CNN, IDG Sign $50 Million Marketing Pact
Media

CNN, IDG Sign $50 Million Marketing Pact

27y Beth Cox

CNN, IDG Sign $50 Million Marketing Pact

The CNN News Group and IT media and information services company IDG signed a marketing and cross-promotionalliance valued at $50 million that include...

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K2 Design Wins New Arthur Andersen Unit Account
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K2 Design Wins New Arthur Andersen Unit Account

27y Beth Cox

K2 Design Wins New Arthur Andersen Unit Account

New York City-based K2 Design Inc. was selected to create anonline presence for the Metro New York service unit of Arthur Andersen LLP. Read More...

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Onsale Offers Rich Media Auction Banner
Media

Onsale Offers Rich Media Auction Banner

27y Beth Cox

Onsale Offers Rich Media Auction Banner

San Francisco-based Lot21 Interactive Advertising introducedwhatit called "the first-ever Macromedia Generator-enhanced ad banner." Read More...

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Fallon McElligott Signs MindSpring
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Fallon McElligott Signs MindSpring

27y Beth Cox

Fallon McElligott Signs MindSpring

New York City-based Fallon McElligott said it has won theadvertising account for Atlanta-based ISP MindSpring Enterprises Inc. Billingswere undisclose...

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ConsumerNet in Deal to Use IceNine E-Mail App
Media

ConsumerNet in Deal to Use IceNine E-Mail App

27y Beth Cox

ConsumerNet in Deal to Use IceNine E-Mail App

Red Bank, NJ-based database marketer ConsumerNet signed a deal with AdTools Inc. to obtain exclusiverightsto market and sell the latter's IceNine e-ma...

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Broadcast.com, Visual Data Plan Online Travel Video Channel
Media

Broadcast.com, Visual Data Plan Online Travel Video Channel

27y Beth Cox

Broadcast.com, Visual Data Plan Online Travel Vide...

Pompano Beach, FL-based Broadcast.com and Dallas-based Visual Data Corp. formed a business services,advertising and distribution partnership to create...

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Marino Group Wins National ACusa.com Account
Media

Marino Group Wins National ACusa.com Account

27y Beth Cox

Marino Group Wins National ACusa.com Account

San Diego-based The Marino Group, a full service marketingorganization, said it will be handling all aspects of marketing, advertisingand public relat...

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B2BWorks Signs to Use AdForce Technology
Media

B2BWorks Signs to Use AdForce Technology

27y Beth Cox

B2BWorks Signs to Use AdForce Technology

Cupertino, CA-based online ad management service AdForce Inc. signed an agreement withB2BWorks, an online advertising network, to provide premium ad m...

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eBay Selects AdKnowledge for Web Ad Management
Media

eBay Selects AdKnowledge for Web Ad Management

27y Beth Cox

eBay Selects AdKnowledge for Web Ad Management

Palo Alto, CA-based Web advertising management services company AdKnowledge said that auction site eBay has selected the AdKnowledge System aspart of ...

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National TV Campaign for Go Network Debuts
Media

National TV Campaign for Go Network Debuts

27y Beth Cox

National TV Campaign for Go Network Debuts

Sunnyvale, CA-based Infoseek Corp. launched a four-month,multi-million dollar national TV advertising campaign to promote the GO Network. Read More...

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DoubleClick Shopping Program Launched
Media

DoubleClick Shopping Program Launched

27y Beth Cox

DoubleClick Shopping Program Launched

New York City-based ad network DoubleClick Inc. in conjunction with Infospace.com launched a shopping andservices program that offers e-commerce adver...

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Macromedia Players Enlivened
Media

Macromedia Players Enlivened

27y Enid Burns

Macromedia Players Enlivened

Macromedia Inc. and @Home Network Tuesday entered into analliance that will bring rich media advertising to Macromedia'sapplications by integrating @H...

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Brand Name Protection Service Launched
Media

Brand Name Protection Service Launched

27y Beth Cox

Brand Name Protection Service Launched

Thomson & Thomson (T&T), atrademark, copyright and online brand identity research company, deliveredBannerStake, a free tool that helps organizations ...

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Glaxo Wellcome Signs Ad Deal With iVillage.com
Media

Glaxo Wellcome Signs Ad Deal With iVillage.com

27y Beth Cox

Glaxo Wellcome Signs Ad Deal With iVillage.com

New York City-based iVillage Inc. signed a $1.7-million,year-long sponsorship deal with Glaxo Wellcome Inc. Read More...

