How Best Buy, Charlotte Russe, and IKEA shape their stores around the next generation of shoppers
Ecommerce

How Best Buy, Charlotte Russe, and IKEA shape their stores around the next ...

8y Mike O'Brien

How Best Buy, Charlotte Russe, and IKEA shape thei...

As the next generation of shoppers takes over, Best Buy, Charlotte Russe, and IKEA are creating in-store experiences with them in mind. Read More...

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For brands like REI, Indochino, and Swarovski, the future of retail stores goes past product
Ecommerce

For brands like REI, Indochino, and Swarovski, the future of retail stores ...

8y Mike O'Brien

For brands like REI, Indochino, and Swarovski, the...

Executives from REI, Indochino, and Swarovski discuss the future of retail stores and how they're far more than places where they can sell products. R...

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A look at Samsung's strategy for streamlining the smart home
Ecommerce

A look at Samsung's strategy for streamlining the smart home

8y Mike O'Brien

A look at Samsung's strategy for streamlining the ...

Smart products can make life easier, though there are a lot of challenges. Samsung VP, Bill Lee, discusses the brand's strategy to solve them. Read Mo...

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How a shoppable fashion show gave Roots a record-breaking quarter
Ecommerce

How a shoppable fashion show gave Roots a record-breaking quarter

8y Mike O'Brien

How a shoppable fashion show gave Roots a record-b...

How do you stand out during the holiday season? Canadian retailer Roots created a Black Friday fashion show that was shoppable, Shazam-style. Read Mor...

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How Starbucks, Sam's Club, and Sugarfina are enhancing the in-store experience
Ecommerce

How Starbucks, Sam's Club, and Sugarfina are enhancing the in-store experie...

8y Mike O'Brien

How Starbucks, Sam's Club, and Sugarfina are enhan...

Though no consumers actually use the word "omnichannel," retailers strive to give them seamless shopping experiences, no matter where or how they shop...

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The enemy of progress and the brand studio dilemma: How Hasbro evolves alongside its customers
Ecommerce

The enemy of progress and the brand studio dilemma: How Hasbro evolves alon...

8y Mike O'Brien

The enemy of progress and the brand studio dilemma...

Hasbro’s core customers have grown up with the brand, the children of people who used to be the core customer. That makes evolving and keeping up all ...

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3 ways Target is trying to become "America's easiest place to shop"
Ecommerce

3 ways Target is trying to become "America's easiest place to shop"

8y Mike O'Brien

3 ways Target is trying to become "America's easie...

2017 was a pivotal year for Target, having invested billions of dollars in expanding its omnichannel shopping capabilities. CEO Brian Cornell wants to...

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The future of retail: How IoT is transforming the retail industry
Digital Transformation

The future of retail: How IoT is transforming the retail industry

8y Diana Maltseva

The future of retail: How IoT is transforming the ...

The retail industry is seeing a rapid transformation, with The Internet of Things (IoT) solutions taking the center stage in the sector. Having plenty...

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How to close the sales and marketing gap to maximize eCommerce opportunities
Ecommerce

How to close the sales and marketing gap to maximize eCommerce opportunitie...

8y Cassandra Stephens

How to close the sales and marketing gap to maximi...

eCommerce is driving retail growth, presenting a significant opportunity for brands. However, as customer behavior changes, brands must ensure they do...

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4 takeaways from Neiman Marcus' awesome mobile app
Ecommerce

4 takeaways from Neiman Marcus' awesome mobile app

8y Mike O'Brien

4 takeaways from Neiman Marcus' awesome mobile app

As many legacy retailers struggle, Neiman Marcus is flourshing, something attributed to the brand's digital-first strategy. The mobile app epitomizes ...

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The new luxury landscape: How Tiffany & Co., Gucci and LVMH are embracing digital transformation
Ecommerce

The new luxury landscape: How Tiffany & Co., Gucci and LVMH are embraci...

8y Mike O'Brien

The new luxury landscape: How Tiffany & Co., G...

As wealthier consumers do more of their shopping online, luxury brands have no choice but to embrace digital transformation. See how Tiffany & Co....

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Cleaning up with Clorox: Why CMO Eric Reynolds doesn't believe it's enough to simply be "consumer-driven"
Ecommerce

Cleaning up with Clorox: Why CMO Eric Reynolds doesn't believe it's enough ...

8y Mike O'Brien

Cleaning up with Clorox: Why CMO Eric Reynolds doe...

The idea that everyone loves a clean environment has always driven Clorox's product sales. CMO Eric Reynolds discusses how he's applying the idea of c...

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Did Amazon acquire Whole Foods with Bitcoin?: ClickZ's most popular articles from July, August and September
Digital Transformation

Did Amazon acquire Whole Foods with Bitcoin?: ClickZ's most popular article...

