.rising wants your opinion
Media

.rising wants your opinion

12y Huw Jenkins

.rising wants your opinion

Help us make .rising better! Please fill in this short survey so we can find out what we can do to improve your .rising experience and make this your ...

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The future of business is social. Are you there yet?
Headline News

The future of business is social. Are you there yet?

12y Olivier Choron

The future of business is social. Are you there ye...

What does it meant to be a truly ‘social business’? What brands are already doing social really well? How can your business learn from them to react f...

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Is the internet after your job? (Video)
Insights

Is the internet after your job? (Video)

12y Huw Jenkins

Is the internet after your job? (Video)

With the total number of websites now exceeding one billion (as of September this year) could the internet's insatiable appetite for expansion be thre...

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Avon Adds Content, Social Capabilities to eStore
Ecommerce

Avon Adds Content, Social Capabilities to eStore

12y Yuyu Chen

Avon Adds Content, Social Capabilities to eStore

The beauty brand’s new e-commerce site seeks to improve both the representative and consumer experience. Read More...

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McCrowdsourced burgers go on sale
Acquisition

McCrowdsourced burgers go on sale

12y Huw Jenkins

McCrowdsourced burgers go on sale

McDonald’s UK has launched five new burgers, designed lovingly by the winners of ‘its My Burger’ crowdsourcing competition. Read More...

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Ask These Questions - Now - to Reshape Your Email Strategy in 2015
Email

Ask These Questions - Now - to Reshape Your Email Strategy in 2015

12y Margaret Farmakis

Ask These Questions - Now - to Reshape Your Email ...

Asking and answering these six questions will help you create a framework for your 2015 strategic email marketing planning. Read More...

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The Importance of Repurposing Content
Search

The Importance of Repurposing Content

12y Crispin Sheridan

The Importance of Repurposing Content

Repurposing content, meaning changing its format and the audience to which its targeted, can help you maximize your resources and increase the effect ...

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How the Visual Web Is Going to Change Marketing
Display Advertising

How the Visual Web Is Going to Change Marketing

12y Ben Plomion

How the Visual Web Is Going to Change Marketing

Images have a powerful impact on the way consumers interact with the Web, so marketers need to be aware of the importance of visual aspects when desig...

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Digital industry offers female employees controversial egg freezing service
Headline News

Digital industry offers female employees controversial egg freezing service...

12y Leighann Morris

Digital industry offers female employees controver...

Women working for tech giants Facebook and Apple are being offered an unorthodox service: they can have their eggs frozen helping them avoid having to...

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5 Ways to Improve Social Commerce
Social

5 Ways to Improve Social Commerce

12y Angie Pascale

5 Ways to Improve Social Commerce

These strategies can help you harness the power of social media to boost your sales, especially during the holiday season. Read More...

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The Idea of Brand Conquesting Becomes Real in the Mobile Era
Media

The Idea of Brand Conquesting Becomes Real in the Mobile Era

12y Shannon E. Denison

The Idea of Brand Conquesting Becomes Real in the ...

Today, mobile technology systems and insights allow for more exact and smarter conquesting tactics. Marketers can now physically breach their competit...

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Social TV: Myth or Reality?
Asia

Social TV: Myth or Reality?

12y Mandeep Grover

Social TV: Myth or Reality?

Brands need to prepare for a multi-medium world by integrating strategies that incorporate both offline and online screen use. Read More...

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Sour Patch Kids "Breaks Out" a YouTube Series to Lure Teenage Fans
Media

Sour Patch Kids "Breaks Out" a YouTube Series to Lure Teenage Fans

12y Emily Alford

Sour Patch Kids "Breaks Out" a YouTube Series to L...

"Breaking Out" is a scripted YouTube series by Mondelez International's Sour Patch Kids candy. The company hopes to use the popularity of its YouTube ...

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Dove launch "Be Real" body confidence campaign across social
Acquisition

Dove launch "Be Real" body confidence campaign across social

12y Huw Jenkins

Dove launch "Be Real" body confidence campaign acr...

Dove has partnered with a number of charities, trade associations and businesses to launch "Be Real: Body Confidence for Everyone". Read More...