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Excite Launches Affiliates Network
Media

Excite Launches Affiliates Network

27y Beth Cox

Excite Launches Affiliates Network

Excite Inc. Monday launched the Excite AffiliatesNetwork powered by San Francisco-based SmartAge, offering affiliates creditstoward free online advert...

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Comedy Central Online Signs With DoubleClick
Media

Comedy Central Online Signs With DoubleClick

27y Beth Cox

Comedy Central Online Signs With DoubleClick

New York City-based DoubleClick Inc. said that Comedy Central Online has signed tobecome a member of DoubleClick's Select Network of premium sites. Re...

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Adauction.com Hooks Up With MSN LinkExchange
Media

Adauction.com Hooks Up With MSN LinkExchange

27y Beth Cox

Adauction.com Hooks Up With MSN LinkExchange

San Francisco-based Adauction.com and Microsoft's MSN LinkExchange signed a dealdesigned to enhance advertising opportunities for small businesses. Re...

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THINK Said To Be On The Block
Media

THINK Said To Be On The Block

27y Beth Cox

THINK Said To Be On The Block

New York City-based interactive agency THINK New Ideas reportedly is on the blockand already has four or five suitors, according to published reports....

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Amazon.com Heads Top 10 Banner List for Week
Media

Amazon.com Heads Top 10 Banner List for Week

27y Beth Cox

Amazon.com Heads Top 10 Banner List for Week

Amazon.com led the list of top 10 banners ranked by reach for the week endingMay 16, according to Nielsen//NetRatings, theInternet measurement service...

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PhotoLoft.com Signs Rep Pact With Adsmart
Media

PhotoLoft.com Signs Rep Pact With Adsmart

27y Beth Cox

PhotoLoft.com Signs Rep Pact With Adsmart

Campbell, CA-based photo-sharing Web site PhotoLoft.com signed a rep agreement withAndover, MA-based online advertising network Adsmart, a subsidiary ...

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Washington State ISP Sues Over Spam
Media

Washington State ISP Sues Over Spam

27y Beth Cox

Washington State ISP Sues Over Spam

An ISP in the state of Washington is suing a mortgage company that it hasaccused of flooding it with misleading junk e-mail in violation of a statelaw...

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Cross-Platform E-Mail Campaign Tracker Launched
Media

Cross-Platform E-Mail Campaign Tracker Launched

27y Beth Cox

Cross-Platform E-Mail Campaign Tracker Launched

Atlanta, GA-based Socketware Inc. released Accucast, an enterprise-level, e-mailmarketing and messaging management application designed to run on anyp...

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Beyond Interactive Partners With LinkShare
Media

Beyond Interactive Partners With LinkShare

27y Beth Cox

Beyond Interactive Partners With LinkShare

Ann Arbor, MI-based Interactive agency Beyond Interactive signed an agreementwith New York City-based affiliate marketer LinkShare to provide revenue-...

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E*TRADE Signs Marketing Pact With The Motley Fool
Media

E*TRADE Signs Marketing Pact With The Motley Fool

27y Beth Cox

E*TRADE Signs Marketing Pact With The Motley Fool

Palo Alto, CA-based online brokerage E*Trade Group Inc. signed a marketingagreement with financial and market information site The Motley Fool. Read M...

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TRIP.com Names Barnhart/CMI and TBS Media as AOR
Media

TRIP.com Names Barnhart/CMI and TBS Media as AOR

27y Beth Cox

TRIP.com Names Barnhart/CMI and TBS Media as AOR

Denver-based travel site TRIP.com named Denver-based Barnhart/CMI Marketing, Advertising andPublic Relations and New York City-based TBS Media Managem...

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International Chamber Ad Rules Gain Support
Media

International Chamber Ad Rules Gain Support

27y Beth Cox

International Chamber Ad Rules Gain Support

The Paris-based International Chamber ofCommerce said that rules governing advertising and marketing over the Internethave been endorsed by more than ...

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PC FREE Appoints The Mesa Group as AOR
Media

PC FREE Appoints The Mesa Group as AOR

27y Beth Cox

PC FREE Appoints The Mesa Group as AOR

New Hampshire-based PC FREE said it has appointed The Mesa Group in New York City as its adagency of record. Read More...

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