Online advertising and direct marketing solutions firm L90 launched adMonitor 4.0, an enhanced versionof its proprietary ad tracking and serving techn...
View articleAlways nice to see John Seely Brown. Casually dressed, but elegant in that old Silicon Valley way, Mr. Seely Brown is the chief scientist at Xerox PAR...
View articleRomac International's online career management and recruiting site kforce.com launched a multimillion dollaradvertising initiative that includes the p...
View articleCost-per-click ad network ValueClick Inc. filed a registrationstatement with the Securities and Exchange Commission for an initial publicoffering that...
View articleAd-backed ISP Surfree.com signed with Adsmart, an online advertising networkcomprising more than 300 Web sites totaling 2.5 billion monthly impression...
View articleA new industry report concludes that larger firms have an advantage oversmaller firms when it comes to personal service to consumers via softwareappli...
View articleWiseAds New Media Inc. has launched ane-commerce advertising network to link branded e-commerce sites with targetedadvertisers looking to reach qualif...
View articleInteractive agency and marketing technologies company IN2 has won two new accounts as agency ofrecord: Furniture.com and CVS.com. Read More...
View articleInternet messaging services company Mail.com Inc. launched a $5 milliontelevision advertising campaign for the fourth quarter. Read More...
View articleeCommercial.com Inc. said it has closedon a $10.5 million private placement from a group of investors led by theInternet and technology investment sub...
View articleThe new CBS-backed destination and cash giveaway portal iWon.com launched at $40 million-plusadvertising campaign, created by Berlin Cameron & Partner...
View articleProfile-driven Internet marketing solutions company Engage Technologies Inc. launched Engage AudienceNet, a Web-wide profiledriven advertising and mar...
View articleSearch and commerce operation AltaVista has selected Engage Technologies Inc. to provide enhancedprofile-driven online advertising technology and serv...
View articleBroadscape.com Inc. said it plans tobuild an electronic marketing network based on the complimentary distributionof 19-inch color computer monitors th...
View articleHispanic ad agency GarciaLKS has signed an agreement tohandle general marketing and Spanish-language advertising for Internetauction start-up Orbis On...
View articleDana doesn't like it when sites use lawyers to bully people into giving them something they have no legal right to. Like the so-called "right" to cont...
View articleGlobalStreams.com launched its E-Audio Ad Solutions Program recently at the Radio Ink Internet Radio Conference. Read More...
View articleConcierge.com, a new leisure-travel sitelaunched by Conde Nast, an affiliate of Advance Publications, plans a $5million national print and broadcast m...
View articleOnline advertising spending in Latin America will reach $51 million this yearand jump to $1.6 billion by 2004, outpacing the global growth rate, accor...
View articleThe web is crawling with loyalty programs. At last week's Internet World show, Cybergold sent out buses emblazoned with the creative for its "I Got Pa...
View articleNewspaper site Washingtonpost.com launched asix-month, $6 million campaign that includes radio, television, outdoor,print and online advertising with ...
View articleZona Financiera, an online sourcefor financial information and services in Latin America, launched a $4million advertising campaign targeted at Latin ...
View articlePermission e-mail marketing company yesmail.com added four new partners to itsnetwork -- HearMe, MessageMates.com, JobsOnlineand AnyDay.com. Read More...
View articleSFM Media has assumed media planning and buying responsibilities for LifeMinders.com Inc., which operates aconsumer e-mail reminder service for more t...
View articleOnline advertising and promotional firm The Premium Network in San Franciscohas opened its East Coast offices on Wall Street. Read More...
View articleOnline toy store start-up KBkids.com launched a $43 millionadvertising campaign that includes national television, print, out-of-homeand in-store prom...
View articleOurHouse.com, a provider of homeimprovement products, information and services, said it will launch aco-marketing campaign with Ace Hardware. OurHouse...
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