Klout Quietly Tests Native Ad Product Amid Reports of Its Sale to Lithium
Display Advertising

Klout Quietly Tests Native Ad Product Amid Reports of Its Sale to Lithium

12y Susan Kuchinskas

Klout Quietly Tests Native Ad Product Amid Reports...

The company has conducted an initial test of native advertising in its new feed feature, and achieved what it deemed to be "great" results. At the sam...

View article
LinkedIn Buys Job-Matching Firm Bright in Data-Centric $120M Move
Social

LinkedIn Buys Job-Matching Firm Bright in Data-Centric $120M Move

12y Dan Worth

LinkedIn Buys Job-Matching Firm Bright in Data-Cen...

LinkedIn has acquired job-matching and data insight start-up, Bright, in a $120m deal. The move is thought to be a step closer in assisting the social...

View article
#SMIRNOFFSorbet: Pin Your Guilty Pleasures Without the Guilt
Marketing

#SMIRNOFFSorbet: Pin Your Guilty Pleasures Without the Guilt

12y Yuyu Chen

#SMIRNOFFSorbet: Pin Your Guilty Pleasures Without...

Smirnoff launched the Guiltless Pleasures Pinterest Contest in an effort to promote its new vodka flavor, Sorbet Light Pineapple Coconut. Read More...

View article
Caribou Launches Pinterest-Inspired Coffee with 64ft Living Board
Ecommerce

Caribou Launches Pinterest-Inspired Coffee with 64ft Living Board

12y Lisa Lacy

Caribou Launches Pinterest-Inspired Coffee with 64...

The coffee company asked Pinterest fans for inspiration for a new coffee blend and it is celebrating the launch with a living Pinterest board at the M...

View article
What’s Wrong with the Agency…Digitally
Social

What’s Wrong with the Agency…Digitally

12y Aaron Kahlow

What’s Wrong with the Agency…Digitally

A look at agencies' fundamental challenges with digital competency and talent management, plus three top tips to right the ship and fix it. Read More...

View article
Losses Mount for Twitter as Usage Slows
Social

Losses Mount for Twitter as Usage Slows

12y Matt Kapko

Losses Mount for Twitter as Usage Slows

Twitter’s market cap fell back to earth this morning, shedding more than 21 percent of its value on the heels of a $511 million net loss. Meanwhile, a...

View article
Lucky Charms Fetes Adult Fans in #LuckyWasHere 50th Anniversary Promo
Social

Lucky Charms Fetes Adult Fans in #LuckyWasHere 50th Anniversary Promo

12y Lisa Lacy

Lucky Charms Fetes Adult Fans in #LuckyWasHere 50t...

The brand is celebrating its 50th anniversary –- and the 50th birthday of its mascot –- with digital content including a new Tumblr and a musical YouT...

View article
Why Launching an Online Brand Takes Guts and 3 Tips for How to Do It Right
Social

Why Launching an Online Brand Takes Guts and 3 Tips for How to Do It Right

12y Jasmine Sandler

Why Launching an Online Brand Takes Guts and 3 Tip...

Putting yourself on the Web might seem easy, but it's hard to be successful when launching any online brand. Here are three tips to help ensure your s...

View article
10 Defining Moments in 10 Years of Facebook
Social

10 Defining Moments in 10 Years of Facebook

12y Mary Lisbeth D'Amico

10 Defining Moments in 10 Years of Facebook

Has it really been 10 years? ClickZ looks at 10 defining moments of the world's largest social network. Read More...

View article
British Airways Taps WeChat for Chinese New Year, Pepsi Launches CSR Drive on TMall
Asia

British Airways Taps WeChat for Chinese New Year, Pepsi Launches CSR Drive ...

12y Adaline Lau

British Airways Taps WeChat for Chinese New Year, ...

British Airways, Pepsi, and Singaporean brand New Moon use WeChat and TMall to celebrate Chinese New Year. Read More...

View article
Facebook Stock Soars on Mobile Ad Gains
Social

Facebook Stock Soars on Mobile Ad Gains

12y Matt Kapko

Facebook Stock Soars on Mobile Ad Gains

Facebook turned out a remarkable quarter in which it achieved many firsts, sending stock soaring more than 15 percent. Read More...

View article
Facebook's Rumored Flipboard Competitor Paper to Launch February 3
Social

Facebook's Rumored Flipboard Competitor Paper to Launch February 3

12y Liva Judic

Facebook's Rumored Flipboard Competitor Paper to L...

Confirming earlier reports that it is ready to take on Flipboard, Facebook announced it is launching its visual storytelling app, Paper, next week, Fe...

View article
McDonald’s and Olympic Athletes Ask Fans to Send #CheersToSochi
Social

McDonald’s and Olympic Athletes Ask Fans to Send #CheersToSochi

12y Lisa Lacy

McDonald’s and Olympic Athletes Ask Fans to Send #...

