[Report] How artificial intelligence can enhance retail marketing
AI & Automation

[Report] How artificial intelligence can enhance retail marketing

8y Al Roberts

[Report] How artificial intelligence can enhance r...

Retailers are banking on artificial intelligence, with a quarter spending as much as $100 million on the technology this year. Our latest report outli...

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The state of Marketing Technology by Scott Brinker
Disruptive MarTech

The state of Marketing Technology by Scott Brinker

8y Tereza Litsa

The state of Marketing Technology by Scott Brinker

The rise of marketing technology has created many questions regarding its status in the industry, but also its future. We attended MarTech Festival on...

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Blockchain marketing: A look at the technology landscape and emerging players
Blockchain

Blockchain marketing: A look at the technology landscape and emerging playe...

8y Jeremy Epstein

Blockchain marketing: A look at the technology lan...

In part three of our blockchain series, Never Stop Marketing CEO Jeremy Epstein takes a step back to look at the blockchain marketing technology lands...

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The evolution of ClickZ: Marketing, Technology & Transformation
Digital Marketing

The evolution of ClickZ: Marketing, Technology & Transformation

8y Sam Lawson

The evolution of ClickZ: Marketing, Technology &am...

Rediscover ClickZ as we unveil our new, fresh-faced look along with three additional categories to help senior marketers and business leaders navigate...

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AI Scientist: A lucrative role with a shortage of candidates
AI & Automation

AI Scientist: A lucrative role with a shortage of candidates

8y Clark Boyd

AI Scientist: A lucrative role with a shortage of ...

With US companies prepared to spend over $1 billion to recruit AI scientists, why is there a shortage of supply, and how can businesses plug this gap?...

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Blockchain: Reshaping advertising, removing fraud, rebuilding trust
Blockchain

Blockchain: Reshaping advertising, removing fraud, rebuilding trust

8y Jeremy Epstein

Blockchain: Reshaping advertising, removing fraud,...

In part two of our four-part guest series from marketing veteran and blockchain expert Jeremy Epstein, we highlight four companies that are at the for...

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Blockchain marketing: How the technology behind Bitcoin could change marketing forever
Blockchain

Blockchain marketing: How the technology behind Bitcoin could change market...

8y Jeremy Epstein

Blockchain marketing: How the technology behind Bi...

In a four-part guest series, Jeremy Epstein, VP of Marketing at Sprinklr-turned-CEO of Never Stop Marketing, takes us on an epic journey to bring you ...

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Scott Brinker: What CMOs need to know about marketing technology, leadership and transformation
Disruptive MarTech

Scott Brinker: What CMOs need to know about marketing technology, leadershi...

8y Sam Lawson

Scott Brinker: What CMOs need to know about market...

In this episode, we cover the phenomenal growth of 'marketing technology' and discuss how CMOs can build processes in their teams to allow them to exp...

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GDPR: The role of technology in data compliance
Analytics

GDPR: The role of technology in data compliance

8y Clark Boyd

GDPR: The role of technology in data compliance

With the European Union General Data Protection Regulation (EU GDPR) due to come into full effect on 25 May 2018, the onus is on compliance efforts fo...

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Five ad tech upstarts to keep an eye on
AI & Automation

Five ad tech upstarts to keep an eye on

8y Al Roberts

Five ad tech upstarts to keep an eye on

Whilst ad tech funding for start-ups is at an all-time low, here are five up-starts to keep an eye on. Read More...

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Influencer marketing: Eight tools to identify, track and analyze your brand's next biggest fan
Acquisition

Influencer marketing: Eight tools to identify, track and analyze your brand...

8y Tereza Litsa

Influencer marketing: Eight tools to identify, tra...

Eight tools to create a successful influencer marketing campaign Read More...

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What the future holds for AR and VR
AR & VR

What the future holds for AR and VR

8y Mike O'Brien

What the future holds for AR and VR

Despite all the hype, AR and VR haven’t yet achieved critical mass, but the best is yet to come. Here are four things to keep in mind as that happens....

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Dark social: Why and how should you be tracking it?
Disruptive MarTech

Dark social: Why and how should you be tracking it?

8y Tereza Litsa

Dark social: Why and how should you be tracking it...

As more and more content is shared over encrypted and private channels, it has become increasingly difficult for marketers to track the origins of tra...

