Ideas and how we share them: can AI save social?
Disruptive MarTech

Ideas and how we share them: can AI save social?

10y Matt Owen

Ideas and how we share them: can AI save social?

There has been a lot of talk in the recent past about the ‘demise of Twitter’. Will the platform continue in the future, or will it slide slowly into ...

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How ecommerce brands use Instagram to reach their goals
Ecommerce

How ecommerce brands use Instagram to reach their goals

10y Tereza Litsa

How ecommerce brands use Instagram to reach their ...

Instagram has quickly turned into the favourite social network for many brands, as it seems to combine the appealing user experience with its recent b...

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Instagram to adopt the dreaded ‘algorithm’, posts will show out of chronological order, everyone panic!
Media

Instagram to adopt the dreaded ‘algorithm’, posts will show out of chronolo...

10y Christopher Ratcliff

Instagram to adopt the dreaded ‘algorithm’, posts ...

*dusts hands, congratulates self on sensationalist headline, sits back and awaits traffic* So yeah, you probably already know this, but if you don’t &...

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Come to ClickZ Live New York - for free!
Conference Coverage

Come to ClickZ Live New York - for free!

10y Mike O'Brien

Come to ClickZ Live New York - for free!

You can attend ClickZ Live New York the old-fashioned way, by purchasing a ticket. Or you can come the fun way, by winning a platinum pass in our soci...

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How to use visual social media. Part two: Tumblr and Snapchat
Content

How to use visual social media. Part two: Tumblr and Snapchat

10y Rebecca Sentance

How to use visual social media. Part two: Tumblr a...

Visual content in all its forms has become the driving trend online, as improvements in technology and bandwidth push the boundaries of what can be do...

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How to use visual social media part one: Instagram and Pinterest
Content

How to use visual social media part one: Instagram and Pinterest

10y Rebecca Sentance

How to use visual social media part one: Instagram...

The web is becoming more and more visual, and nowhere more so than on social media, where some of the most influential platforms revolve around pictur...

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Five ways brands use the latest trends in Facebook advertising
Social

Five ways brands use the latest trends in Facebook advertising

10y Tereza Litsa

Five ways brands use the latest trends in Facebook...

Facebook is determined to take its advertising format to the next level and it might be a great opportunity for a brand to market its services through...

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How to use social at each stage of the customer journey
Social

How to use social at each stage of the customer journey

10y Angie Pascale

How to use social at each stage of the customer jo...

Social media is an integral channel throughout the entire customer journey. However, each stage requires a different approach and messaging to effecti...

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Why Facebook's botched Free Basics in India doesn't really matter
Asia

Why Facebook's botched Free Basics in India doesn't really matter

10y Rahul Chadha

Why Facebook's botched Free Basics in India doesn'...

Facebook's failed Free Basics in India won't have any real impact. As the social network continues to grow, it can expect to dominate this market in t...

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Comedy Central CMO: shareable or die
Conference Coverage

Comedy Central CMO: shareable or die

10y Yuyu Chen

Comedy Central CMO: shareable or die

At Social Media Week Walter Levitt, chief marketing officer for Comedy Central, shared how the TV network managed to engage with 18-to-34-year-old men...

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Can social media predict the Oscar winners?
Media

Can social media predict the Oscar winners?

10y Tereza Litsa

Can social media predict the Oscar winners?

As we are just a few days before the 88th Academy Awards, social media discussion is heating up full of reviews, opinions and predictions for the big ...

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How candy brand Trolli competes with influencer content on Instagram
Community Management

How candy brand Trolli competes with influencer content on Instagram

10y Tessa Wegert

How candy brand Trolli competes with influencer co...

When it comes to content trends, influencer marketing tops the list as brands continue to boost their spending on social influencer campaigns. One st...

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ClickZ cases the candidates: Social
Social Media

ClickZ cases the candidates: Social

10y Mike O'Brien

ClickZ cases the candidates: Social

Though there was quite a chasm in our assessment of the candidates' email and branding skills, all five candidates are pretty proficient social media ...

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Is it worth jumping on a new social media bandwagon?
Social

Is it worth jumping on a new social media bandwagon?

