EarthLink Wants to Know Customers Better
Media

EarthLink Wants to Know Customers Better

23y Pamela Parker

EarthLink Wants to Know Customers Better

UPDATE: The ISP giant moves to collect demographic data about its subscribers. Read More...

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Google Plops Its Search on the Desktop
Media

Google Plops Its Search on the Desktop

23y Susan Kuchinskas

Google Plops Its Search on the Desktop

A new Google Labs experiment called the Google Deskbar inserts a search window into the Windows taskbar. Take that, Microsoft! Read More...

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IAR Bits and Bytes for November 6, 2003
Media

IAR Bits and Bytes for November 6, 2003

23y Susan Kuchinskas

IAR Bits and Bytes for November 6, 2003

United Virtualities lands on the WSJ; NetRatings reports rising revenues; and Tacoda Systems releases new functionality. Read More...

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Who's That Ad?
Media

Who's That Ad?

23y Tessa Wegert

Who's That Ad?

Too much teasing tickles online audiences the wrong way. Read More

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Team Up for Cost-Effective Lead Generation
Email

Team Up for Cost-Effective Lead Generation

23y Karen Gedney

Team Up for Cost-Effective Lead Generation

A collaborative marketing campaign reduced lead-acquisition costs and generated a wealth of new leads. Read More...

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Where Did the Guys Go?
Media

Where Did the Guys Go?

23y Susan Kuchinskas

Where Did the Guys Go?

Will advertisers wanting to reach the famously elusive younger male demographic find them online? Read More...

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New Developments in Local Search, Part 3
Search

New Developments in Local Search, Part 3

23y Danny Sullivan

New Developments in Local Search, Part 3

Chuck the Yellow Pages! Search engines are bringing search local. Who's doing what and how SEM will change. Read More...

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New Longhorn Graphics Tool Called 'Flashkiller'
Media

New Longhorn Graphics Tool Called 'Flashkiller'

23y Erin Joyce

New Longhorn Graphics Tool Called 'Flashkiller'

Buzz from Microsoft's Professional Developers Conference about a newgraphics and animation toolset for 'Longhorn' says it could challengeMacromedia's ...

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Execs & Accounts for October 5, 2003
Media

Execs & Accounts for October 5, 2003

23y Zachary Rodgers

Execs & Accounts for October 5, 2003

iProspect taps a search celeb to manage its European business; ExactTarget hires a VP of technology; Grolsch launches a digital campaign with virtual ...

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SD Memory Cards to Drive Market for Digital Content
Audience

SD Memory Cards to Drive Market for Digital Content

23y David Cohen

SD Memory Cards to Drive Market for Digital Conten...

When it comes to consumers and digital content, a report predicts that Secure Digital (SD) memory cards will become the standard for transporting data...

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Local Search Not for Mom and Pop
Media

Local Search Not for Mom and Pop

23y Susan Kuchinskas

Local Search Not for Mom and Pop

Local search is white-hot, but Joe's Pizza doesn't have a Web strategy. Read More...

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Putting Together the Online/Offline Puzzle
Media

Putting Together the Online/Offline Puzzle

23y Susan Kuchinskas

Putting Together the Online/Offline Puzzle

NetRatings will combine information on Internet use and offline shopping behavior to understand how -- or whether -- online ads can sell shampoo and t...

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Yahoo! Highlights Search on Home Page
Media

Yahoo! Highlights Search on Home Page

23y Pamela Parker

Yahoo! Highlights Search on Home Page

As Yahoo! pins its hopes more firmly on search, that direction isreflected on its home page. Read More...

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Is Ad:Tech Hot Enough For A Third Annual Conference?
Media

Is Ad:Tech Hot Enough For A Third Annual Conference?

23y Rebecca Lieb

Is Ad:Tech Hot Enough For A Third Annual Conferenc...

After a long, tepid spell, the conference is again on a roll. Can it support a third annual event in Chicago? Read More...

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Ask and You Shall Receive... Products
Media

Ask and You Shall Receive... Products

23y Susan Kuchinskas

Ask and You Shall Receive... Products

Ask.com offers shoppers' aid, the latest in its SmartSearch series. Read More...

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Thoughts on the Planning Season
Media

Thoughts on the Planning Season

23y Mark Redetzke

Thoughts on the Planning Season

This year, online's competitive edge may finally emerge. Read More...

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Lycos Overture Break-up Scandal
Media

Lycos Overture Break-up Scandal

23y Susan Kuchinskas

Lycos Overture Break-up Scandal

Lycos sues Overture, saying it believes that the paid search service has already leaked trade secrets to its new owner. Overture plays innocent. Read ...

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Do Figures Lie or Liars Figure?
Email

Do Figures Lie or Liars Figure?

23y Paul Soltoff

Do Figures Lie or Liars Figure?

E-mail stats, plus a grain of salt. Read More

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How Secure is Your E-mail?
Email

How Secure is Your E-mail?

23y Lisa Lacy

How Secure is Your E-mail?

If your business communicates any confidential informationacross the public Internet or your intranet, e-mail encryption is asolution you should imple...

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Small Business IT Spending Trends
Marketing

Small Business IT Spending Trends

23y Zachary Rodgers

Small Business IT Spending Trends

Despite a weak U.S. economy, small businesses have hired new employees, opened new facilities and increased spending on IT products and services over ...

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Ask Jeeves Making CEO Switch
Media

Ask Jeeves Making CEO Switch

23y Robyn Greenspan

Ask Jeeves Making CEO Switch

The Calif. company will start the new year with a new leader, the latest change in the fast-moving search sector. Read More...

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Persistence of Vision
Marketing

Persistence of Vision

23y Gary Stein

Persistence of Vision

Online services must consider brand experiences beyond the browser window. Read More...

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Advertising's Brave New World
Marketing

Advertising's Brave New World

23y Sean Carton

Advertising's Brave New World

There's a new advertising business model. Read More

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Optimization for Search
Media

Optimization for Search

23y Susan Kuchinskas

Optimization for Search

GO TOAST tool suits keyword marketers. Read More

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Dow Jones Says Online Subscribers Count
Media

Dow Jones Says Online Subscribers Count

23y Susan Kuchinskas

Dow Jones Says Online Subscribers Count

The publisher of the Wall Street Journal mingles online and offline subs, offering advertisers new ways to target and integrate campaigns. Read More...

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DoubleClick, Macromedia Premiere Motif With Multi-Event Tracking
Media

DoubleClick, Macromedia Premiere Motif With Multi-Event Tracking

23y Susan Kuchinskas

DoubleClick, Macromedia Premiere Motif With Multi-...

The next phase of the rich media tool for advertisers adds multi-event reporting and analytics to compare rich media and standard campaigns. Read More...

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October's Top Affiliate Programs
Audience

October's Top Affiliate Programs

23y ClickZ Stats Staff

October's Top Affiliate Programs

The top 10 affiliate programs of October 2003, as ranked by Refer-it. Read More...

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