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5G: The next great media disruption
Media

5G: The next great media disruption

8y Luke Richards

5G: The next great media disruption

The advent of 5G has the potential to be massive for marketers. When it does hit, mobile download speeds are expected to average 100mbps, and latency ...

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Artificial intelligence in action: 5 brands brilliantly executing AI
AI & Automation

Artificial intelligence in action: 5 brands brilliantly executing AI

8y Mike O'Brien

Artificial intelligence in action: 5 brands brilli...

AI promises to transform the future, but one thing it’s doing today is letting brands deliver superior customer experiences. Looking beyond the tech g...

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How machine learning can help you optimize your website's UX
AI & Automation

How machine learning can help you optimize your website's UX

8y Chris Camps

How machine learning can help you optimize your we...

For ecommerce businesses, your website’s customer journey is critical to your success. So how can you make sure it is optimized for maximum conversion...

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Why marketers need to understand personal data, the opportunities and risks with Liz Brandt
Disruptive MarTech

Why marketers need to understand personal data, the opportunities and risks...

8y Sam Lawson

Why marketers need to understand personal data, th...

In this episode we talk about the growth of the personal information economy and what it means for advertisers and consumers. Emboldened by recent leg...

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5 cross-platform automation tools to improve your team's efficiency
Automation

5 cross-platform automation tools to improve your team's efficiency

8y Tereza Litsa

5 cross-platform automation tools to improve your ...

Automation tools are important for marketers trying to improve their productivity. Here’s how to save time and streamline your team’s efforts. Read Mo...

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Private marketplaces, publisher collaboration and advertiser transparency with Fiona McKinnon
Disruptive MarTech

Private marketplaces, publisher collaboration and advertiser transparency w...

8y Sam Lawson

Private marketplaces, publisher collaboration and ...

Technology has changed the way that online media is sold, presenting a number of challenges for publishers. We discuss the impact of some of these cha...

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Should brands bring their programmatic advertising in-house?
Digital Advertising

Should brands bring their programmatic advertising in-house?

8y Luke Richards

Should brands bring their programmatic advertising...

Over the last few years, the increasing accessibility of programmatic advertising technology has led to a desire for brands to bring their programmati...

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QQ: The biggest digital platform you've never heard of
Asia

QQ: The biggest digital platform you've never heard of

8y Carrie Law

QQ: The biggest digital platform you've never hear...

QQ is one of the biggest social media platforms in the world, but chances are that you've never come across it. What is QQ, and why is it so unknown o...

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Eight tools to measure social media engagement
Disruptive MarTech

Eight tools to measure social media engagement

8y Tereza Litsa

Eight tools to measure social media engagement

Social media engagement can be challenging, but luckily there are many tools to measure it effectively. One of the hardest KPIs in social media market...

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What do CMOs need to know about cybersecurity?
Analytics

What do CMOs need to know about cybersecurity?

8y Luke Richards

What do CMOs need to know about cybersecurity?

Cybersecurity is a fundamental consideration for all organizations operating in today’s connected and data-driven world. But while all who work across...

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Five tools to automate lead nurturing in sales
Automation

Five tools to automate lead nurturing in sales

8y Tereza Litsa

Five tools to automate lead nurturing in sales

Lead nurturing is important both for marketing and sales teams, but it can also be time-consuming. Here are five tools to automate lead nurturing and ...

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In-app advertising vs mobile web advertising: Which is the better investment?
Digital Advertising

In-app advertising vs mobile web advertising: Which is the better investmen...

8y Al Roberts

In-app advertising vs mobile web advertising: Whic...

Mobile now makes up the majority of digital ad spend. But many advertisers are still grappling with the question: how much should they invest in mobil...

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How fashion brand Thread is delivering hyper-personalized emails at scale
AI & Automation

How fashion brand Thread is delivering hyper-personalized emails at scale

8y Chris Camps

How fashion brand Thread is delivering hyper-perso...

Thread are an online-only fashion technology brand with a unique proposition: your own personal stylist, free of charge. But how can a modestly-sized ...

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How artificial intelligence is changing email marketing
AI & Automation

How artificial intelligence is changing email marketing

8y Al Roberts

How artificial intelligence is changing email mark...

Everybody is talking about artificial intelligence (AI) these days, and email marketers are no exception. From multivariate and A/B testing to predict...

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