Newspaper Ad Sellers See Online Counterparts Closing Fast
Media

Newspaper Ad Sellers See Online Counterparts Closing Fast

19y Fred Aun

Newspaper Ad Sellers See Online Counterparts Closi...

A new report from VSS predicts ad spending on pure-play Web properties will overtake newspapers by 2011. Read More...

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With Network Acquisition, Datran Blends Display and E-mail Ads
Media

With Network Acquisition, Datran Blends Display and E-mail Ads

19y Matthew G. Nelson

With Network Acquisition, Datran Blends Display an...

Purchase of Chintano adds contextual and behavioral targeting to Datran's EO.com ad network. Read More...

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Spot Runner Inherits the Family Jewels
Media

Spot Runner Inherits the Family Jewels

19y Zachary Rodgers

Spot Runner Inherits the Family Jewels

It's unsexy deals like this that show just how much TV ad creation and distribution have already changed Read More...

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TimesSelect Headed to the Guillotine?
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TimesSelect Headed to the Guillotine?

19y Zachary Rodgers

TimesSelect Headed to the Guillotine?

A high profile project to take ad-supported content and put it behind a subscription wall may be headed for the scrap bin, the New York Post reported ...

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MIVA to Cut Its Own Ad Spend
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MIVA to Cut Its Own Ad Spend

19y Kate Kaye

MIVA to Cut Its Own Ad Spend

Performance-based online ad network and toolbar provider MIVA plans on cutting its own ad spending Read More...

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Weather.com Launches a Video Player with Ads
Media

Weather.com Launches a Video Player with Ads

19y Enid Burns

Weather.com Launches a Video Player with Ads

The Weather Channel-owned site's new Flash-based player is powered by Brightcove with ad serving from DoubleClick. Read More...

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DoubleClick Exec: Video Hot-Spotting on the Rise
Media

DoubleClick Exec: Video Hot-Spotting on the Rise

19y Zachary Rodgers

DoubleClick Exec: Video Hot-Spotting on the Rise

Chris Young, the firm's EVP of rich media and video, said advertisers are gradually upping their use of interactive elements within the video frame. R...

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ComScore Sees a Boom Year Globally for Social Nets
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ComScore Sees a Boom Year Globally for Social Nets

19y Fred Aun

ComScore Sees a Boom Year Globally for Social Nets

Over the past year, Tagged grew fastest among social networking sites, while MySpace kept its audience lead and Facebook snowballed. Read More...

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Publicis Embraces Search Intelligence
Media

Publicis Embraces Search Intelligence

19y Matthew G. Nelson

Publicis Embraces Search Intelligence

A deal with AdGooroo, which offers SEM competitive intelligence and other search insights, will be implemented across several of the holding company's...

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Top 10 Search Terms in 10 Categories, July 2007
Media

Top 10 Search Terms in 10 Categories, July 2007

19y Enid Burns

Top 10 Search Terms in 10 Categories, July 2007

The month's top search terms in 10 categories. Read More...

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Feeds: How Much Can You Eat?
Media

Feeds: How Much Can You Eat?

19y Rebecca Lieb

Feeds: How Much Can You Eat?

In an interview last week with author Michael Banks for his forthcoming book, "Blogging Heroes," the conversation naturally turned to RSS feeds Read M...

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Where Publicis Has it Wrong
Media

Where Publicis Has it Wrong

19y Zachary Rodgers

Where Publicis Has it Wrong

In a NYT story on Publicis's alignment around digital ad production, CEO Maurice Levy tells the Times that Google, MSN and Yahoo "will have to make a ...

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Chrysler Launches Integrated Campaign
Media

Chrysler Launches Integrated Campaign

19y Enid Burns

Chrysler Launches Integrated Campaign

'Next Hundred Years' effort includes digital ads created by Organic. Read More...

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AT&T Wireless, Paramount and Others Sign on to Brand Slide's Widgets
Media

AT&T Wireless, Paramount and Others Sign on to Brand Slide's Widgets

19y Kate Kaye

AT&T Wireless, Paramount and Others Sign on to Bra...

