MasterCard was at Cannes Lions in full force this year as it helped attendees from across the globe discover the best local experiences in the city wi...
View articleThe brand is asking consumers to share their smarts on a dedicated site via Vine, YouTube, Instagram, or Twitter. Read More...
View articleYour LinkedIn marketing experience, and utilizing it as a personal selling tool, is only as good as the quality of relationships you develop over time...
View articleDoes a 15-second video ad work on Instagram? Read More
View articleFive guys who believe that many small actions can add together for a movement that matters have created a map to track the haze in Singapore. Read Mor...
View articleThe Unilever brand's Klondike Celebrity Challenge plays on its 30-year-old slogan. Read More...
View articleThe brand's No Pintimidation campaign allows users to de-pintimidate images that might cause them Pinterest stress. Read More...
View articleThe water brand's 'Wimbledon Wiggle' campaign seeks fan video submissions on its U.K. Facebook page. Read More...
View articleThe game, Around the World in 100 Days, asks participants to select an avatar, choose a travel preference, and earn tokens for virtual travel. Read Mo...
View articleFacebook announced hashtags last week, giving validation to everyone who used the original Twitter function to drive home their point in a Facebook st...
View articleThe first phase of its analytics hub is scheduled to complete by July. Read More...
View articleThe feature, 21st Street, also includes #F21xMe, which asks fans to submit photos on Instagram. Read More...
View articleThat Japanese are simply "replacing" Facebook with LINE is a flawed hypothesis. Here's why. Read More...
View articleThe Pinterest campaign features the work of artists who have used branded materials from the pizza chain. Read More...
View articleKer Loon Ang, digital director at Starcom China advises luxury brands on how they should approach the two social platforms. Read More...
View articleThe bank's chief information officer shares his perspective on using social media for the feat. Read More...
View articleThe information is basic, and is the same information that business users have had for some time. But for smaller businesses and marketers, having thi...
View articleTo drive success on Facebook, Twitter, and LinkedIn requires understanding which social network is best for your company’s needs; the differences betw...
View articleBen & Jerry's new City Churned social media campaign lets people in five U.S. cities vote their own city-specific preferences for a new ice cream flav...
View articleWoohoo, Android users can join the "cool kids club" as Twitter's Vine app has finally come to Google's operating system. Read More...
View articleSnagFilms has begun testing a new social version of its site designed to help viewers find films they like more easily and share those recommendations...
View articleWhether you use Twitter's Vine app to take customers behind the scenes of your brand, demonstrate new products/services, run competitions, or simply s...
View articleVolvo is trying to shake things up with an edgy marketing strategy. The brand is also using feedback on social media to gauge when and where it might ...
View articleCustomers play an increasing role in the design and innovation stages of products and services, driven by a combination of social technology and the a...
View articleAlthough Twitter hasn't confirmed the feature, those said to have knowledge of the matter say it's coming soon. With all of Twitter's advertising opti...
View articleLearn these new techniques for integrating social and mobile. Read More...
View articleInsights on how the global campaign has been adapted to the China market. Read More...
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