Online Advertising's Jobless Recovery
Marketing

Online Advertising's Jobless Recovery

23y Gary Stein

Online Advertising's Jobless Recovery

What it means for agencies, advertisers, employees, and job-seekers. Read More...

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WirelessWatch for August 18, 2003
Media

WirelessWatch for August 18, 2003

23y Zachary Rodgers

WirelessWatch for August 18, 2003

Real, Sprint push mobile on-demand audio; Zelos finds burgeoning MMS use; Verizon users send a million pics; MindComet launches a 3D game. Read More...

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Overture Rolls Out AltaVista Toolbar
Media

Overture Rolls Out AltaVista Toolbar

23y Brian Morrissey

Overture Rolls Out AltaVista Toolbar

Days after rival Google rolled out its new toolbar, Overture answers with one of its own, featuring a pop-up blocker and translation features. Read Mo...

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Bogus E-mail Targets Citibank Customers
Media

Bogus E-mail Targets Citibank Customers

23y Susan Kuchinskas

Bogus E-mail Targets Citibank Customers

The latest variation on the 'phishing' fraud alert scam warned that the recipient's checking account could be suspended. Its muddy language makes it e...

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The Rules of Engagement
Marketing

The Rules of Engagement

23y Jeremy Lockhorn

The Rules of Engagement

Meaningful interactivity beats 'punch the monkey.' Read More

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MSN Search Tests Worrisome for LookSmart
Media

MSN Search Tests Worrisome for LookSmart

23y Brian Morrissey

MSN Search Tests Worrisome for LookSmart

The paid inclusion company says Microsoft's evolving search strategy could cripple its MSN distribution agreement. Read More...

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Execs & Accounts for August 18, 2003
Media

Execs & Accounts for August 18, 2003

23y Zachary Rodgers

Execs & Accounts for August 18, 2003

Addis promotes Creson to executive creative director; Klipmart launches an online video campaign targeting the gray hairs. Read More...

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The Unsubscribe Dilemma
Email

The Unsubscribe Dilemma

23y Ben Isaacson

The Unsubscribe Dilemma

People are taught to report e-mail as spam and never unsubscribe. Why it's a problem -- and ideas for solutions. Read More...

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Russian Mobile Penetration Tops 18%
Data insights

Russian Mobile Penetration Tops 18%

23y ClickZ Stats Staff

Russian Mobile Penetration Tops 18%

More than 27 million of the nation's citizens are wireless subscribers, reflecting record growth. Read More...

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Questions for Greg Livingston of WonderGroup
Media

Questions for Greg Livingston of WonderGroup

23y rumo

Questions for Greg Livingston of WonderGroup

Marketing involves more than just one-way communications these days, and that that's especially important to remember when you're trying to reach teen...

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More Battles With the Demon Spammers
Email

More Battles With the Demon Spammers

23y Beth Cox

More Battles With the Demon Spammers

Readers respond to columnist Beth Cox’s commentary on why it was time to throw in the towel on her own personal crusade against spam. Read More...

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Mid-sized Biz to Spend $20B on Telecom
Marketing

Mid-sized Biz to Spend $20B on Telecom

23y ClickZ Stats Staff

Mid-sized Biz to Spend $20B on Telecom

Research indicates an 8 percent swell by the end of 2003, as mid-market firms outfit an increasingly mobile workforce. Read More...

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20 Tips to Minimize Shopping Cart Abandonment, Part 2
Analytics

20 Tips to Minimize Shopping Cart Abandonment, Part 2

23y Bryan Eisenberg

20 Tips to Minimize Shopping Cart Abandonment, Par...

How to get shoppers to complete the sale. Last of a two-part series. Read More...

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Actions Speak Louder in SEM
Paid Search

Actions Speak Louder in SEM

23y Kevin Lee

Actions Speak Louder in SEM

Tracking and analytics in SEM: the options and the vendors. Read More...

