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View articleIn the face of a series of judgments for WhenU, the deep discount e-tailer drops its suit against the maker of the Gator desktop adware. Read More...
View articleWhen Orange Glo e-mailed coupons to drive sales offline, results sparkled. Read More...
View articleUPDATE: Two months after learning it would lose MSN as a client, LookSmart said it will cut roughly 50 percent of its staff. Read More...
View articleFlorida men settle charges that they sold thousands of completed loan applications to third parties without consumers consent. Read More...
View articleFTS Wireless launches mobile marketing firm; Panasonic deploys MMS campaign in U.K.; m-Qube hires Clements to lead Canadian charge. Read More...
View articleUPDATE: One of world's top ten spammers facing up to 20 years in prison for falsifying routing information. Read More...
View articleE-mail senders, ISPs and vendors take the first steps toward an overhaul of SMTP. Read More...
View articleAcquisition of Web hosting search service brings bidding technology in-house Read More...
View articleThe clock is ticking on the Can Spam Act's becoming law, but questions remain unanswered. Read More...
View articleA collective critique, with some of the most effective e-newsletter practices. Read More...
View articleValueClick names a general manager for its combined Be Free/Commission Junction subsidiary; DoubleClick's SiteAdvance snags a clothing retailer; i-Fro...
View articleShopping search has grown up. Once-simple product search and price comparison engines now offer sophisticated tools to assist with all aspects of the ...
View articleTests showed the Web was a cheaper and better direct response vehicle than the telephone for a TV direct response campaign. Read More...
View articleNew feature from Eyeblaster, developed with Dynamic Logic, aims to bring branding measurement to self-administered rich media campaigns. Read More...
View articleIndustry players now agree on some key definitions, but problems are still holding us back. Read More...
View articleThe search player says the fourth quarter has been booming. Read More...
View articleCongress passing the Can Spam Act of 2003 is tantamount to 'Christmas come early' for spammers, according to industry watchers. Read More...
View articleConvert your site to paid access with these 10 steps. Read More...
View articleEnterprise spam protection vendors are locked in upgrade race, as Microsoft enters the fray in earnest. Read More...
View articleThe e-commerce season is well underway, as shopping carts are filled with DVDs, books, music, toys and games. Read More...
View articleIn this week’s Q&A, we take a look at four e-mail marketing packages that can help small business owners drive business and strengthen customer re...
View articleWhich ad sizes and dimensions deliver the goods for brand-oriented marketers? Read More...
View articleValueClick raises revenue outlook, 2004 to soar; interface errors spell doom for e-mailers. Read More...
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