buying decisions, and what they imply for the future. Read M...

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Streamlining the creative process for marketing teams: Q&A with OpenText Hightail
Disruptive MarTech

Streamlining the creative process for marketing teams: Q&A with OpenText Hi...

6y Kimberly Collins

Streamlining the creative process for marketing te...

We speak with Lindsay Sterrett, Head of Marketing at Hightail, about the OpenText Hightail product, the work they're doing, and where they're headed n...

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Case study: Why T-Mobile chooses Medallia for top-notch CX
Case Study

Case study: Why T-Mobile chooses Medallia for top-notch CX

6y Jacqueline Dooley

Case study: Why T-Mobile chooses Medallia for top-...

In this case study, we hear from Senior Director of Frontline & Customer Experience at T-Mobile on the work they're doing with Medallia Experience Clo...

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Contentsquare releases experience recommendation feature post Clicktale acquisition
Disruptive MarTech

Contentsquare releases experience recommendation feature post Clicktale acq...

6y Kimberly Collins

Contentsquare releases experience recommendation f...

Contentsquare is out with a quantifiable recommendation feature for improving digital experience, following their acquisition of Clicktale in July 201...

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Terminus announces updates to AI-driven ABM platform
Disruptive MarTech

Terminus announces updates to AI-driven ABM platform

6y Jacqueline Dooley

Terminus announces updates to AI-driven ABM platfo...

Leading ABM platform Terminus has announced updates to its product including more machine learning capabilities, predictive intent data, and better re...

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Canva raises $85 million funding for $3.2 billion valuation
Collaboration

Canva raises $85 million funding for $3.2 billion valuation

6y Kimberly Collins

Canva raises $85 million funding for $3.2 billion ...

Design platform Canva announced new funding at a new valuation of $3.2 billion, making them one of the most valuable female-led tech startups in the w...

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Martech industry 2020: New report on budget, investment, skills
Disruptive MarTech

Martech industry 2020: New report on budget, investment, skills

6y Kimberly Collins

Martech industry 2020: New report on budget, inves...

The global martech industry could be worth $121 billion, and growing. What else can we expect for martech in 2020 and beyond? Read More...

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Case study: How CenturyLink used Qualtrics XM to reduce customer churn
Case Study

Case study: How CenturyLink used Qualtrics XM to reduce customer churn

6y Jacqueline Dooley

Case study: How CenturyLink used Qualtrics XM to r...

Case study into how the Qualtrics Experience Management Platform helped communications company CenturyLink improve customer experience and reduce chur...

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CleverTap raises $35 million Series C funding for mobile marketing
Disruptive MarTech

CleverTap raises $35 million Series C funding for mobile marketing

6y Kimberly Collins

CleverTap raises $35 million Series C funding for ...

This morning, mobile marketing platform CleverTap announced a $35 million Series C funding round, bringing their total valuation to $385 million. Read...

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When will 3D, 360-degree, and VR revolutionize social video ads?
AR & VR

When will 3D, 360-degree, and VR revolutionize social video ads?

6y Arron Redmore

When will 3D, 360-degree, and VR revolutionize soc...

VP of creative services at Shuttlerock shares an overview of where we are with cutting-edge tech for social video ads like 3D, 360-degree video, and V...

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