On Monday, Netflix reported that it added 370,000 new subscribers in the U.S. in the third quarter, 20% more than the 300,000 it anticipated, and 3.2 ...
View articleSnapchat Discover has been a hit with publishers that want access to the popular messaging app’s highly-desirable audience, and some reports eve...
View articleLittle more than a year ago, Facebook CEO Mark Zuckerberg streamed the first live video from Facebook headquarters. In April of this year, his company...
View articleAccording to Deloitte’s annual retail holiday sales forecast, retailers should expect to see an uptick in both in-store and online sales this coming h...
View articleSpotify, the popular digital music service, is getting into the video ad game with a new ad offering called “branded moments.” Currently, ...
View articleRunning, in some ways, is a lot like content marketing. Why? With running, some articles say a walk would be healthier, while others extol the virtues...
View articleContent is all about communication, but different people like to be communicated with differently. They respond to, and engage with, a range of conten...
View articleFilling in forms online can be a pain, but good design can make a lot of difference to the user experience. To coincide with our new Marketer’s Guide...
View articleSomething I’m asked frequently at conferences and from marketers is what metrics they should be striving for from their social media marketing. They ...
View articleYesterday, Google announced that it is acquiring FameBit, an influencer marketing platform. The startup, which was founded in 2013, helps brands conne...
View articleAmazon is the king of online commerce, but in an effort to become a real player in the grocery business, the company is reportedly preparing to build ...
View articleSocial content discovery app Stack has this week received a £1m investment from Blenheim Chalcot. We’ve been asking Oliver Cooper, co-founder a...
View articleFacebook's ad business could be expanding to Groups, a popular feature that "allow[s] people to come together around a common cause, issue or activity...
View articleIn a deal that one observer called “the saddest $5 billion deal in tech history,” Yahoo agree to sell itself to telecommunications giant V...
View articleTwitter is increasingly focused on the customer service uses of its service, and many brands, like Southwest, are investing heavily in their Twitter c...
View articleAccording to Facebook, more than 450 million of its members visit groups on its social network where individuals buy and sell goods, and now Facebook ...
View articleYesterday, Amazon announced an update to its community guidelines that will put an end to incentivized reviews for products other than books. Accordin...
View articleA lot of cool stuff is happening with email today. As an email marketer doing your job day in and day out, you probably wonder, “When do I get t...
View articleConsumer trust in brands is at an all time low. Research from Young & Rubicam and Edelman has identified a major decline in trust over the last 20...
View articleDespite rumors to the contrary, it’ll cost you if you want to run a successful social media program. It’ll cost you both time and money, not to mentio...
View articleProgrammatic is taking over the digital advertising world, and at an even faster rate than expected, according to eMarketer, which raised its forecast...
View articleDespite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular online...
View articleAmazon prides itself on being the most “customer-centric” company in the world, but according to investigative journalism non-profit ProPu...
View articleLife is about to get a whole lot better for email marketers and designers. That’s because Google recently announced that by the end of this mont...
View articleHaving lost ground to rivals like Facebook, Instagram and Snapchat, Twitter has been investing heavily in live streaming, and one of its markets of pr...
View articleElection 2016 is already like no presidential race before it, and one of the most striking aspects of this year’s race is the disparity between ...
View articleCan Snapchat make tech-enabled glasses cool? It’s going to try. Last week, it was revealed that the company behind the ascendant social app part...
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