Nike has discovered the joys of Instagram. The sportswear maker recently began inviting users of the popular photo sharing site to take part in its Ni...
View articleThe dual-language campaign features actor William Levy in a series of short videos that offer coupons for Pepsi Next. Read More...
View articleThe comedy network and social media platform have teamed up to launch #ComedyFest, or what they are calling the "first-ever celebration of comedy and ...
View articleHow close can a marketer get to real time? Social marketing platforms, including Salesforce and Adobe, aim to help brands insert themselves into socia...
View articleConsider these factors before launching your social media contest. Read More...
View articleThe financial institution demonstrated it could use group buying to engage and attract high net worth individuals through a measurable and cost-effect...
View articleDespite all the drama inherent in late-night TV, cereal mascot Cap'n Crunch has tossed his trademark blue cap into the arena with his own online talk ...
View articleEarlier today, hackers compromised the Twitter account of the Associated Press (AP) sending out an erroneous tweet about an attack at the White House,...
View articleNissan is leveraging the powers of Hollywood and social media in its latest marketing campaign. Dubbed ‘Impress with Sentra’ the interactive Facebook ...
View articleA growing number of digital marketers are turning to social scoring tools to algorithmically grade an individual or brand's social value or influence....
View articleTwitter released one of the worst-kept secrets in technology last week, further spring-boarding its business into a media company with a standalone iO...
View articleThe music streaming service has confirmed a number of leading advertisers as it made its platform available in Hong Kong, Singapore, and Malaysia. Rea...
View articleThe organization, which promotes travel to Philadelphia, has chosen several residents to produce content for its Instagram and Pinterest pages. Read M...
View articleKool-Aid has updated its pitcher spokesman Kool-Aid Man and added a new Facebook page and YouTube channel as part of a wider campaign. Read More...
View articleThe promotion asks its 5.1 million fans to blow out virtual candles for 85 days. Read More...
View articleBrands will need to evolve with new changes to work on meaningful customer interaction if they are going to get the most out of this new feature as it...
View articleColgate-Palmolive brand Murphy Oil Soap is encouraging fans to repin images by offering a donation to the Arbor Day Foundation. Read More...
View articleAs the sad news of the Boston marathon bombings continues to be revealed, the power of Twitter has made sure that once again, we are at the forefront ...
View articleFacebook is combining what it knows about its users’ behavior and activities on Facebook and off, with the help of data brokers like Acxiom, Datalogix...
View articleThe fast food chain wanted young working adults in China's tier one and two cities to love the Big Mac and associate the burger with a "macho" persona...
View articleCIC CEO Sam Flemming advises marketers how to navigate the dynamic social scape. Read More...
View articleWhat it is, how it works, and why it matters for marketers. Read More...
View articleWith the help of a webcam, the app challenges users to smile, wink and open their mouths on command to create sounds. Read More...
View articleFive key ways to manage your social media marketing so you can sleep at night and see social media working for you. Read More...
View articleClickZ caught some one-on-one time with Facebook Home and the new HTC First following Facebook's press announcement at its headquarters on April 4. In...
View articleTo avoid an abbreviated Sunday celebration on May 5, the Mexican beer brand is pushing DosdeMayo.com. Read More...
View articleJapanese prosumers provide insights to how the country's social digital landscape will pan out in 2013 and beyond. Read More...
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