When qualified visitors first hit your site, they don't care about you. They don't care about your products. They don't care about what people are say...
View articleComunicacion Celular SA, Colombia's second-biggest cellular phone company,reportedly has agreed to halt advertising for its cut-price internationalInt...
View articleRCN Corp. launched its new ISP brand with a print and radio advertisingcampaign throughout its Boston to Washington, D.C. target market. Read More...
View articleProgressive Corp. , an automobileinsurance company based in Cleveland, is planning an integrated campaigndesigned by Arnell Group Brand Consulting in ...
View articleInternational Microcomputer Software Inc. (IMSI), a developer and publisher of business productivitysoftware, released an upgrade to its NetAccelerato...
View articleMeetings with sales reps are an integral part of any online buyer's day. But how many buyers really now how to do it right? The key is to make rep mee...
View articleYou may be in a competitive area where CPMs are dropping and wacko competitors with no skin in the game are accepting whatever deal comes their way. A...
View articleThe fact is, revenue-sharing isn't web alchemy, it's real business. And those who set about implementing such a program should pause to consider the s...
View articleNippon Telegraph & Telephone Corp. in Tokyo, the world's largest phonecompany, reportedly will form a new company next month to provide multimediaserv...
View article"Why do so many brains turn to mush when they sit down to build a company web site?" queries Nick Usborne. He answers that question pretty effectively...
View articleA $20 million stock market sweepstakes promotion,billed as "the Internet'slargest ever," is planned by CBS MarketWatch.com , Track Data Corp.,Delta Ai...
View articleBe Free Inc. , a provider of onlineaffiliatenetwork technology and services, named Jeffrey F. Rayport to its board ofdirectors. Read More...
View articleDo we fully understand what it means to be a consultant in a selling role? Do you know what it means to be client-centric? Janet Ryan does, and she la...
View articleMore than a quarter of a million dollars worth of toys were donated over thepast seven weeks in the first-ever online Toys for Tots holiday drive,spon...
View articleTwo companies...two radically different approaches to dealing with customer complaints. Which one do you want to do business with? Read More...
View articleInfoseek Corp. signed anagreement with ZDTV to be the preferred search and navigation engine forZDTV's integrated Web site, ZDTV.com . Read More...
View articlePasadena, CA-based WeddingChannel.com , abridal registry and wedding resource, has expanded its advertising agreement with Yahoo! . Read More...
View articleConsultant Jim Sterne doesn't just get mad when he's subjected to poor customer service online...he gets downright poetic. Read the ClickZ bard waxing...
View articleThe White House Office of National Drug Control Policy is planning an onlinecomponent for its four-year, $1 billion campaign across all media to get i...
View articleAd network DoubleClick Inc. and community siteoperation theglobe.com both expect to sign new leasesto remain in New York City in coming weeks, accordi...
View articleGreg Bulmash hates malls...so this year, he decides to avoid the malls altogether and do all of his Christmas shopping online. How'd it go? Well...it ...
View articleThink a machine translation is just as effective as a translation performed by a real person in the flesh? Well...hardly. Suzan Nolan shows why with s...
View articleThere's no such thing as a free lunch! While this simple phrase seems to have been forgotten in the world of cyberspace, it holds true as much today a...
View articleInteractive agency Digital Pulp in New York City has namedLee Nadler as president and CEO, effective Jan. 1. Nadler had been director ofglobal marketi...
View articleThe data available so far for online gift shopping this holiday season shows shoppers seem to be turning to the Internet to buy gifts simply because i...
View articleSan Francisco-based Adauction.com said it has secured morethan $7 million in financing, with Convergence Partners signing on as the leadventure capita...
View articleNetGravity said thatJAMtv Corp., a network of premier music destination Web sites, has implementedNetGravity AdServer to manage its Internet advertisi...
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