8y Mike O'Brien

Did Amazon acquire Whole Foods with Bitcoin?: Clic...

We're reflecting on our 2017 and sharing the most-read articles from each month. This retail-focused summer, those top topics were augmented reality a...

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Digital transformation in luxury retail
Digital Transformation

Digital transformation in luxury retail

8y Chris Camps

Digital transformation in luxury retail

The luxury goods industry faces a unique challenge when it comes to digital disruption. For businesses in other sectors, online channels offer a way t...

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Five ways technology can help retailers connect online marketing to offline sales
Ecommerce

Five ways technology can help retailers connect online marketing to offline...

9y Chris Camps

Five ways technology can help retailers connect on...

With easy access to a wealth of information, consumers are using search engines, review sites and social media to assess and select products before he...

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What's your Amazon strategy? The evolution of ecommerce
Data insights

What's your Amazon strategy? The evolution of ecommerce

9y Mike O'Brien

What's your Amazon strategy? The evolution of ecom...

Amazon's star is in the ascendancy, thanks to the company's ability to evolve along with customers' behaviors and expectations. As ecommerce grows in ...

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Exclusive research: The growing role of Amazon in the customer journey
Ecommerce

Exclusive research: The growing role of Amazon in the customer journey

9y Linus Gregoriadis

Exclusive research: The growing role of Amazon in ...

Ecommerce sites such as Amazon play a more significant role in the customer journey than other channels including TV advertising, social media, online...

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How fashion brand Thread is delivering hyper-personalized emails at scale
AI & Automation

How fashion brand Thread is delivering hyper-personalized emails at scale

9y Chris Camps

How fashion brand Thread is delivering hyper-perso...

Thread are an online-only fashion technology brand with a unique proposition: your own personal stylist, free of charge. But how can a modestly-sized ...

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New research: Brands missing out on Amazon marketing opportunity
Digital Advertising

New research: Brands missing out on Amazon marketing opportunity

9y Linus Gregoriadis

New research: Brands missing out on Amazon marketi...

Only 15% of marketers agree they are using Amazon Marketing Services to its full potential, with many brands still unaware of the opportunities afford...

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How machine learning and AI are changing the face of fashion
AI & Automation

How machine learning and AI are changing the face of fashion

9y Isabelle Ohnemus

How machine learning and AI are changing the face ...

The fashion industry has been swamped by the ongoing technological wave that aims to revolutionize people’s lives. Brands are investing and experiment...

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How is AR revolutionizing the in-store experience for retailers?
AR & VR

How is AR revolutionizing the in-store experience for retailers?

9y Tereza Litsa

How is AR revolutionizing the in-store experience ...

Augmented reality has turned out to be a growing trend in marketing. As retailers experiment with it, can it change the in-store experience? Read More...

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Three emerging payment technologies retailers need to know about
Ecommerce

Three emerging payment technologies retailers need to know about

9y Al Roberts

Three emerging payment technologies retailers need...

The retail industry is being disrupted like never before. While much of the discussion about retail disruption focuses in on changing consumer behavio...

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Five ways fashion brands are using AI for personalization
AI & Automation

Five ways fashion brands are using AI for personalization

9y Clark Boyd

Five ways fashion brands are using AI for personal...

Some industries are set to benefit more than others from the ongoing artificial intelligence revolution, and fashion is a particularly likely candidat...

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The brand's guide to Near-Field Communication (NFC)
Ecommerce

The brand's guide to Near-Field Communication (NFC)

9y Al Roberts

The brand's guide to Near-Field Communication (NFC...

There is no shortage of emerging technologies that could revolutionize the way that brands do marketing. But thanks to a recent announcement by Apple,...

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The age of m-commerce: Why consumers love using mobile as a shopping tool
Ecommerce

The age of m-commerce: Why consumers love using mobile as a shopping tool

9y Isabelle Ohnemus

The age of m-commerce: Why consumers love using mo...

Mobile is taking the fashion retail industry by storm. Statistics taken from a 2016 Pew Research Center report show that just over one in ten American...

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How retailers of all sizes can develop an off-Amazon strategy
Ecommerce

How retailers of all sizes can develop an off-Amazon strategy

9y Al Roberts

How retailers of all sizes can develop an off-Amaz...

As Amazon continues its campaign to conquer ecommerce, smaller retailers are being offered increasingly tough-to-swallow conditions in order to list p...

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Digital disruption in CPG: What marketers need to know
CPG (FMCG)

Digital disruption in CPG: What marketers need to know

9y Chris Camps

Digital disruption in CPG: What marketers need to ...

In the sea of digital disruption, the Consumer-Packaged Goods (CPG) industry has remained relatively stable. But change is inevitable; here’s how it m...

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