Dove launches #SpeakBeautiful ahead of Oscars
Acquisition

Dove launches #SpeakBeautiful ahead of Oscars

11y Leighann Morris

Dove launches #SpeakBeautiful ahead of Oscars

Dove's latest campaign is inspired by a recent Twitter study that revealed four out of every five negative tweets posted on the site about beauty and ...

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LELO made a trailer you have to watch on two phones
Acquisition

LELO made a trailer you have to watch on two phones

11y Leighann Morris

LELO made a trailer you have to watch on two phone...

LELO recently launched PlayTogether: a unique new interactive campaign featuring a trailer, in order to promote the company's new venture into the fil...

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Temperature-sensitive Corsa “liveposter” reacts in real time
Acquisition

Temperature-sensitive Corsa “liveposter” reacts in real time

11y Huw Jenkins

Temperature-sensitive Corsa “liveposter” reacts in...

Live weather data will trigger a new outdoor Vauxhall campaign to promote its Corsa model’s heated features. Read More...

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London Fashion Week: Burberry partners with Line to bring event to Tokyo
Acquisition

London Fashion Week: Burberry partners with Line to bring event to Tokyo

11y Huw Jenkins

London Fashion Week: Burberry partners with Line t...

Burberry is once again pushing the digital envelope ahead of London’s biggest fashion event by partnering with Line, a Japanese messaging app, to brin...

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Hunger Games code-breaking social stunt lets fans unlock unseen footage
Acquisition

Hunger Games code-breaking social stunt lets fans unlock unseen footage

11y Huw Jenkins

Hunger Games code-breaking social stunt lets fans ...

Sizmek has created a social media code-breaking scheme to allow fans to unlock deleted scenes and additional footage from the Hunger Games: Mockingjay...

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Krispy Kreme scrambles to delete "KKK" ad
Acquisition

Krispy Kreme scrambles to delete "KKK" ad

11y Huw Jenkins

Krispy Kreme scrambles to delete "KKK" ad

Krispy Kreme has apologised after a dodgy half-term branding faux pas echoed the notorious US hate group the Ku Klux Klan. Read More...

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British Airways brings back 'Club Tropicana' in Oxford Uni a capella social stunt
Acquisition

British Airways brings back 'Club Tropicana' in Oxford Uni a capella social...

11y Huw Jenkins

British Airways brings back 'Club Tropicana' in Ox...

In a smirk-defying social push, British Airways has called upon the University of Oxford's a capella viral stars - Out of the Blue - to put a smile on...

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ŠKODA employs eye-tracking tech in creative first
Acquisition

ŠKODA employs eye-tracking tech in creative first

11y Huw Jenkins

ŠKODA employs eye-tracking tech in creative first

ŠKODA has launched an interactive online experience called ‘Fight for Attention’ – for the new third-generation Fabia car – using pupil eye-tracking i...

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ANA Airlines deploy digital “Take Off Mode” to ease anxiety
Acquisition

ANA Airlines deploy digital “Take Off Mode” to ease anxiety

11y Huw Jenkins

ANA Airlines deploy digital “Take Off Mode” to eas...

As the aviation industry continues its foray into digital consumer engagement, ANA Airlines has created an app called “Take Off Mode” intended to dist...

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Ford enlists "dumb blonde" stunt driver in blind date trick
Acquisition

Ford enlists "dumb blonde" stunt driver in blind date trick

11y Huw Jenkins

Ford enlists "dumb blonde" stunt driver in blind d...

This hilarious stunt was pulled off to advertise Ford's new 2015 Mustang, timed for the run-up to Valentine’s Day. Hidden cameras capture a pretty "du...

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Durex is launching the world's first visible radio ad
Acquisition

Durex is launching the world's first visible radio ad

11y Leighann Morris

Durex is launching the world's first visible radio...

Have you been told you've got a face for radio? Thanks to Durex's new app 'Durex Explore', this may no longer be a bad thing. Read More...

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Android: Friends Furever
Acquisition

Android: Friends Furever

11y Leighann Morris

Android: Friends Furever

You don’t have to be a cute animal to show the world how to “Be Together. Not the Same.” But it definitely helps, says Android's latest ad. Read More...

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Macmillan Cancer online campaign to boost community network
Acquisition

Macmillan Cancer online campaign to boost community network

11y Huw Jenkins

Macmillan Cancer online campaign to boost communit...

Macmillan Cancer Support has kicked off its digital campaign to drive awareness to its online community platform which is uniting cancer sufferers to ...

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Marketing Valentine's Day: Brands pushing Cupid's message
Acquisition

Marketing Valentine's Day: Brands pushing Cupid's message

11y Huw Jenkins

Marketing Valentine's Day: Brands pushing Cupid's ...

