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View articleDoubleClick eMail is a suite of email marketing products that provide a powerful, integrated solution to meet the challenge all online marketers and a...
View article24/7 Real Media offers a comprehensive suite of solutions and services for e-mail customer relationship management. Read More...
View articleSparkLIST offers hosting services for newsletters and e-mail discussion groups. Read More...
View articleMailloop is your complete e-mail and e-business automation software that gives you the power to automate monotonous e-mail chores and literally make y...
View articleThe most instructive of tales can be told in just a few short paragraphs. This week, Chris shares some pithy observations that can help move your B2B ...
View articleHow is your email campaign measuring up? Here are industry standard statistics -- and a word or two about how to apply them to your campaign and your ...
View articlee-Dialog is a full-service provider of precision e-mail marketingservices, which offers a range of precision e-mail marketing solutions. e-Dialog prov...
View articleSealing a deal with a customer online is just as important -- if not more so -- as doing so in the real world. Read More...
View articleIt’s been nearly a decade since spammers and their enemies began evolving competitively. As with the classic cheetah/gazelle model originally formulat...
View articleWhen CareerJournal’s campaign was emailed in text, HTML, and Flash, guess which version delivered the highest response? Read More...
View articleChallenges are just the nature of the B2B email marketing beast, but you can definitely make some moves to improve your campaign results. Read More...
View articlePersonalization isn’t good enough -- you need to be personal, too. Jack explains the difference and how to combine the two without breaking your budge...
View articleValentine’s Day brought with it a lesson: Coming on too strong is a lousy approach if you want to build a relationship. Read More...
View articleAre hybrid buys merely the latest vogue in alphabet soup? Or are they a better deal for media buyers and publishers alike? Read More...
View articleViable email addresses are a valuable commodity; each name represents a potential sale to the e-business owners who implement e-marketing campaigns. W...
View articleCreating truly effective and efficient email communications requires that you tap both your creative side and your scientific side. Read More...
View articleYour email messages are a reflection of your e-business’s personality, and autoresponders are one method of conveying a lot without lifting a finger. ...
View articleIn some organizations, sales and marketing functions have grown so divorced, you can almost forget that both are aimed at winning new customers. Here’...
View articleJackie's getting emotional about some email marketers that are busyspoiling things for the rest of us. Read More...
View articleE-mail is among the reasons the U.S. Postal Service may consider canceling Saturday delivery, but studies by United Messaging and Pitney Bowes found a...
View articleJust as the click-through rate isn’t always the best way to evaluate the success of online ad campaigns, sometimes it’s irrelevant for email campaigns...
View articleA survey of Internet users by The Gallup Organization found that e-mail remains the No. 1 activity for people online, with more than half saying sayin...
View articleFor the first time in the history of the electronic messaging market, there are more electronic mailboxes outside the United States than within it, ac...
View articleIf you’re not checking spelling and grammar on your outgoing emails, you may be making an impression that’s at odds with your goals. Read More...
View articleCall(back) to action. If your offer doesn't convert the first time, CyberDrawer could give your campaign a second chance. Read More...
View articleSponsorship text ads attract qualified leads. Debbie tells you how to craft an offer and write and place your own ad, step by step. Read More...
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