The Deadly Duo - Spam and Viruses - September 2004
Data insights

The Deadly Duo - Spam and Viruses - September 2004

22y Sean Michael Kerner

The Deadly Duo - Spam and Viruses - September 2004

Hurricanes slowed spam for a few days in September. Read More...

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Data Sources, Part 1: Consumer Level
Analytics

Data Sources, Part 1: Consumer Level

22y Brian Teasley

Data Sources, Part 1: Consumer Level

Where to go for the names and the numbers. Read More

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Online Holiday Shopping Well Underway
Audience

Online Holiday Shopping Well Underway

22y Sean Michael Kerner

Online Holiday Shopping Well Underway

Shop early, shop often. Online holiday shopping is already off to a robust start. Read More...

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Learning to Behave
Data insights

Learning to Behave

22y Andy Chen

Learning to Behave

Behavioral targeting as a learning tool for marketers. Read More

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TV 2.0: HDTV, Program Guide and DVR Outlook
Audience

TV 2.0: HDTV, Program Guide and DVR Outlook

22y Sean Michael Kerner

TV 2.0: HDTV, Program Guide and DVR Outlook

Next-gen TV technologies still lag, though the future looks promising. Read More...

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Build on Competitive Data to Improve Site Performance
Analytics

Build on Competitive Data to Improve Site Performance

22y Jason Burby

Build on Competitive Data to Improve Site Performa...

Where to get -- and how to use -- data on competitive Web sites. Read More...

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Micropayments On The Rise
Audience

Micropayments On The Rise

22y Sean Michael Kerner

Micropayments On The Rise

A resurgence in the growth of non-cash purchases under $5. Read More...

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More Broadband Usage Means More Online Spending
Data insights

More Broadband Usage Means More Online Spending

22y Sean Michael Kerner

More Broadband Usage Means More Online Spending

Research from comScore examines the impact of broadband, tenure and search use on consumer behavior. Read More...

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VoIP To Hit 12.1 Million US Households By 2009
Data insights

VoIP To Hit 12.1 Million US Households By 2009

22y Sean Michael Kerner

VoIP To Hit 12.1 Million US Households By 2009

Study finds 18-24 year olds more likely to choose wirelessover VoIP. Read More...

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Time for a Behavioral Trade Association?
Data insights

Time for a Behavioral Trade Association?

22y Chang Yu

Time for a Behavioral Trade Association?

If the IAB and OPA won't set behavioral marketing standards, perhaps it's time for a behavioral marketing trade group. Read More...

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Majority of US Consumers Research Online, Buy Offline
Audience

Majority of US Consumers Research Online, Buy Offline

22y Sean Michael Kerner

Majority of US Consumers Research Online, Buy Offl...

Most online shoppers convert offline, and spend more in the process. Read More...

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Sometimes, You Just Don't Need Customer Data
Analytics

Sometimes, You Just Don't Need Customer Data

22y Brian Teasley

Sometimes, You Just Don't Need Customer Data

Get the basics right before you conduct the customer survey. Read More...

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Wi-Fi Moves In
Data insights

Wi-Fi Moves In

22y Rebecca Lieb

Wi-Fi Moves In

Home Wi-Fi networks are proliferating. The unwired are young, affluent, tech-savvy early adopters who want more gadgets and devices. Read More...

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Online Music Sales to Crescendo
Audience

Online Music Sales to Crescendo

22y Robyn Greenspan

Online Music Sales to Crescendo

The digital music industry is expected to hit high notes in the coming years, both in Europe and the U.S. Read More...

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UK, Australia Web Usage and Traffic, August 2004
Audience

UK, Australia Web Usage and Traffic, August 2004

22y ClickZ Stats Staff

UK, Australia Web Usage and Traffic, August 2004

Nielsen//NetRatings examined where Internet users in the United Kingdom and Australia were going and how long they were staying during August 2004. Re...

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Behavioral Targeting: "Macarena" or "Step in the Arena"?
Data insights

Behavioral Targeting: "Macarena" or "Step in the Arena"?

22y Andy Chen

Behavioral Targeting: "Macarena" or "Step in the A...

Is behavioral targeting online's next one-hit wonder -- or destined for greatness? Read More...

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Study: Top E-tailers Neglect SEO
Audience

Study: Top E-tailers Neglect SEO

22y Robyn Greenspan

Study: Top E-tailers Neglect SEO

Just a dozen of the top 100 online retail brands boasted well-optimized Web sites. Read More...

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If You Already Have the Ruby Slippers, Click
Analytics

If You Already Have the Ruby Slippers, Click

22y Jason Burby

If You Already Have the Ruby Slippers, Click

You already have the power to improve ROI; you just have to know how to use it. Read More...

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All-In-One Handheld Device Dream Features
Data insights

All-In-One Handheld Device Dream Features

22y Rebecca Lieb

All-In-One Handheld Device Dream Features

Early-adopter users want plenty of bells and whistles along with the basics -- but don't change their OS. Read More...

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Study: Reaching Light Users, Niche Sites Is Key for Advertisers
Ad Industry Metrics

Study: Reaching Light Users, Niche Sites Is Key for Advertisers

22y Kevin Newcomb

Study: Reaching Light Users, Niche Sites Is Key fo...

Big audiences don't always equal target audiences. Read More...

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Study: URL-Based E-Mail Blocking On The Rise
Data insights

Study: URL-Based E-Mail Blocking On The Rise

22y Zachary Rodgers

Study: URL-Based E-Mail Blocking On The Rise

UPDATE : New test results from Pivotal Veracity find many ISPs are using URL blacklists to delete e-mails without notifying the sender. Read More...

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Shoppers Cruise to Auto Sites
Audience

Shoppers Cruise to Auto Sites

22y Robyn Greenspan

Shoppers Cruise to Auto Sites

Whether they visit independent auto sites or vehicle manufacturers' sites, car buyers are driven to the Web. Read More...

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Active Internet Users by Country, August 2004
Audience

Active Internet Users by Country, August 2004

22y ClickZ Stats Staff

Active Internet Users by Country, August 2004

The at-home global active Internet universe for 12 selected countries exhibited near flatness. Read More...

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ThreeFactors in Planning a Behavioral Marketing Campaign
Data insights

ThreeFactors in Planning a Behavioral Marketing Campaign

22y Chang Yu

ThreeFactors in Planning a Behavioral Marketing Ca...

Important things to watch for when using behavioral targeting as a media tactic. Read More...

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U.S. Web Usage and Traffic, August 2004
Audience

U.S. Web Usage and Traffic, August 2004

22y Robyn Greenspan

U.S. Web Usage and Traffic, August 2004

Nielsen//NetRatings examined where U.S. Internet users were going and how long they were staying during August 2004. Read More...

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OPA: Online Most Favored of All Media
Audience

OPA: Online Most Favored of All Media

22y Robyn Greenspan

OPA: Online Most Favored of All Media

The Internet and TV rule as the forms of media survey respondents would choose for the rest of their lives. Read More...

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Consumer Data, Marketing, and the Presidency
Analytics

Consumer Data, Marketing, and the Presidency

22y Brian Teasley

Consumer Data, Marketing, and the Presidency

Campaign data tactics -- not just for presidential hopefuls. Read More...

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