It's a brave new world of the Internet out there...and it can be a daunting task for PR pros from the offline world to infiltrate the ranks. Here's on...
View articleHome electronics guide E/Town , a source for consumer electronics information on the Internet, signed a site redesign and rebranding partnershipdeal w...
View articleOutrider, a new media holding company created by Tempus Group plc ,said that it has acquired a 25 percent stake in New York City-based Kokopelli New M...
View articleAmazon's spectacular rise has shown that behemoths like Barnes & Noble are vulnerable, and that upstart Internet- born-and-bred alternatives are often...
View articleIs Nick Usborne the only one among us irritated by the endless discussions about the "death" of banner ads? Banner ads aren't dead...they are simply p...
View articleSan Francisco-based XOOM.com Inc. , an Internet-based direct marketing company, completed its acquisition of Pagecount Inc. Read More...
View articleAGENCY.COM and Razorfish are preparing for separate initial public offerings,and "both could be filing within the next month," according to a Silicon ...
View articleMany major advertising agencies have come a long way in delivering interactive solutions to their clients. But moving to the next level will require a...
View articleinfoUSA Inc. has licensed itsproprietary database of 16 million U.S. business listings to PowerAdz.com , a newspaper affiliatenetwork. Read More...
View articleAd-backed Internet access service NetZero Inc. said it has attracted more than200,000 subscribers in 11 weeks. New advertisers include Compare.net and...
View articleNew York City-based CONE Interactive has been appointed theagency of record for two new clients: Day-Timers and togglethis. Read More...
View articleWhose ad spending numbers do you believe? In one corner is the Internet Advertising Bureau. In the other corner is the monthly InterWatch report (prev...
View articleMeta-search engine site Cyber411 marked itsfirst anniversary of refusing to run pornographic advertising banners. Read More...
View articlePricing standards, sites that work, the end of the browser war, the breakup of that Redmond powerhouse...these are the things of Sean Carton's dreams....
View articleSnickelways Interactive developed a couponing program for Rand McNally's online store. Read More...
View articleSnickelways Interactive developed a couponing program for Rand McNally's online store. Read More...
View articleBroadband Internet technologies such as cable, ADSL, and DSL will skyrocket in the next few years according to research by Forrester. Currently, Forre...
View articleConducent Inc. and Reality Online Inc.signed an agreement in which Reality will offer new ad-backed financialsoftware apps through Reuters Investor, t...
View articleWithout fail, every new year begets an occasion to look towards the future. Whether it's Jeanne Dixon predicting alien invaders among the cast of The ...
View articleIf online retailers make customer service the absolute core of their online business, they will never have to worry about losing business to bricks-an...
View articleModelOffice Inc. in Austin, TX, a business productivity software company,signed a sponsorship deal with iVillage.com: The Women's Network. Read More...
View articleIntroducing the first in a weekly series of articles that looks at the whys and how tos of targeting on the web. Each Tuesday, this new series offers ...
View articleMarket Research firm Harris Black International Ltd. (HBI) launched a new operating group, Harris Interactive,which will develop new data collection m...
View articleDespite the growing acceptance of the internet as a vehicle for conducting business, e-commerce still tends to be regarded as something of a stepchild...
View articleSo, your campaign has been bought. All the insertion orders are signed, the creative has been trafficked, and your sales reps have called you to confi...
View articleCDKNet.com retainedCommonwealth Associates, a New York based investment bank, to act as anadviser in evaluating whether to accept competing offers whi...
View articleMichael Fischler is here to talk about conducting online commerce today. But he's not mentioning shopping carts or credit cards . . . SET or SSL . . ....
View article