Twitter Celebrates Seven Years Since Jack Dorsey's First Tweet
Social

Twitter Celebrates Seven Years Since Jack Dorsey's First Tweet

13y Rosalie Marshall

Twitter Celebrates Seven Years Since Jack Dorsey's...

Twitter boasts 200 million users creating over 400 million tweets. Read More...

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The No. 1 Way to Get More Fans/Follows/Likes
Social

The No. 1 Way to Get More Fans/Follows/Likes

13y Krista Neher

The No. 1 Way to Get More Fans/Follows/Likes

The most obvious and easy way to get more likes for your page is to get all of your current customers to fan/follow/like you. Read More...

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Twitter Serves Up New Targeting Options for Small Brands
Social

Twitter Serves Up New Targeting Options for Small Brands

13y Matt Kapko

Twitter Serves Up New Targeting Options for Small ...

While the company positions for broader interest in its paid media products, it is expanding the tools and services it offers marketers to encourage m...

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The Anatomy of a Successful B2B Social Marketing Campaign
Social

The Anatomy of a Successful B2B Social Marketing Campaign

13y John Lee

The Anatomy of a Successful B2B Social Marketing C...

Jaw-dropping social campaigns are no accident; they're the result of an intentional, strategic framework that's both scalable and accountable. Read Mo...

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How to Optimize Your Business Page for Google+ Local
Asia

How to Optimize Your Business Page for Google+ Local

13y Navneet Kaushal

How to Optimize Your Business Page for Google+ Loc...

While Google Places pages were not being indexed by the search engine, Google+ Local pages will be. Read More...

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Grape-Nuts Leverages Hillary's Everest Climb in Facebook Promo
Marketing

Grape-Nuts Leverages Hillary's Everest Climb in Facebook Promo

13y Lisa Lacy

Grape-Nuts Leverages Hillary's Everest Climb in Fa...

The brand's What's Your Mountain promotion asks its Facebook fans to define and share their goals. Read More...

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Marketers Eager for Facebook Hashtags
Social

Marketers Eager for Facebook Hashtags

13y Mary Lisbeth D'Amico

Marketers Eager for Facebook Hashtags

Love them or hate them, hashtags are reportedly coming to Facebook - sometime - and most marketers couldn't be happier. Read More...

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Old Spice Wraps Up Wild Week With Mr. Wolfdog
Marketing

Old Spice Wraps Up Wild Week With Mr. Wolfdog

13y Lisa Lacy

Old Spice Wraps Up Wild Week With Mr. Wolfdog

The weeklong campaign resulted in content on YouTube, Twitter, Facebook, Tumblr, and the music website Bandcamp. Read More...

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Utilizing Social Media to Help Improve Your Local Rankings
Community Management

Utilizing Social Media to Help Improve Your Local Rankings

13y Liana Evans

Utilizing Social Media to Help Improve Your Local ...

Social networks, review sites, deal sites, and mobile applications can be some of your best strengths if you utilize them to your advantage. Read More...

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FreeCreditScore.com to Consumers: Make a Better Commercial
Marketing

FreeCreditScore.com to Consumers: Make a Better Commercial

13y Lisa Lacy

FreeCreditScore.com to Consumers: Make a Better Co...

FreeCreditScore.com is asking consumers to submit alternative endings to a TV commercial that features its Score Planner tool. Read More...

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Netflix Gets Social With U.S. Facebook Integration
Social

Netflix Gets Social With U.S. Facebook Integration

13y Lisa Lacy

Netflix Gets Social With U.S. Facebook Integration

This week, streaming members in the U.S. will be able to opt in to see what movies and TV shows their friends are watching and rating highly. Read Mor...

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Brands Dip Into WeChat, China's Emerging Mobile Social Platform
Asia

Brands Dip Into WeChat, China's Emerging Mobile Social Platform

13y Adaline Lau

Brands Dip Into WeChat, China's Emerging Mobile So...

More than just an app, companies are increasingly testing Tencent's emerging social mobile platform. Read More...

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Pinterest Adds Analytics for Verified Websites
Analytics

Pinterest Adds Analytics for Verified Websites

13y Lisa Lacy

Pinterest Adds Analytics for Verified Websites

The tool will help brands better understand what Pinterest users are pinning from their sites, the social network says. Read More...