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McDonald's Holds 'Wi-Fi Sweepstakes'
Media

McDonald's Holds 'Wi-Fi Sweepstakes'

23y Team ClickZ

McDonald's Holds 'Wi-Fi Sweepstakes'

The fast food giant teams with IBM and Palm to entice wireless Internet users into its San Francisco Bay Area restaurants. Read More...

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Behavioral Targeting: Back to the Future?
Marketing

Behavioral Targeting: Back to the Future?

23y Pamela Parker

Behavioral Targeting: Back to the Future?

Remember DoubleClick's Intelligent Targeting and Engage Knowledge? Don't look now, but the ideas behind them are back. Read More...

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Search Engine Show to Highlight Industry Changes
Media

Search Engine Show to Highlight Industry Changes

23y Zachary Rodgers

Search Engine Show to Highlight Industry Changes

Search Engine Strategies makes its annual pilgrimage to the Silicon Valley with a vengeance as Google, Yahoo! and others pole position for the top sea...

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Mandated Opt-In for Fax Marketing. Is E-Mail Next?
Email

Mandated Opt-In for Fax Marketing. Is E-Mail Next?

23y Jeanne Jennings

Mandated Opt-In for Fax Marketing. Is E-Mail Next?

Why wait for legislation? Read More

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E-Commerce Evaluation Reveals Errors
Audience

E-Commerce Evaluation Reveals Errors

23y Robyn Greenspan

E-Commerce Evaluation Reveals Errors

Consumers are losing time and e-tailers are losing money, according to a report that measured the performance of the top e-commerce sites. Read More...

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Prospects Brighten for Worldwide PC Sales
Audience

Prospects Brighten for Worldwide PC Sales

23y Bob Liu

Prospects Brighten for Worldwide PC Sales

Stronger-than-expected consumer demand helps bolster growth forecasts for worldwide PC shipments but pricing remains the vendors' biggest challenge. R...

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Interactive Kiosks: Your Ad Here
Media

Interactive Kiosks: Your Ad Here

23y Tessa Wegert

Interactive Kiosks: Your Ad Here

Could interactive kiosks be the next hot ad placement? Read More...

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Google Officially Releases Toolbar Update
Media

Google Officially Releases Toolbar Update

23y Brian Morrissey

Google Officially Releases Toolbar Update

The search giant and others look to take search off the page and onto the browser, with features for blogging, popping pop-ups, and filling in Web for...

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AOL Predicting Weak Ad Sales Through End of Year
Media

AOL Predicting Weak Ad Sales Through End of Year

23y Roy Mark

AOL Predicting Weak Ad Sales Through End of Year

Troubled media giant blames lower benefits from past contract deals at online division and reduced ad spending on cable TV stations. Read More...

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Targeting Teachers: Three B2B E-Mail Case Studies
Email

Targeting Teachers: Three B2B E-Mail Case Studies

23y Karen Gedney

Targeting Teachers: Three B2B E-Mail Case Studies

Looking to impress teachers? Try study guides. Read More...

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Spam and Viruses: Unholy Matrimony, Part 2
Email

Spam and Viruses: Unholy Matrimony, Part 2

23y Carla Schroder

Spam and Viruses: Unholy Matrimony, Part 2

Make no mistake about it -- spam and viruses are deliberate, malicious assaults on our systems that often work together to penetrate and compromise ou...

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Peak or Valley?
Media

Peak or Valley?

23y Vin Crosbie

Peak or Valley?

Despite spectacular failures, undaunted entrepreneurs persevere. Can Louis Borders' KeepMedia succeed where others have failed? Read More...

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T-Online Jettisons Overture for Google
Media

T-Online Jettisons Overture for Google

23y Brian Morrissey

T-Online Jettisons Overture for Google

The German ISP becomes the first major Overture partner to invoke a change-of-control clause to switch search providers in light of the Yahoo! deal. R...

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