Fast-food giant McDonald's has launched a social campaign to send #CheersToSochi and connect fans with Olympic athletes. Read More...

View article
The Instagram Rule of 11
Social

The Instagram Rule of 11

12y Ian Chee

The Instagram Rule of 11

Why is the number 11 important on Instagram? Is it the number of posts per month? The number of words you should use to describe an image? Actually, i...

View article
Social Sites Nipping at Facebook, Adobe Says
Social

Social Sites Nipping at Facebook, Adobe Says

12y Susan Kuchinskas

Social Sites Nipping at Facebook, Adobe Says

Facebook remains the gorilla in social media, but retail-friendly networks could soon spell trouble for the company. Read More...

View article
Twitter Adds Cards Analytics to Brands Courtship Arsenal
Social

Twitter Adds Cards Analytics to Brands Courtship Arsenal

12y Liva Judic

Twitter Adds Cards Analytics to Brands Courtship A...

In a move that furthers its courtship of brands, Twitter is rolling out Analytics for Twitter Cards, which give insight on performance and optimizatio...

View article
Pinterest Gives the Gift of GIFs, Recipe Search
Social

Pinterest Gives the Gift of GIFs, Recipe Search

12y Jessica Lee

Pinterest Gives the Gift of GIFs, Recipe Search

Pinterest news this week includes the launch of a new recipe search feature for special dietary requirements, personalized home pages (still being tes...

View article
JBL Campaign Lets Users Create Unique Tweets-Based Personal Soundtracks
Social

JBL Campaign Lets Users Create Unique Tweets-Based Personal Soundtracks

12y Liva Judic

JBL Campaign Lets Users Create Unique Tweets-Based...

JBL is launching a series of sweepstakes on Twitter and it is using the tweets to create unique, personalized, bite-sized soundtracks. Read More...

View article
Twibel - What Brands Should Know
Social

Twibel - What Brands Should Know

12y Susan Kuchinskas

Twibel - What Brands Should Know

Is fast-moving untrammeled-Twitter, like traditional news media - but with the attendant liabilities? ClickZ looks into the new 'Twibel' phenomenon. R...

View article
Thoughts on Disruption and Innovation
Social

Thoughts on Disruption and Innovation

12y Michelle Killebrew

Thoughts on Disruption and Innovation

A panel discusses the connection between disruption and innovation in technology. Read More...

View article
7 Things to Include in Your Brand’s Social Media Strategy
Asia

7 Things to Include in Your Brand’s Social Media Strategy

12y Andy Cronin

7 Things to Include in Your Brand’s Social Media S...

Every brand is unique, but there are some basic things every brand should consider. Read More...

View article
Facebook Adds Twitter-Style Trending Topics
Social

Facebook Adds Twitter-Style Trending Topics

12y Jennifer Slegg

Facebook Adds Twitter-Style Trending Topics

Facebook jumps on the Twitter bandwagon again, but this time with a trending feature that is designed to get people talking about interesting things t...

View article
Brands Join the Experimental Journey on Jelly
Media

Brands Join the Experimental Journey on Jelly

12y Matt Kapko

Brands Join the Experimental Journey on Jelly

How a question-answer service with photographs could serve a brand’s marketing objective is a query that Jelly and its users will answer as the platfo...

View article
Facebook Expected to Take on FlipBoard With “Paper” Soon – Maybe
Display Advertising

Facebook Expected to Take on FlipBoard With “Paper” Soon – Maybe

12y Liva Judic

Facebook Expected to Take on FlipBoard With “Paper...

Facebook is reported to be bracing for its next service launch: Paper, a reader for mobile devices, directly competing with Flipboard. Read More...

View article
The Power of Peer in Social Customer Care
Social

The Power of Peer in Social Customer Care

12y Dave Evans

The Power of Peer in Social Customer Care

As you plan your social customer experience program, think about the value of peer technology, of placing more control into the hands of your customer...

View article
Forget Real-Time, Let's Look at Relevant-Time Marketing [Video]
Asia

Forget Real-Time, Let's Look at Relevant-Time Marketing [Video]

12y Adaline Lau

Forget Real-Time, Let's Look at Relevant-Time Mark...

Social media star Christel Quek tells ClickZ why being relevant is more important than real-time marketing for brands. Read More...

View article
Twitter Launches Epsilon-Powered Tailored Audiences, Freshens Up Web Interface
Social

Twitter Launches Epsilon-Powered Tailored Audiences, Freshens Up Web Interf...

12y Liva Judic

Twitter Launches Epsilon-Powered Tailored Audience...

Twitter is teaming up with Epsilon for Tailored Audiences and is rolling out its optimized website. Read More...

View article
1 32 33 34 35 36 95