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Addison Lee refreshes digital channels in battle for London dominance
Acquisition

Addison Lee refreshes digital channels in battle for London dominance

12y Huw Jenkins

Addison Lee refreshes digital channels in battle f...

The six-figure campaign, titled “Cool, Calm and Collected”, is a contemporary advertising campaign created by Albion which “brings to life the ease, s...

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CRM Alone Will Not Help Your Sales Team Win
Automation

CRM Alone Will Not Help Your Sales Team Win

12y Kevin Miller

CRM Alone Will Not Help Your Sales Team Win

Customer relationship management systems are meant to manage the selling process, but marketing automation systems to manage the buying process are al...

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Insights From a Digital Marketing Job Search
Marketing

Insights From a Digital Marketing Job Search

12y Marko Muellner

Insights From a Digital Marketing Job Search

Many successful tactics that may help you land your dream job can be beneficial in the digital marketing ecosystem as well. Read More...

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Extend Your Publishing Brand by Allowing an Entrepreneur to Take You to New Heights
Media

Extend Your Publishing Brand by Allowing an Entrepreneur to Take You to New...

12y Jeanniey Mullen

Extend Your Publishing Brand by Allowing an Entrep...

Tapping members of a younger generation to innovate around your brand could breathe new life into an aging company. Here's an example of one such entr...

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Navigating the Great Firewall of China
Asia

Navigating the Great Firewall of China

12y Joshua J. Steimle

Navigating the Great Firewall of China

Just as it was important for those who traded with China in ancient times to understand how to use the Great Wall to their advantage, today's Great Fi...

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Using Mobile Video to Seize Competitive Advantage in India
Asia

Using Mobile Video to Seize Competitive Advantage in India

12y Meera Chopra

Using Mobile Video to Seize Competitive Advantage ...

Urbanization and other lifestyle trends in India are creating huge opportunities for mobile as a premium channel for online video. Read More...

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eBay Invites Customers to "Shop the World" for the Holidays
Display Advertising

eBay Invites Customers to "Shop the World" for the Holidays

12y Emily Alford

eBay Invites Customers to "Shop the World" for the...

eBay has launched a multiscreen holiday campaign to highlight its diverse relationships with global sellers by connecting inspirational moments with i...

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Mobile, the Ultimate Shopping Assistant, Says Google
Ecommerce

Mobile, the Ultimate Shopping Assistant, Says Google

12y Melanie White

Mobile, the Ultimate Shopping Assistant, Says Goog...

The holiday shopping season has already begun. Who needs an in-store sales assistant when you can have your mobile?! Read More...

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3 steps to better email marketing
Disruptive MarTech

3 steps to better email marketing

12y Katy Menczer

3 steps to better email marketing

The big secret when it comes to email marketing is: it’s not just size that counts. The value of any campaign you send relies on the quality of your e...

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Advertisers Seek Sleeker Alternatives to YouTube
Media

Advertisers Seek Sleeker Alternatives to YouTube

12y Emily Alford

Advertisers Seek Sleeker Alternatives to YouTube

Video strategists from Story Worldwide, eMarketer, and A&E Network agree that YouTube is king when it comes to video marketing, but continue to se...

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"To Do Is to Dare," but It Doesn’t All Have to Be About Risk
Automation

"To Do Is to Dare," but It Doesn’t All Have to Be About Risk

12y Steve Denner

"To Do Is to Dare," but It Doesn’t All Have to Be ...

Marketing fails will inevitably happen every once in a while, but if you take care to improve your data and your strategy, you can succeed more often....

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11 Simple Changes That Would Improve This Email: Gentle Critique
Email

11 Simple Changes That Would Improve This Email: Gentle Critique

12y Jeanne Jennings

11 Simple Changes That Would Improve This Email: G...

This small business is attempting email marketing, but it has a lot of room for improvement. Can you apply any of these tips to your strategy? Read Mo...

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Documenting Content Marketing Delivers ROI Tracking Success for B2B Marketers
Acquisition

Documenting Content Marketing Delivers ROI Tracking Success for B2B Markete...

12y Jasmine Sandler

Documenting Content Marketing Delivers ROI Trackin...

If you can effectively track your content marketing success, you will be able to better use the strategy in your marketing efforts. Read More...

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