Using Predictive Models, Part 1
Analytics

Using Predictive Models, Part 1

21y Brian Teasley

Using Predictive Models, Part 1

A predictive modeling primer for marketers. Part one of a series. Read More...

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Political Blogs A Presidential Election Force
Ad Industry Metrics

Political Blogs A Presidential Election Force

21y Enid Burns

Political Blogs A Presidential Election Force

Political bloggers emerged as a 'Fifth Estate' during the 2004 presidential elections. Read More...

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Search Ad Prices Up In April
Ad Industry Metrics

Search Ad Prices Up In April

21y Enid Burns

Search Ad Prices Up In April

Keywords prices see double-digit price increases. Read More

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The Deadly Duo: Spam and Viruses, April 2005
Data insights

The Deadly Duo: Spam and Viruses, April 2005

21y Enid Burns

The Deadly Duo: Spam and Viruses, April 2005

Spam volume hits an all-time high, and a new virus debuts on the Top 10 list. Read More...

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The Micro and Macro of Behaviors
Data insights

The Micro and Macro of Behaviors

21y Andy Chen

The Micro and Macro of Behaviors

Behavioral targeting provides the very definition of interactive marketing. Read More...

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Evolve Into a Data-Driven Organization, Part 2
Analytics

Evolve Into a Data-Driven Organization, Part 2

21y Jason Burby

Evolve Into a Data-Driven Organization, Part 2

Acting on data is the most important element of Web analytics... and the part organizations struggle with most. Overcoming the obstacles. Last of a se...

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Wikipedia's Popularity and Traffic Soar
Audience

Wikipedia's Popularity and Traffic Soar

21y Enid Burns

Wikipedia's Popularity and Traffic Soar

Wikipedia is now the Web's most-trafficked encyclopedia, the #2 reference site, even a source for news. Read More...

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Wireless E-Mail Drives PDA Sales
Audience

Wireless E-Mail Drives PDA Sales

21y Enid Burns

Wireless E-Mail Drives PDA Sales

Manufacturers offering wireless e-mail access gain the most market share. Read More...

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Behavioral Targeting and Mobile Ad Opportunities
Data insights

Behavioral Targeting and Mobile Ad Opportunities

21y Chang Yu

Behavioral Targeting and Mobile Ad Opportunities

Wouldn't it be great if digital ad opportunities could be combined with robust mobile services? Read More...

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What's on Marketers' Minds?
Analytics

What's on Marketers' Minds?

21y Brian Teasley

What's on Marketers' Minds?

What do marketers need to know more about? What do they want to learn? Read More...

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Blogs Continue to Gain Traction
Audience

Blogs Continue to Gain Traction

21y Enid Burns

Blogs Continue to Gain Traction

More Internet users are creating their own blog, as readership holds steady. Read More...

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April Monthly Stat Pack
Audience

April Monthly Stat Pack

21y ClickZ Stats Staff

April Monthly Stat Pack

ClickZ Stats' monthly round-up of stories containing tables, charts and graphs. Read More...

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USB Drives Aid File Sharing
Audience

USB Drives Aid File Sharing

21y Enid Burns

USB Drives Aid File Sharing

Personal USB flash drives are a popular media sharing vehicle. Read More...

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Online is the Destination for Local News
Audience

Online is the Destination for Local News

21y Enid Burns

Online is the Destination for Local News

Internet quickly becoming the source for local news. Read More...

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The Behavioral Network Effect
Data insights

The Behavioral Network Effect

21y Andy Chen

The Behavioral Network Effect

Audience management is the new network and media standard. Read More...

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Evolve Into a Data-Driven Organization, Part 1
Analytics

Evolve Into a Data-Driven Organization, Part 1

21y Jason Burby

Evolve Into a Data-Driven Organization, Part 1

Acting on data is the most important element of Web analytics... and the part organizations struggle with the most. Overcoming the obstacles. Part one...

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Firefox Market Share Gains Continue
Audience

Firefox Market Share Gains Continue

21y Enid Burns

Firefox Market Share Gains Continue

Mozilla's Firefox browswer has doubled its share since January. Read More...

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Deliverability #1 E-Mail Marketing Headache
Ad Industry Metrics

Deliverability #1 E-Mail Marketing Headache

21y Enid Burns

Deliverability #1 E-Mail Marketing Headache

Marketers cite deliverability and tracking as the biggest e-mail obstacles. Read More...

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Older Consumers Adopt Handheld Gaming
Audience

Older Consumers Adopt Handheld Gaming

21y Enid Burns

Older Consumers Adopt Handheld Gaming

New devices capture market share for games-on-the-go. Read More...

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Three Requirements for Behavioral Targeting
Data insights

Three Requirements for Behavioral Targeting

21y Chang Yu

Three Requirements for Behavioral Targeting

Behavioral targeting can't be everything to everyone. What do you need to see on the table to implement behavioral targeting? Read More...

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Internet Activity Rose In March
Audience

Internet Activity Rose In March

21y Enid Burns

Internet Activity Rose In March

Users are spending more time with news and communications. Read More...

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Online Data-Gathering Tools
Analytics

Online Data-Gathering Tools

21y Brian Teasley

Online Data-Gathering Tools

Need to gather data? Check out these useful Internet tools. Read More...

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Online Tax Sites Busy As Procrastinators Near Deadline
Ad Industry Metrics

Online Tax Sites Busy As Procrastinators Near Deadline

21y Sean Michael Kerner

Online Tax Sites Busy As Procrastinators Near Dead...

Robust traffic growth to tax sites this season outpaced U.S. Internet population growth. Read More...

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Mobile Content, Application Use Rising
Data insights

Mobile Content, Application Use Rising

21y Sean Michael Kerner

Mobile Content, Application Use Rising

Mobile gaming, text messaging and IM all soar in popularity. Read More...

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Deadly Duo: March 2005
Data insights

Deadly Duo: March 2005

21y Sean Michael Kerner

Deadly Duo: March 2005

Spam volume is up, but the annoyance factor is down. Read More

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Behavioral Targeting: Coming to a PRIZM Near You
Data insights

Behavioral Targeting: Coming to a PRIZM Near You

21y Andy Chen

Behavioral Targeting: Coming to a PRIZM Near You

Is PRIZM targeting useful for behavioral targeting? Read More...

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Barriers to Using Web Analytics Data for Optimization
Analytics

Barriers to Using Web Analytics Data for Optimization

21y Jason Burby

Barriers to Using Web Analytics Data for Optimizat...

How to remove the stumbling blocks and obstacles between having data and using data. Read More...

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