Following in rival DoubleClick's footsteps, Avenue A announces a settlement in the class action lawsuits over its privacy policies. Read More...
View articleUPDATE: The portal bundles together a variety of its paid features, in a promotion aimed at turning more users into customers. Read More...
View articleTwo recent studies about how consumers judge Web sites' informationsuggest that we do judge sites by their design covers. Read More...
View articleBig Blue will devote most of its ad budget next year to push its vision of on-demand computing. Read More...
View articleA new $5 million ad campaign seeks to lure an often forgotten demographic to the Internet. Read More...
View articleTerra.com taps SuperPages.com; eUniverse turns profits; and Electra hypes Missy Elliott via SMS. Read More...
View articleRepresenting 90 percent of automotive retailers in North America, Reynolds and Reynolds brings its lengthy roster of automotive retailers to Yahoo! Au...
View articleThe summer promotion is billed as the first national SMS ad campaign, as the beverage giant taps into China's huge wireless population. Read More...
View articleAKQA wins contract for Smithsonian site redesign; Alexander & Tom builds a digital marketing program for Pinnacle Golf; Agency.com namedagency of reco...
View articleThe carmaker will kick off the BMW Film Digital Cinema Series, following up on its successful short film series on the Web. Read More...
View articleUPDATE: Proctor & Gamble launches an online-offline marketing group to push its brands to influential teens. Read More...
View articleUPDATE: The ad market researcher's new CrossMedia Research product aims to find online advertising's place in the media mix. Read More...
View articleAfter testifying against anti-spam legislation, Direct Marketing Association now wants help from Washington. Read More...
View articleIAB names a new agency of record for its ongoing interactive branding campaign; SF Interactive promotes several execs from within; DraftDigital comple...
View articleNetIQ offers Dreamweaver plug-in; P&G Tweaks Web media buying; Yahoo! to promote 'Charlie's Angles' sequel. Read More...
View articleThe effort seeks to woo CPG advertisers with wider distribution of the firm's coupons. Read More...
View articleMyWay.com, launched by portal veterans, promises to offer users all thefeatures of Yahoo!, minus the usual forms of advertising. Read More...
View articleVerizon settles a lawsuit against a commercial e-mail company witha permanent injunction and monetary damages. Read More...
View articleFollowing in the footsteps of IBM's gaffe last year, Microsoft is ordered to end its guerilla marketing campaign for MSN 8. Read More...
View articleTwo state legislators say they want to adapt telemarketing laws to the Internet. Read More...
View articleDoubleClick enters an agreement with Universal McCann; Carat launches campaigns for two clients; CoolerEmail adds clients to roster. Read More...
View articleThe two competitors square off with dueling press releases, with this week being Microsoft'sturn to shine -- and dish dirt. Read More...
View articleUPDATE: President and COO Tony Plesner leaves the company after heading up two yearsof restructuring. Read More...
View articleUPDATE: With Walt Disney helping out, Microsoft's MSN dominates tech coverage as it takes over New York'sCentral Park to launch its new ISP and portal...
View articleIronPort, an e-mail gateway maker, is putting a novel spin on the war toend spam as we know it. Acting as a 'white' list, mass e-mailers agree topay e...
View articleThe number three online job site's multi-media ad campaign challenging Monster.com and HotJobs.com just expanded with the help of number one newspaper...
View articleBigfoot Interactive rolls out sales e-mail tool; Ameritrade rolls out new ad campaign; Overture tops estimates. Read More...
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