10y Rebecca Sentance

Is it worth jumping on a new social media bandwago...

It can be tempting to jump on the bandwagon as soon as a new social network starts generating buzz online. However, here are a few things to consider...

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Snapchat for business: everything you need to know
Social

Snapchat for business: everything you need to know

10y Tereza Litsa

Snapchat for business: everything you need to know

It’s been a great year for Snapchat, which has maintained its impressive growth, while leaving its past behind as the social app that was only used by...

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How to measure your customer service via email and social media
Analytics

How to measure your customer service via email and social media

10y Yuyu Chen

How to measure your customer service via email and...

Email and social media are two efficient channels to assess your customer satisfaction. Read More...

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Social media in Indonesia: big numbers with plenty of room to grow
Asia

Social media in Indonesia: big numbers with plenty of room to grow

10y Sophie Loras

Social media in Indonesia: big numbers with plenty...

Recent reports from eMarketer and We Are Social paint a vibrant picture of Indonesia's social media landscape. Read More...

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Tweets of the Week: Holidays for lovers, presidents, winos
Social Media

Tweets of the Week: Holidays for lovers, presidents, winos

10y Mike O'Brien

Tweets of the Week: Holidays for lovers, president...

Tweets of the Week returns right in time for several important holidays: Valentine's Day, Presidents Day and National Drink Wine Day. Read More...

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How fashion brands use social media for London Fashion Week
Media

How fashion brands use social media for London Fashion Week

10y Tereza Litsa

How fashion brands use social media for London Fas...

It’s that exciting (and busy) time of the year again for fashion brands, with London Fashion Week coming up this weekend. While the fashion ind...

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Twitter 101: ClickZ attends Flight School
Social Media

Twitter 101: ClickZ attends Flight School

10y Mike O'Brien

Twitter 101: ClickZ attends Flight School

Originally launched for agencies, Twitter's Flight School opened up to all marketers last month. Here's ClickZ's take after attending the course. Read...

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Why buy buttons haven’t taken off...yet
Social

Why buy buttons haven’t taken off...yet

10y Yuyu Chen

Why buy buttons haven’t taken off...yet

Buy buttons were a big topic last year while it has not yet taken off. Are buy buttons premature? Read More...

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The importance of being yourself on social media
Media

The importance of being yourself on social media

10y Bob Cargill

The importance of being yourself on social media

Back in the day, when I was a member of Toastmasters, a public speaking and leadership organization, I was fortunate enough to be asked to be presiden...

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Pairing email and social for success
Email

Pairing email and social for success

10y Susan Wall

Pairing email and social for success

Facebook’s $5.841 billion in Q4 revenue (a 51% jump vs. Q4 of ’14) is great for Facebook, but maybe not so great for online merchants. Even with Face...

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Spotlight on the National Gallery of Victoria: fusing art with social media
Asia

Spotlight on the National Gallery of Victoria: fusing art with social media

10y Sophie Loras

Spotlight on the National Gallery of Victoria: fus...

Encouraging visitors to photograph artworks – and then sharing them on social media – is just one way the National Gallery of Victoria is growing audi...

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Five killer social media campaigns from 2016 (so far)
Social Media

Five killer social media campaigns from 2016 (so far)

10y Mike O'Brien

Five killer social media campaigns from 2016 (so f...

2016 may have just begun, but marketers have wasted no time deploying kickass social campaigns. Here are five of our favorites. To debunk two (possib...

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WordStream’s Larry Kim on how paid social ads can become your 'unicorns'
Social

WordStream’s Larry Kim on how paid social ads can become your 'unicorns'

10y Christopher Ratcliff

WordStream’s Larry Kim on how paid social ads can ...

This post was previously published on Search Engine Watch, but we thought the ClickZ audience would appreciate it… Reporting live from Connect, ...

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How was Snapchat's first Super Bowl?
Social Media

How was Snapchat's first Super Bowl?

10y Mike O'Brien

How was Snapchat's first Super Bowl?

The social Super Bowl has traditionally referred to Twitter and Facebook. This year, Snapchat is in the mix, having had Super Bowl sponsors for the f...

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