E-mail marketing could be reaching the breaking point, with spam now comprising the majority of most users' inboxes, according to Executive Summary Co...
View articleDespite a drop in time spent online by most Web users, significant increases could be measured. Read More...
View articleMedia buying becomes more difficult, but cross-channel campaigns appear more crucial, based on research from Knowledge Networks/SRI. Read More...
View articleResearch indicates that more than half of all online requests for quotes are for service-based businesses – usually right in the user's own community....
View articleNew technology will outdate mobile phones, causing a steady increase in revenue for the industry. Read More...
View articleA look at the process followed and the conclusions reached by one acknowledged leader in the analysis of customer data. Read More...
View articleThe news could be an indication of the Web advertising industry's recovery, according to NetRatings. Read More...
View articleDespite increasing reliance on the high-speed connection, the U.S. fell from 5th to 10th in rankings of global DSL subscriptions. Read More...
View articleE-commerce marketers under-value referrals' contribution to sales, according to new research from Taylor Nelson Sofres. Read More...
View articleComputer users are in the minority in Europe but those that do use a PC cite e-mail exchange as their primary activity. Read More...
View articleTwo sought-after demographics are hitting the Internet in growing numbers. Read More...
View articleMost e-mail marketers opt for permission-based lists and take great measures to target legitimate recipients. Read More...
View articleInternet job boards are getting a lot of traffic from loyal seekers, but efforts may not be resulting in many new hires. Read More...
View articleCreating a yield model is easy (it doesn't even have to be perfect) -- and the insight it provides on your customers will amaze. Read More...
View articleinternet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...
View articleOffline brands' fondness for pricey rich media ads and targeted buys could prove a boon to the industry. Read More...
View articleCoverage outranks price, and m-commerce capability isn't a priority. Read More...
View articleA weak economy and reduced IT spending are the sources of global server woe, but the U.S. market has seen an increase. Read More...
View articleThey might not be flashy, but online classifieds are the fastest-growing segment in a rebounding Web advertising industry. Read More...
View articleAs the music industry continues to blame the Internet for lagging global sales, Jupiter finds that experienced file sharers are more likely to have in...
View articleIf you have strong feelings about Yahoo!'s change of privacy policy and marketing preferences, you're not alone. Mark shares some of the most passiona...
View articleTrue, there's a lot going wrong in online advertising – but a DoubleClick study suggests that marketers' perceptions are often worse than reality. Rea...
View articleFirst-quarter reports show solid growth in consumer online sales; however, the latest GDP figures show the IT recession continuing. Read More...
View articleU.S. consumer broadband subscriptions are increasing, but lower prices propel Canada's lead in the high-speed adoption race. Read More...
View articleThe color laser copier and printer markets are poised for growth if vendors can deliver the right mix of speed and price. Read More...
View articleMany countries are reaching their citizens through technology, but some nations are more successful at it than others. Read More...
View articleAdvertisers value regionally targeted Web media mostly because it's an inexpensive add-on to offline buys, according to new findings from the Newspape...
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