More than 42 million Web surfers logged on to the Internet from the office in the past year, according to Nielsen//NetRatings, but the chances are inc...
View articleThe Top 25 Web properties for the month of June 2001 ranked by unique audience according to Nielsen//NetRatings Inc. Read More...
View articleThe launch of online travel site Orbitz benefited from plenty of pre-launch buzz, and data from Nielsen//NetRatings says it led to the biggest e-comme...
View articleLess than $4 billion in shopping and travel will be transacted on Internet-capable mobile phones in the United States by 2006, according to Jupiter Me...
View articleThis week, Janet shares some extensive feedback from a well-qualified reader, who argues that the metrics available today are insufficient for guiding...
View articlePaid dial-up Internet subscriber accounts are up in Latin America, according to the Yankee Group, while Frost & Sullivan predicts that wireless could ...
View articleThe good news for IT vendors is that support services are handling the IT downturn just fine. The bad news is the likelihood of the U.S. technology sl...
View articleEuropean consumers have become sophisticated, discriminating and happy to make an independent decision about how to deal with the interactive channel,...
View articleAuction sites grossed recorded revenues of $556 million in May 2001, according to Nielsen//NetRatings and Harris Interactive. Not surprisingly, eBay.c...
View articleThe introduction of new mobile applications and services will increase average revenue per user sometime between 2003 and 2005, reversing the current ...
View articleCable modem subscriptions jumped almost 178 percent in 2000 to 7.2 million while equipment revenue grew 122 percent, according to IDC. Read More...
View articleAn Ipsos-Reid survey fielded in 16 countries found the security of credit card information in online purchases is a concern for a majority of consumer...
View articleSite publishers who believed that they knew, as if by instinct, exactly what the customers wanted were common (those who actually got it right were mu...
View articleOptimistic IDC findings suggest that most U.S. companies are using online marketing in one form or another -- and more than half are looking to outsou...
View articleEveryone knows which Web properties attract the most visitors, but if you're trying to target online buyers, the spenders may not be hiding where you ...
View articleThe average activity for a Web user in November 2000, as reported by Nielsen//NetRatings Inc. Read More...
View articleA study of tech-savvy consumers in 19 cities around the world by Euro RSCG Worldwide found they rely on word-of-mouth for technology information and t...
View articleThe number of Internet users worldwide who have shopped online has increased by 50 percent over the past year, according to a 36-country study by Tayl...
View articleThe debut of the Yahoo!/ACNielsen Internet Confidence Index, which is designed to measure consumer confidence in e-commerce services, found that consu...
View articleAn Andersen study on the future value of e-commerce in the healthcare industry found that e-commerce could bring 2 to 10 percent total benefit, or up ...
View articleMedia planners are more likely to make banner ad or enhanced TV buys than buys on most offline media, according to a new Myers Reports study. Read Mor...
View articleThe actual return on investment from online advertising is likely 25 to 35 percent higher than most marketers believe, according to Jupiter Media Metr...
View articleFrom the beginning, the United States has been the worldwide leader in e-commerce, but data from NetValue found that Britain had the highest percentag...
View articleAnyone who has been marketing online for more than a day or two knows that all clicks are not created equal. So how do we use data analytics to determ...
View articleNearly one-third of American Internet users have broadband access at home, work or school according to a study by Arbitron, and today's college studen...
View articleE-mail marketing has seen explosive growth during the past year -- and doesn't show any signs of abating, according to analysts at Aberdeen Group. Rea...
View articleThe top domains of May 2001, broken down with U.S. and worldwide traffic, according to netScore, a joint effort of comScore Networks, Inc. and DoubleC...
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