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Inside the Social Super Brain at Men's Wearhouse
Social

Inside the Social Super Brain at Men's Wearhouse

13y Jasmine Sandler

Inside the Social Super Brain at Men's Wearhouse

An interview with Joe Nolan, social media junkie and director of new media at Men's Wearhouse. Read More...

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Facebook Marketing for SMEs: Applying the 5 P's to Expand Business
Asia

Facebook Marketing for SMEs: Applying the 5 P's to Expand Business

13y Guest

Facebook Marketing for SMEs: Applying the 5 P's to...

Fan base and content do count, but it is the five P's of Facebook marketing that matter more in promoting a company's brand awareness. Read More...

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SXSW 2013: Taco Bell Rocks Austin With Feed the Beat Rockumentary
Social

SXSW 2013: Taco Bell Rocks Austin With Feed the Beat Rockumentary

13y Melanie White

SXSW 2013: Taco Bell Rocks Austin With Feed the Be...

Through Taco Bell's social media fan base and a partnership with Twitter, the brand is supporting the creation of an experimental film, tentatively na...

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Marketers React to Facebook's 'Delicate Dance' Between Users and Ads
Social

Marketers React to Facebook's 'Delicate Dance' Between Users and Ads

13y Matt Kapko

Marketers React to Facebook's 'Delicate Dance' Bet...

Facebook's redesigned and filtered news feeds have failed to draw major accolades or critiques, but numerous questions as to what the changes portend ...

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London Zoo Targets Cat Lovers With Interactive Map
Marketing

London Zoo Targets Cat Lovers With Interactive Map

13y Lisa Lacy

London Zoo Targets Cat Lovers With Interactive Map

The interactive Cat Map also pushes a new permanent tiger exhibit and promotes conservation of critically endangered Sumatran tigers. Read More...

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The Real (and Hidden) Value of Social Media
Social

The Real (and Hidden) Value of Social Media

13y Krista Neher

The Real (and Hidden) Value of Social Media

The most valuable part of social media is driving recommendations and natural and authentic social mentions from your customers. Read More...

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SXSW 2013: Oreo Makes Its First SXSW Debut (As Well As Me)!
Marketing

SXSW 2013: Oreo Makes Its First SXSW Debut (As Well As Me)!

13y Melanie White

SXSW 2013: Oreo Makes Its First SXSW Debut (As Wel...

The popular cookie makes its first appearance at SXSW to showcase its new on-the-go packages and has created its own "grab and go" studio that will gi...

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The Guardian to U.S. Readers: #VoiceYourView
Marketing

The Guardian to U.S. Readers: #VoiceYourView

13y Lisa Lacy

The Guardian to U.S. Readers: #VoiceYourView

The Guardian has launched a campaign with both a real-world and social component, asking U.S. readers to weigh in on four political debates. Read More...

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Taco Bell's Cool Ranch Tacos Launch Buoyed by Fan Buzz
Marketing

Taco Bell's Cool Ranch Tacos Launch Buoyed by Fan Buzz

13y Lisa Lacy

Taco Bell's Cool Ranch Tacos Launch Buoyed by Fan ...

The brand has engaged an eager fan base of Millennials to push its latest product on Facebook, Twitter, and YouTube. Read More...

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Facebook Hopes to Remove Clutter With News Feed Redesign
Social

Facebook Hopes to Remove Clutter With News Feed Redesign

13y Matt Kapko

Facebook Hopes to Remove Clutter With News Feed Re...

Facebook is breathing new life into its news feed by reducing white space and increasing the size and range of rich media displayed to its users. Read...

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Making Marketing Connections Meaningful
Social

Making Marketing Connections Meaningful

13y Sundeep Kapur

Making Marketing Connections Meaningful

Five things to make your connections meaningful and avoid losing the opportunity to connect digitally. Read More...

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Wells Fargo Asks Americans to Share Their Goals
Marketing

Wells Fargo Asks Americans to Share Their Goals

13y Lisa Lacy

Wells Fargo Asks Americans to Share Their Goals

The campaign includes a microsite and credit report promo. Read More...

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Get Serious About Return on Investment
Social

Get Serious About Return on Investment

13y Dave Evans

Get Serious About Return on Investment

To get serious about ROI, articulate clearly your fundamental business objectives, the ones that talk about growing market share, boosting sales, or i...

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Content + Context Are the New Black
Social

Content + Context Are the New Black

13y Marko Muellner

Content + Context Are the New Black

It's time to dive deep into how digital consumers behave, what they expect, and what engages them. Read More...

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