OnHealth Network Co. in Seattle said thatDr. Scholl's Foot Care Products, a business unit of Schering-Plough HealthCareProducts Inc. signed on as a sp...
View articleReward-based marketer CyberGold said it received a U.S. patent for "Attention Brokerage and Orthogonal Sponsorship," giving the firm broad protection ...
View articleGTE Wireless said it is using anetwork of local newspaper Web sites aggregated by Real Media to promote GTE's new coast-to-coast coverage that uses a ...
View articleMicrosoft's Sidewalk , a group of local online consumer city guides, said that "thousands of advertisers and promotion partners" are signing up with t...
View articleDirect computer seller Micron Electronics Inc. said itwill launch a corporate advertising campaign designed to position the companyas the systems vend...
View articleInternet Advertising Bureau Chairman RichLeFurgy was tapped to lead the FAST Forward Steering Committee, anindustry-wide initiative stemming from Proc...
View articleTHINK New Ideas Inc. launched a $25million "Now You Know" worldwide advertising campaign for Oracle Corp. to support the company's effortto overtake S...
View articleNetRatings released its BannerTrack services,showing the top 10 ad banners for the week of August 9-15. Read More...
View articleThe newly formed 15 member FAST Forward Steering Committee includes ANA'sSenior Vice President Robin Webster, AAAA's Executive Vice President MikeDona...
View articleoCost-per-click ad network ValueClick announcedthe availability of VisiTrack, a new campaign testing service using a real-time statistics module. Read...
View articlePro Bono Net signed Oven Digital to create an onlinecommunity of public interest lawyers, a project aimed at enhancing legalservices for low income in...
View articleK2 Design Inc. saidMatthew de Ganon, agency co-founder,president and vice chairman, was named chief executive and chairman. Read More...
View articleWhen a giant consumer products company such as Procter & Gamble speaks, everybody in theadvertising biz listens. After all, the company is expected to...
View articleFirst Virtual Holdings Inc. , a provider of advanced messaging systems for Internet commerce, said that it signed a definitive agreement to acquire Em...
View articleUSA Technologies Inc. said thatit filed three applications with the U.S. Patent Office for its proprietary technology involving electronic commerce an...
View articleEgghead.com reportedlynamed Digital Pulp as the agency on its $10 million-plus account, formerly handled in-house. Read More...
View articleK2 Design Inc. said its revenues from continuing operations rose 73% to $1,895,232 in the second quarter, up from $1,097,373 reported in the same peri...
View articleFour advertising trade groups, all represented at Procter & Gamble's FAST Summit meeting in Cincinnati on newmedia, will team up to create a consensus...
View articleBarnesandnoble.com named new vice presidents for marketing and international strategies. Read More...
View articleCareerPath.com added five new newspaper affiliates to its classified ad roster. Read More...
View articleGrowth in the Internet-user population and the arrival of mainstreamadvertisers will push global spending for online ads to more than $15 billionin 20...
View articleAdauction.com , the onlinead auction channel, said it signed a $250,000, six-month contract with U S WEST Dex Internet Yellow Pages , whichwill buy In...
View articleThomson Interactive Media (TIM)said it was selected by Guy Gannett Communications topublish the Internet classified ads for the Portland Press Herald ...
View articleNetGravity said that News America Digital Publishing, the electronic publishing division of Rupert Murdoch's News Corp., deployed NetGravity AdServer ...
View articleShopping.com said itadded a $1.5 million national radio buy to its marketing mix. Read More...
View articleFree Range Media , an online business solutions provider, launched a Web site for clothing retailer Unionbay . Read More...
View articleTargeted e-mail services provider InfoBeat Inc. and I/PRO , the Web measurement and auditing services firm, signed an agreement to offer the Nielsen I...
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