Bing Stole Search Share From Google in January
Data insights

Bing Stole Search Share From Google in January

15y Jack Marshall

Bing Stole Search Share From Google in January

Explicit core share of U.S. searches shows Microsoft's growth. Read More...

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New Engine Brings Search to Product Reviews
Search

New Engine Brings Search to Product Reviews

15y Douglas Quenqua

New Engine Brings Search to Product Reviews

SearchReviews will let consumers search for the most highly-rated products or for specific terms within customer reviews. Read More...

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A Systematic Approach to SEO [Video]
Search

A Systematic Approach to SEO [Video]

15y Sage Lewis

A Systematic Approach to SEO [Video]

An interview with John Straw from Linkdex gives a look into its SEO management tools. Read More...

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LinkedIn 101
Search

LinkedIn 101

15y Ron Jones

LinkedIn 101

Everything you need to know about LinkedIn to start building up your personal brand today. Read More...

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Mobile Search 101: Ins and Outs of Mobile Search
Asia

Mobile Search 101: Ins and Outs of Mobile Search

15y Antony Yiu

Mobile Search 101: Ins and Outs of Mobile Search

Google AdWords has made it easy for marketers to launch mobile search campaigns but you should consider these steps to dramatically improve your perfo...

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Tips and Tricks for Paid Search Execution
Search

Tips and Tricks for Paid Search Execution

15y Julie Batten

Tips and Tricks for Paid Search Execution

An interview with a senior SEM specialist on how to best maximize your paid search efforts. Read More...

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Performics Subsumes Sister Agency Offices
Search

Performics Subsumes Sister Agency Offices

15y Jack Marshall

Performics Subsumes Sister Agency Offices

ZedMedia is rebranded in 14 markets, part of a two-year expansion of Performics. Read More...

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Blekko - How You Can Use It for Marketing Your Site [Video]
Search

Blekko - How You Can Use It for Marketing Your Site [Video]

15y Sage Lewis

Blekko - How You Can Use It for Marketing Your Sit...

An overview of the new search engine, Blekko, and whether or not it can give Google a run for its money. Read More...

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Social Media Measurement 101
Search

Social Media Measurement 101

15y Ron Jones

Social Media Measurement 101

Define measurable goals, identify your performance metrics, set up your measurement tools, and decide when and how often to measure. Read More...

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U.S. Search Ad Spending Sees Strong Growth
Data insights

U.S. Search Ad Spending Sees Strong Growth

15y Jack Marshall

U.S. Search Ad Spending Sees Strong Growth

Google continues to attract more spend, despite Microsoft and Yahoo's search partnership. Read More...

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Mobile and Display Boost Google's Q4, as New CEO Is Named
Display Advertising

Mobile and Display Boost Google's Q4, as New CEO Is Named

15y Jack Marshall

Mobile and Display Boost Google's Q4, as New CEO I...

Company credits display and mobile with boosting growth. Read More...

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Google Appoints Co-Founder Larry Page as CEO
Search

Google Appoints Co-Founder Larry Page as CEO

15y Jack Marshall

Google Appoints Co-Founder Larry Page as CEO

Current CEO Schmidt will assume new role of executive chairman. Read More...

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U.S. Search Ad Spending Sees Strong Growth
Search

U.S. Search Ad Spending Sees Strong Growth

15y Jack Marshall

U.S. Search Ad Spending Sees Strong Growth

Google continues to attract more spend, despite Microsoft and Yahoo's search partnership. Read More...

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Yahoo's Search Share Continues to Fall in December
Data insights

Yahoo's Search Share Continues to Fall in December

15y Jack Marshall

Yahoo's Search Share Continues to Fall in December

Yahoo's share of U.S. searches has fallen while Bing and Google grow. Read More...

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Search Trends to Watch in 2011
Asia

Search Trends to Watch in 2011

15y Anna Chan

Search Trends to Watch in 2011

Mobile will finally take off and mobile e-commerce will become a reality. Read More...

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December CPC Search Prices Up Versus 2009
Data insights

December CPC Search Prices Up Versus 2009

15y Jack Marshall

December CPC Search Prices Up Versus 2009

Search ad prices rose across the board in December, year-over-year, as the market continues to grow. Read More...

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Key Phrase Research - The Heart of It All [Video]
Search

Key Phrase Research - The Heart of It All [Video]

15y Sage Lewis

Key Phrase Research - The Heart of It All [Video]

An overview of Google's keyword tool for search marketing Read More...

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Brand Advertiser and Search in 2011
Asia

Brand Advertiser and Search in 2011

15y Sara Ye

Brand Advertiser and Search in 2011

Marketers in China will invest more in brand protection as well as revisit their search ad effectiveness measurement this year. Read More...

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Negative Keywords 101
Search

Negative Keywords 101

15y Ron Jones

Negative Keywords 101

What are negative keywords, how do they work, and what are the benefits of using them? Read More...

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Are You Ready for the Yahoo-Google Partnership in Japan?
Asia

Are You Ready for the Yahoo-Google Partnership in Japan?

15y Motoko Hunt

Are You Ready for the Yahoo-Google Partnership in ...

Yahoo Japan and Google Japan are moving ahead with their search partnership. Read More...

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Search Retargeting
Search

Search Retargeting

15y Julie Batten

Search Retargeting

What is it, how it works, where search comes in, the value, how to get started, and concerns about user privacy. Read More...

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How to Select an Effective Keyword Phrase for a Marketing Campaign
Asia

How to Select an Effective Keyword Phrase for a Marketing Campaign

15y Antony Yiu

How to Select an Effective Keyword Phrase for a Ma...

Before you select a keyword to put in the search box on your offline ad, consider these best practices. Read More...

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You Have Verified Your Google Places Listing, Right?
Search

You Have Verified Your Google Places Listing, Right?

15y Sage Lewis

You Have Verified Your Google Places Listing, Righ...

Don't let your unverified business be modified or closed down by a stranger. Follow Google's lead and start taking Google Places seriously. Read More...

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Online Reputation Management 101
Search

Online Reputation Management 101

15y Ron Jones

Online Reputation Management 101

How to manage your reputation online, track it, evaluate and interpret online conversations, and engage and act. Read More...

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Seven Steps to Building a New PPC Campaign
Search

Seven Steps to Building a New PPC Campaign

15y Julie Batten

Seven Steps to Building a New PPC Campaign

If you are new to search or just want to tackle a new paid search campaign, here are seven steps to take. Read More...

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Bing Search Share Edges Up in November
Data insights

Bing Search Share Edges Up in November

15y Jack Marshall

Bing Search Share Edges Up in November

Microsoft's Bing search engine grew its share of U.S. searches in November slightly as others fell. Read More...

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Impact of Tactical Promotions on Search
Analytics

Impact of Tactical Promotions on Search

15y Hari Shankar

Impact of Tactical Promotions on Search

These are the factors you need to consider to drive conversion for your tactical promotions during the festive season. Read More...

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