AT&T Wireless, Activision, Paramount Pictures and Discovery Channel plan to launch branded photo applications through Slide, joining current client Li...

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IAC Leaves DoubleClick for Atlas
Media

IAC Leaves DoubleClick for Atlas

19y Fred Aun

IAC Leaves DoubleClick for Atlas

Deal is a big win for Atlas and for Microsoft, which anticipates completing its acquisition of aQuantive soon. Read More...

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Execs & Accounts for August 6, 2007
Media

Execs & Accounts for August 6, 2007

19y rumo

Execs & Accounts for August 6, 2007

The L.A. Times realigns; Lexus targets the African American market; Qwest gets Whitehead. Read More...

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Answers.com Draws Attention to Google Dance
Media

Answers.com Draws Attention to Google Dance

19y Kate Kaye

Answers.com Draws Attention to Google Dance

For years advertisers have whined about the so-called " Google Dance " the search engine giant performs every so often to adjust the algorithms dictat...

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CBS Mobile: Enough Inventory to Spread Around
Media

CBS Mobile: Enough Inventory to Spread Around

19y Enid Burns

CBS Mobile: Enough Inventory to Spread Around

CBS's mobile division made a deal with four mobile ad networks earlier this week Read More...

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Last Hours to Nominate for the Decade of Achievement Awards
Media

Last Hours to Nominate for the Decade of Achievement Awards

19y Rebecca Lieb

Last Hours to Nominate for the Decade of Achieveme...

Time's running out! At the close of business EST today, the nomination ballot for ClickZ's Decade of Achievement Awards will come down Read More...

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Web Site Maintenance
Media

Web Site Maintenance

19y Enid Burns

Web Site Maintenance

There's a few tools at your disposal to make sure your site runs smoothly, and that your site provides the best brand experience Read More...

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Shutterbug Training
Media

Shutterbug Training

19y Enid Burns

Shutterbug Training

Epson wants to help consumers take better pictures, and then know what to do with the pictures once they're uploaded to a computer Read More...

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Viacom Advertiser Agrees to Nearly Double Digital Spend
Media

Viacom Advertiser Agrees to Nearly Double Digital Spend

19y Kate Kaye

Viacom Advertiser Agrees to Nearly Double Digital ...

The company expects to surpass the $500 million digital revenue mark this year. Read More...

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UGC Network to Acquire eBaum's World
Media

UGC Network to Acquire eBaum's World

19y Matthew G. Nelson

UGC Network to Acquire eBaum's World

HandHeld Entertainment agreed to purchase the nine-year-old site for $17.5 million in a bid to compete with the big guns of online video. Read More...

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Execs & Accounts for August 3, 2007
Media

Execs & Accounts for August 3, 2007

19y Matthew G. Nelson

Execs & Accounts for August 3, 2007

AKQA gets Current; Oddcast speaks for McDonald's and Style.com; CarSoup joins Jumpstart. Read More...

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Mr. T and The Wind Star in B2B Viral Videos
Media

Mr. T and The Wind Star in B2B Viral Videos

19y Kate Kaye

Mr. T and The Wind Star in B2B Viral Videos

B2B advertisers are experimenting with viral video, eschewing mundane demos and office worker ad scenarios. Read More...

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Wienerschnitzel Coupons in the Ether
Media

Wienerschnitzel Coupons in the Ether

19y Rebecca Lieb

Wienerschnitzel Coupons in the Ether

Fast-food joint Wienerschnitzel , which inexplicably does not sell the eponymous breaded veal cutlets, it cutting mobile users a twofer deal on chili ...

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Club Penguin and Thong Advertising
Media

Club Penguin and Thong Advertising

19y Zachary Rodgers

Club Penguin and Thong Advertising

How's this for targeted? MickeyNews.com, a site for Disney-related news, accepts in-line advertising, and the below ad for a Penguin Thong appears on ...

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