From #cupidrone to a Danish iPhone app that helps blind users “see”, what creative effort is pushing Cupid's message of love in the build up to the sp...

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Microsoft Lumia launches creative campaign, #TileArt
Acquisition

Microsoft Lumia launches creative campaign, #TileArt

11y Leighann Morris

Microsoft Lumia launches creative campaign, #TileA...

Microsoft Lumia has teamed up with creative collaboration platform Talenthouse to offer artists, illustrators and graphic designers the chance to crea...

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Expats flown home in Marriott-Skype stunt to celebrate RBS 6 Nations
Acquisition

Expats flown home in Marriott-Skype stunt to celebrate RBS 6 Nations

11y Huw Jenkins

Expats flown home in Marriott-Skype stunt to celeb...

Marriott Hotels has launched a new cross-platform campaign which will lead on Skype in a first-of-its-kind to run in 13 countries, giving English expa...

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#Openshoot: Topshop's & Ghostpoet's crowdsourced music video
Acquisition

#Openshoot: Topshop's & Ghostpoet's crowdsourced music video

11y Leighann Morris

#Openshoot: Topshop's & Ghostpoet's crowdsourc...

Launching this week, Topman will invite young creative talent to submit their ideas for his upcoming single, X Marks the Spot. Entrants can upload sna...

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Target departs traditional Grammys format to make history with live ad gig
Acquisition

Target departs traditional Grammys format to make history with live ad gig

11y Huw Jenkins

Target departs traditional Grammys format to make ...

In a bid to bring viewers #moremusic during America’s biggest music event, the ad promoted the release of Target's exclusive deluxe edition of Imagine...

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Do You Suck at Reporting?
Acquisition

Do You Suck at Reporting?

11y Zac Martin

Do You Suck at Reporting?

Columnist Zac Martin gives his tips for better reporting on return on investment (ROI). Read More...

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Sports fashion brand pioneers in-game shopping
Acquisition

Sports fashion brand pioneers in-game shopping

11y Huw Jenkins

Sports fashion brand pioneers in-game shopping

European sports fashion brand Björn Borg is ditching marketing convention - presenting their Spring Summer 2015 collection not through a commercial, f...

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KFC mocks 'rich kids' of Instagram in Smart Menu plug
Acquisition

KFC mocks 'rich kids' of Instagram in Smart Menu plug

11y Huw Jenkins

KFC mocks 'rich kids' of Instagram in Smart Menu p...

In a bid to promote value KFC goods, the fast food brand has taken to trolling the vulgar 'rich kids' of Instagram to highlight the contrasting beauty...

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Uncovering New Optimization Ideas Through Google Analytics
Acquisition

Uncovering New Optimization Ideas Through Google Analytics

11y Tim Ash

Uncovering New Optimization Ideas Through Google A...

If you're looking for new ways to optimize conversions on your site, customized reports from Google Analytics may be able to help. Read More...

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Is Paddy Power's latest parody too risqué?
Acquisition

Is Paddy Power's latest parody too risqué?

11y Huw Jenkins

Is Paddy Power's latest parody too risqué?

Paddy Power is well known for treading the thin line of advertising acceptability - has its new offering gone too far? Read More...

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J2O blends disparate art forms in 20 day digital-only push
Acquisition

J2O blends disparate art forms in 20 day digital-only push

11y Huw Jenkins

J2O blends disparate art forms in 20 day digital-o...

Throughout the working week Britvic will release a new video with two beautifully contrasting styles to reflect everything from current affairs to fam...

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Our fav superbowl ad: Steve Buscemi plays Jan Brady for Snickers
Acquisition

Our fav superbowl ad: Steve Buscemi plays Jan Brady for Snickers

11y Leighann Morris

Our fav superbowl ad: Steve Buscemi plays Jan Brad...

All of our dreams have come true! Our favourite actor, Steve Buscemi, plays the best character in The Brady Bunch, Jan Brady, in a reconstruction of ...

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Batman for Calvin Klein (Justin Bieber parody)
Acquisition

Batman for Calvin Klein (Justin Bieber parody)

11y Leighann Morris

Batman for Calvin Klein (Justin Bieber parody)

Justin Bieber's Calvin Klein sponsorship has received much attention of late due to some suspected photoshop 'enhancements.' There was always going t...

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It's here! Budweiser's 'lost dog' 2015 Super Bowl ad
Acquisition

It's here! Budweiser's 'lost dog' 2015 Super Bowl ad

11y Huw Jenkins

It's here! Budweiser's 'lost dog' 2015 Super Bowl ...

It seems they have done it again. Somehow the Budweiser wizards have crammed more emotional torment into a 60-second slot than a stubbed toe. IT'S BEA...

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