Portal sites looking to survive on the Internet have to harness increasing consumer expectations, growing Internet usage and mobile penetration, by tr...
View articleThe amount of bandwidth being delivered over the Internet keeps growing at a strong rate, with the most obvious pattern being less dependence on the U...
View articleBefore you can make sense of customer data, you've got to get it all in one place. Here's one suggestion for handling that challenge. Read More...
View articleAt each step of the sales process, a site loses some users. We use the leaky bucket metaphor for a site that doesn't successfully convert visitors int...
View articleThere is a strong interest among consumers for receiving multiple communications services from a single provider, according to research by the Yankee ...
View articleWhat's make or break and what's icing on the cake? Since you can't get everything you want, learning what's critical helps you pick your battles. Read...
View articleDespite an economic downturn, and the highest unemployment rate in almost four years, a study by CompTIA found the average number of open IT service a...
View articleVery few American physicians use electronic records or prescriptions, according to a study by Harris Interactive, which puts the U.S. health system fa...
View articleAfter earlier downgrading overall advertising spending projections, media consultant Jack Myers is singing a slightly different tune, writing in the M...
View articleOnce a technology dominated by teenagers, the use of short messaging service is rapidly taking hold among adults 35 and over, according to a study by ...
View articleAfter my last article, I received an email from a readersaying he couldn't care less what I thought of anything outside of marketing. This, of course,...
View articleState and local governments will lose $13.3 billion in revenue this year because of the moratorium on the taxing of e-commerce purchases, according to...
View articleCould there be a manual -- laying out steps one by one -- to teach marketers how to lead consumers down the path to conversion? Well, it's not so simp...
View articleMost reporting software gives users what technology can tell you rather than what you want to know. The difference is an order of magnitude. No one ha...
View articleDespite optimistic predictions and the ability to offer up to 24 separate voice channels and high-speed Internet access over a single DSL line, Voice ...
View articleCRM software and specialty consulting practices have announced earning downturns and layoffs as corporate clients postpone, re-scope, and cancel CRM i...
View articleThe tragic events of Sept. 11 provided a lesson on how major news events can change the way people use the Internet. The number of visitors to news si...
View articleThe launch of music subscription services from major media companies are quickly approaching and the Napster debate has been shoved into ancient histo...
View articleBefore wireless carriers can convince consumers to subscribe to wireless Internet services, they must first demonstrate they can handle voice service....
View articleGood old-fashioned photography, both still and video, continues to converge with computers and the Internet, transforming cameras into network devices...
View articleE-commerce kept crawling out of its early summer hole and started chugging toward an important holiday season by reaching more than $4 billion in Augu...
View articleDSL has proven to be the most successful broadband access technology, and it stands to gain new users as it develops applications such as digital tele...
View articleIf we think of conversion as a comprehensive system that carries a visitor from start to finish, from landing to close, we can start asking questions ...
View articleThe second wave of the Yahoo!/ACNielsen Internet Confidence Index found that so-called "light" Internet users will help lead $16 billion worth of onli...
View articleOnline ad revenues declined 7.8 percent in the first half of 2001 compared to the first half of 2000, according to the IAB's Ad Revenue Report, which ...
View articleConsumers' familiarity with and interest in the wireless communication standard known as Bluetooth are on the rise, which means good things should lie...
View articleA study by the CyberAtlas Research division of INT Media Group concludes that, in the first two quarters of 2001, the medium had slowly been coming in...
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