Summer Travelers Take to the 'Net and the Road
Marketing

Summer Travelers Take to the 'Net and the Road

25y Robyn Greenspan

Summer Travelers Take to the 'Net and the Road

Security concerns and a troubled economy aside, almost as many Americans are traveling this season as they did last year. Read More...

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IT Staff Don't Stay Put
Audience

IT Staff Don't Stay Put

25y Robyn Greenspan

IT Staff Don't Stay Put

The voluntary departure rate among IT professionals remains high, despite projected single-digit growth rates in the industry. Read More...

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Talk to Each Other Already!
Marketing

Talk to Each Other Already!

25y Pamela Parker

Talk to Each Other Already!

Retailers aren't delivering it, although consumers expect it: a consistent brand image and experience across every sales channel. Read More...

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The Standard Should Be Innovation
Marketing

The Standard Should Be Innovation

25y Jeffrey Graham

The Standard Should Be Innovation

As the industry gropes for standards, bear in mind they're important -- but not necessarily a priority. Read More...

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Who Wears the Creative Briefs?
Marketing

Who Wears the Creative Briefs?

25y Tig Tillinghast

Who Wears the Creative Briefs?

Creative teams aren't production departments. Creative, effective , online ads require creative input from a campaign's inception. Read More...

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Brand Alliances Put to the Test
Marketing

Brand Alliances Put to the Test

25y Martin Lindstrom

Brand Alliances Put to the Test

Here's evidence that a co-branding alliance may be something you should consider. Read More...

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Rich Media Surprises Even a Believer
Marketing

Rich Media Surprises Even a Believer

25y Jeremy Lockhorn

Rich Media Surprises Even a Believer

Perhaps you've grown ho-hum about rich media as it's become increasingly commonplace. Even Jeremy was stunned by its power in a recent campaign. Read ...

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Small Biz Loves DSL but U.S. Lags Behind
Data insights

Small Biz Loves DSL but U.S. Lags Behind

25y rumo

Small Biz Loves DSL but U.S. Lags Behind

Despite increasing reliance on the high-speed connection, the U.S. fell from 5th to 10th in rankings of global DSL subscriptions. Read More...

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Another Reason for Spider-Man to Dislike Cookies
Marketing

Another Reason for Spider-Man to Dislike Cookies

25y Jason Ciment

Another Reason for Spider-Man to Dislike Cookies

Cookie-based tracking techniques for affiliate programs have enough flaws already... and here comes a new one. Read More...

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Economy Getting You Down? Look Abroad
Marketing

Economy Getting You Down? Look Abroad

25y Rebecca Lieb

Economy Getting You Down? Look Abroad

The Internet bubble burst? It's hardly begun inflating in Asia, Eastern Europe, and the Middle East. With dozens of markets doubling and tripling in s...

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Get More Personal -- by Reading Your Email Aloud
Email

Get More Personal -- by Reading Your Email Aloud

25y Nick Usborne

Get More Personal -- by Reading Your Email Aloud

Do your email messages to customers sound personal or like they’ve been penned by a faceless corporation? One way to find out is by reading them out l...

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The Meditations of Chairman Pud
Marketing

The Meditations of Chairman Pud

25y Andy Bourland

The Meditations of Chairman Pud

Guilty pleasures. We all have them. If your repertoire includes F**ked Company, you needn't feel too guilty. Just bear in mind it's often better to ha...

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Trust: The Internet Comes of Age
Marketing

Trust: The Internet Comes of Age

25y Martin Lindstrom

Trust: The Internet Comes of Age

Brand trust can be built online, according to a recent study. Does that mean the advantage of traditional media is finally over? Read More...

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Job Hunters Choose Favorites
Audience

Job Hunters Choose Favorites

25y Robyn Greenspan

Job Hunters Choose Favorites

Internet job boards are getting a lot of traffic from loyal seekers, but efforts may not be resulting in many new hires. Read More...

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IBM Tops Oracle in Database Market
Marketing

IBM Tops Oracle in Database Market

25y Brian Morrissey

IBM Tops Oracle in Database Market

Big Blue dethrones Oracle as champ of the $8.8 billion database market for 2001, according to Gartner Dataquest's annual survey of the database softwa...

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P2P May Have Place in Workspace
Marketing

P2P May Have Place in Workspace

25y Robyn Greenspan

P2P May Have Place in Workspace

A huge spike in file-sharing sites and another big lawsuit shouldn't deter businesses from using the collaborative networking technology. Read More...

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Pssst... Let Me Tell You a Secret
Marketing

Pssst... Let Me Tell You a Secret

25y Sean Carton

Pssst... Let Me Tell You a Secret

Letting people in on a little inside dirt is an excellent (and cost-effective) way of generating buzz. Read More...

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Companies Look Outside Themselves
Marketing

Companies Look Outside Themselves

25y Robyn Greenspan

Companies Look Outside Themselves

The outsourcing trend gains momentum with IT, HR and facilities management leading as the top farmed-out business functions. Read More...

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An Eye on the Multicultural Future
Marketing

An Eye on the Multicultural Future

25y Pamela Parker

An Eye on the Multicultural Future

How to market to the most multicultural and diverse youth market ever? Simple. Let them do the marketing for you. (It helps if you're not a Type A per...

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Web Server Statistics Page
Audience

Web Server Statistics Page

25y rumo

Web Server Statistics Page

internet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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Worldwide Server Market Growth Flattens for Second Quarter
Audience

Worldwide Server Market Growth Flattens for Second Quarter

25y Joseph Jaffe

Worldwide Server Market Growth Flattens for Second...

A weak economy and reduced IT spending are the sources of global server woe, but the U.S. market has seen an increase. Read More...

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Online Reach and Frequency: No Panacea
Marketing

Online Reach and Frequency: No Panacea

25y Jeffrey Graham

Online Reach and Frequency: No Panacea

Online advertising boosters are making laudable efforts to develop reach and frequency models for interactive media, but don't make the mistake of bel...

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Music Fans Rip More, Spend More
Audience

Music Fans Rip More, Spend More

25y Robyn Greenspan

Music Fans Rip More, Spend More

As the music industry continues to blame the Internet for lagging global sales, Jupiter finds that experienced file sharers are more likely to have in...

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Click-and-Mortars Finally Click!
Marketing

Click-and-Mortars Finally Click!

25y Martin Lindstrom

Click-and-Mortars Finally Click!

The Web can't appeal to human senses like a real-world retail store can, which hinders upselling and impulse buying. Martin finds evidence this is cha...

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European Banks Not Branching Out to the Web
Marketing

European Banks Not Branching Out to the Web

25y Robyn Greenspan

European Banks Not Branching Out to the Web

Forrester Research indicates that banking profits will be found online, yet many European financial firms can't break free from branches. Read More...

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Is Our Industry a Modern-Day Sodom and Gomorrah?
Marketing

Is Our Industry a Modern-Day Sodom and Gomorrah?

25y Eric Picard

Is Our Industry a Modern-Day Sodom and Gomorrah?

Things are getting out of hand! Pop-unders were one thing, but their latest incarnation is outright evil. Read More...

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E-Commerce Goes On a Roll
Audience

E-Commerce Goes On a Roll

25y Beth Cox

E-Commerce Goes On a Roll

First-quarter reports show solid growth in consumer online sales; however, the latest GDP figures show the IT recession continuing. Read More...

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