ClickTracks upgrades; Poindexter enhances PassBack and DigitalGrit offers optimization. Read More...
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View articleAs expected, the portal replaces the European paid-search provider with its brand new toy. Read More...
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View articleKanoodle.com has a new president; Universal McCann San Francisco brings on a group media director; and Zentropy Partners New York adds a managing dire...
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View articleStrategies and tactics you can employ to leverage the additional power of regional targeting. Read More...
View articleFEATURE: When the World Wide Web Consortium (W3C) asked that a controversialpatent be reexamined, it wasn't without precedents. Read More...
View articleHow do you incorporate Flash in an e-mail campaign? How can you ensure recipients get the experience? Read More...
View articleYahoo! powerhouse outperforms the household-name search engine in paid listings, according to a new Jupiter Research study, but Google is as good as i...
View articleThe newest direct marketing medium bests the rest, according to research. Read More...
View articleMarketers cross their fingers that Microsoft won't have to change its browser in response to the Eolas patent infringement ruling, but they prepare fo...
View articleEnsure you reach the right audience and deliver on time -- even when marketing under the gun. Read More...
View articleCleaving MSN in two came as the division finally moved into the black, but other factors drove the timing of the re-org too. Read More...
View articleReflecting its broadened scope and perhaps trying to shed its controversial image, the desktop software maker re-brands. Read More...
View articleCustom or custom er ? Product or process? The discussion continues in a follow-up to 'Personalization, Meet Mass Customization. Read More...
View articleDespite legal challenges to such registries, the companies see demand to help telemarketers block calls to restricted numbers. Read More...
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