Havas Media digital exec weighs in on mobile, RTB, and social media trends to note in 2014. Read More...
View articleFacebook is starting its first ever operations in New York after purchasing conversation startup, Branch, for a reported $15 million. Read More...
View articleChoice Hotels International reportedly achieved a ROAS of 2,106% by utilising a new RTB platform from Rocket Fuel, as the hotel reservations market ap...
View articleTwitter co-founder, Biz Stone, launches a social search app called Jelly on iOS and android. Read More...
View articleYahoo CEO, Marissa Mayer, reaffirms the company's focus on mobile with an acquisition announcement and the launch of a new app. She also reveals the i...
View articleToo lazy to type a full question into the Google search bar? Not to worry folks, because Biz Stone, one of the original creators of microblogging site...
View articleYour digital marketing Punch List for 2014 contains all the things you know your company should be doing, but didn't get around to in 2013. Read More...
View articleThe Mobile Marketing Association's (MMA) Greg Stuart and Mondelez International's Bonin Bough talk to ClickZ about the new positioning announced at Ca...
View articleMarketers that haven’t factored mobile into their marketing mix or digital ecosystem need to start doing this in 2014. Here's why. Read More...
View articleRudratej Singh, South Asia Unilever exec shares how the CPG uses mobile to engage the "have nots" and "have lots" to build brand awareness and loyalty...
View articleSome basic media infrastructure and even a definition for cross-screen marketing strategies need to be established. This is where the IAB Mobile Cente...
View articleAdobe's 2013 Mobile Consumer Survey reveals that optimized-mobile experiences and emerging mobile technologies can help brands increase ROI. Read More...
View articleThe Cafedirect Producers’ Foundation (CPF), a UK charity which works with farmers in some of the world’s poorest countries, has launched an awesome ne...
View articleI’d take the opportunity to look at these 3 trends that will have an increasingly important part to play in 2014 and how they will impact brands. Read...
View articleThe new Instagram Direct service allows users to privately send their chosen pics or videos to up to 15 friends in one go, but critics are calling it ...
View articleFinding it a hassle to update your brand's Twitter and Facebook accounts every day? Soon you might not have to, as reports reveal Google is in the mid...
View articleIn a bid to increase efficiency, the world's largest online retailer is in plans to deliver goods to customers via drones, an operation more commonly ...
View articleAs part of a five-year plan to secure its future, Argos is waving goodbye to its old-school ways and embracing all things digital by introducing iPads...
View articleAccording to a report by Affiliate Window, one in six clicks now come through a mobile handset. Moreover, retailers such as Now TV, The Brilliant Gift...
View articleIn an era defined by an overwhelming amount of available data, new research from Microsoft has revealed that 54% of UK consumers now assume brands wil...
View articleIn an ingenious move by Asda, consumers who order their groceries from the online store or app before noon will be able to collect their shopping at o...
View articleIn a bid to remind people how exciting and fun flying can be, global agency Ogilvy 12th Floor has created interactive digital billboards for British A...
View articleThe cookie has always played a vital role in digital advertising - and this is one of the biggest differences between the world of the PC and the land...
View articleBuffalo Wild Wings' successful cross-platform advertising campaign showcases the opportunity for using mobile to improve business engagement. Read Mor...
View articleIn a bid to enhance its brand and encourage responsible drinking through a national campaign, Lambrini has introduced a free Bodyguard app for use on ...
View articleDot com, dot rising, and now dot London, it seems that all the greats are taking over the internet, as the proposal for British companies to opt in an...
View articleNotable updates via Twitter this week include custom timelines that let publishers leverage an API to create and share timelines around specific topic...
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